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For Companies At a Glance
- Tasks: Lead marketing strategies and campaigns to drive growth and engagement.
- Company: A purpose-driven, employee-owned leader in AI-powered Digital Experience Platforms.
- Benefits: Competitive salary, hybrid working, employee share scheme, and fast-track progression.
- Why this job: Shape the future of marketing while making a real impact in mission-critical sectors.
- Qualifications: Proven B2B marketing experience with strong leadership and copywriting skills.
- Other info: Opportunity to grow into a CMO role with board-level exposure.
We represent one of the UK’s market leading providers of AI-powered Digital Experience Platforms serving mission-critical sectors like the NHS. Profitable, purpose-driven, and privately & employee-owned, they’ve helped hundreds of enterprise organisations deliver outstanding customer and employee experiences. They’re looking for a Head of Marketing to own marketing end-to-end and play a critical part in the company’s growth. You’ll report directly to the Founder, influence senior business decisions, and play a key role in shaping the company’s commercial strategy. There is clear, performance-based scope to progress to CMO within circa 12 months, with senior management and board-level input.
What You’ll Do Day-to-Day:
- Own inbound digital funnels to deliver high-quality, sales-ready leads.
- Run outbound campaigns (email, webinars, events) tightly aligned with sales.
- Track pipeline health, conversion rates, and ROI using insight to drive continuous improvement.
- Translate complex, technical products into clear, executive-level messaging.
- Maintain and evolve the website and social presence, driving engagement, authority, and SEO.
- Use HubSpot, Salesforce, LinkedIn, and other tools to execute, measure, and optimise campaigns.
- Supervise and develop a Marketing Executive, with scope to grow the team and function.
What You Bring:
- Solid experience leading marketing for a small-to-medium B2B software or technology business (agency or in-house).
- Proven ability to own the full marketing funnel and deliver measurable commercial outcomes.
- Confident, credible, and commercially minded able to operate with a solid level of gravitas alongside the founder, sales leadership, and senior stakeholders.
- Strong hands-on capability with HubSpot; experience with Salesforce and LinkedIn campaigns.
- Excellent copywriting and content skills from thought leadership to lead-generation assets.
What They Offer:
- Starting salary of £60,000 per annum, potentially slightly more for the perfect candidate (£65), plus a potential KPI based OTE.
- Hybrid working (3 days in-office).
- Entry into an employee share scheme.
- Fast-track progression to CMO for a high performer, with board exposure and strategic ownership.
- Opportunity to build, shape, and lead a high-performing marketing function.
- Work with purpose - delivering real impact across the public sector.
Head of Marketing in Knaphill employer: Cameron Pink
Contact Detail:
Cameron Pink Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in Knaphill
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and campaigns. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like ours, and express your interest in working with them. A well-crafted email can go a long way in getting noticed.
✨Tip Number 4
Utilise social media to your advantage! Share relevant content, engage with industry leaders, and showcase your knowledge on platforms like LinkedIn. This not only builds your personal brand but also keeps you on the radar of hiring managers.
We think you need these skills to ace Head of Marketing in Knaphill
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Head of Marketing role. Highlight your experience in leading marketing for B2B software or tech businesses, and don’t forget to showcase your hands-on skills with HubSpot and Salesforce.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention how you can own the full marketing funnel and deliver measurable outcomes, just like they’re looking for.
Showcase Your Copywriting Skills: Since excellent copywriting is key for this position, include examples of your work. Whether it’s thought leadership pieces or lead-generation assets, let us see your best writing that translates complex ideas into clear messaging.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Cameron Pink
✨Know Your Audience
Before the interview, research the company and its mission-critical sectors, especially how they serve the NHS. Understanding their market position will help you tailor your responses and demonstrate your knowledge of their needs.
✨Showcase Your Marketing Expertise
Be ready to discuss your experience with inbound and outbound marketing strategies. Prepare specific examples of campaigns you've run, focusing on measurable outcomes like conversion rates and ROI, as this aligns with what they’re looking for.
✨Communicate Clearly
Since the role involves translating complex products into clear messaging, practice explaining technical concepts in simple terms. This will showcase your ability to communicate effectively with senior stakeholders and influence business decisions.
✨Demonstrate Leadership Potential
Highlight your experience in supervising teams and developing talent. Discuss how you’ve previously built or shaped a marketing function, as this will resonate with their goal of fast-tracking someone to CMO within a year.
