At a Glance
- Tasks: Lead marketing strategies and campaigns to drive growth and engagement.
- Company: A purpose-driven, employee-owned leader in AI-powered Digital Experience Platforms.
- Benefits: Competitive salary, hybrid working, employee share scheme, and fast-track progression.
- Why this job: Shape the future of marketing and make a real impact in mission-critical sectors.
- Qualifications: Experience in B2B marketing with strong leadership and copywriting skills.
- Other info: Opportunity to grow into a CMO role with board-level exposure.
The predicted salary is between 60000 - 65000 £ per year.
We represent one of the UK’s market leading providers of AI-powered Digital Experience Platforms serving mission-critical sectors like the NHS. Profitable, purpose-driven, and privately & employee-owned, they’ve helped hundreds of enterprise organisations deliver outstanding customer and employee experiences. They’re looking for a Head of Marketing to own marketing end-to-end and play a critical part in the company’s growth. You’ll report directly to the Founder, influence senior business decisions, and play a key role in shaping the company’s commercial strategy. There is clear, performance-based scope to progress to CMO within circa 12 months, with senior management and board-level input.
What You’ll Do Day-to-Day
- Own inbound digital funnels — deliver high-quality, sales-ready leads
- Run outbound campaigns — email, webinars, events — tightly aligned with sales
- Track pipeline health, conversion rates, and ROI — using insight to drive continuous improvement
- Translate complex, technical products into clear, executive-level messaging
- Maintain and evolve the website and social presence, driving engagement, authority, and SEO
- Use HubSpot, Salesforce, LinkedIn, and other tools to execute, measure, and optimise campaigns
- Supervise and develop a Marketing Executive, with scope to grow the team and function
What You Bring
- Solid experience leading marketing for a small-to-medium B2B software or technology business (agency or in-house)
- Proven ability to own the full marketing funnel and deliver measurable commercial outcomes.
- Confident, credible, and commercially minded — able to operate with a solid level of gravitas alongside the founder, sales leadership, and senior stakeholders
- Strong hands-on capability with HubSpot; experience with Salesforce and LinkedIn campaigns
- Excellent copywriting and content skills — from thought leadership to lead-generation assets
What They Offer
- Starting salary of £60,000 per annum, potentially slightly more for the perfect candidate (65), plus a potential KPI based OTE.
- Hybrid working (3 days in-office)
- Entry into an employee share scheme.
- Fast-track progression to CMO for a high performer, with board exposure and strategic ownership
- Opportunity to build, shape, and lead a high-performing marketing function
- Work with purpose - delivering real impact across the public sector
Locations
Head of Marketing in Surrey, Woking employer: Cameron Pink
Contact Detail:
Cameron Pink Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in Surrey, Woking
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Head of Marketing role.
✨Tip Number 2
Showcase your expertise! Create content that highlights your knowledge in marketing, especially around digital funnels and lead generation. Share it on LinkedIn to catch the eye of potential employers.
✨Tip Number 3
Prepare for interviews by understanding the company’s mission and how your skills can drive their growth. Be ready to discuss how you can influence senior business decisions and shape their commercial strategy.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Head of Marketing in Surrey, Woking
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through. We want to see that you’re genuinely excited about the opportunity to lead marketing and make a real impact in our mission-driven company.
Tailor Your Experience: Make sure to highlight your relevant experience in B2B marketing, especially in tech or software. We’re looking for someone who can own the full marketing funnel, so be specific about how you've done this in the past.
Be Clear and Concise: We appreciate clarity! Use straightforward language to explain your achievements and how they relate to the role. Avoid jargon unless it’s necessary, and keep your application focused on what matters most.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Cameron Pink
✨Know Your Audience
Before the interview, research the company and its mission. Understand their market position, especially in sectors like the NHS. This will help you tailor your responses and show that you're genuinely interested in how you can contribute to their growth.
✨Showcase Your Experience
Be ready to discuss your previous marketing roles, particularly in B2B software or technology. Highlight specific campaigns you've led, focusing on measurable outcomes. Use metrics to demonstrate your ability to drive sales-ready leads and improve conversion rates.
✨Prepare for Technical Questions
Since the role involves translating complex products into clear messaging, be prepared to explain how you've done this in the past. Think of examples where you've simplified technical jargon for executive-level audiences, showcasing your copywriting skills.
✨Engage with Their Tools
Familiarise yourself with HubSpot, Salesforce, and LinkedIn campaigns. Be ready to discuss how you've used these tools to execute and measure marketing strategies. Showing your hands-on experience will give you an edge and demonstrate your readiness for the role.