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- Tasks: Lead marketing strategies and campaigns to drive growth and engagement.
- Company: A purpose-driven, employee-owned leader in AI-powered Digital Experience Platforms.
- Benefits: Competitive salary, hybrid working, employee share scheme, and fast-track progression.
- Why this job: Shape the future of marketing while making a real impact in mission-critical sectors.
- Qualifications: Experience in B2B marketing with strong leadership and copywriting skills.
- Other info: Opportunity to grow into a CMO role with board-level exposure.
The predicted salary is between 60000 - 65000 £ per year.
We represent one of the UK’s market leading providers of AI-powered Digital Experience Platforms serving mission-critical sectors like the NHS. Profitable, purpose-driven, and privately & employee-owned, they’ve helped hundreds of enterprise organisations deliver outstanding customer and employee experiences.
They’re looking for a Head of Marketing to own marketing end-to-end and play a critical part in the company’s growth. You’ll report directly to the Founder, influence senior business decisions, and play a key role in shaping the company’s commercial strategy. There is clear, performance-based scope to progress to CMO within circa 12 months, with senior management and board-level input.
What You’ll Do Day-to-Day- Own inbound digital funnels — deliver high-quality, sales-ready leads
- Run outbound campaigns — email, webinars, events — tightly aligned with sales
- Track pipeline health, conversion rates, and ROI — using insight to drive continuous improvement
- Translate complex, technical products into clear, executive-level messaging
- Maintain and evolve the website and social presence, driving engagement, authority, and SEO
- Use HubSpot, Salesforce, LinkedIn, and other tools to execute, measure, and optimise campaigns
- Supervise and develop a Marketing Executive, with scope to grow the team and function
- Solid experience leading marketing for a small-to-medium B2B software or technology business (agency or in-house)
- Proven ability to own the full marketing funnel and deliver measurable commercial outcomes.
- Confident, credible, and commercially minded — able to operate with a solid level of gravitas alongside the founder, sales leadership, and senior stakeholders
- Strong hands-on capability with HubSpot; experience with Salesforce and LinkedIn campaigns
- Excellent copywriting and content skills — from thought leadership to lead-generation assets
- Starting salary of £60,000 per annum, potentially slightly more for the perfect candidate (65), plus a potential KPI based OTE.
- Hybrid working (3 days in-office)
- Entry into an employee share scheme.
- Fast-track progression to CMO for a high performer, with board exposure and strategic ownership
- Opportunity to build, shape, and lead a high-performing marketing function
- Work with purpose - delivering real impact across the public sector
Head of Marketing employer: Cameron Pink
Contact Detail:
Cameron Pink Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn, attend relevant events, and don’t be shy about asking for informational interviews. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their products, values, and recent news. This will help us tailor our answers and show that we’re genuinely interested in the role and the company.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms to get comfortable with common questions. The more we practice, the more confident we’ll feel when it’s time to shine in front of the real interviewers.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping us top of mind. Plus, it shows our enthusiasm for the position. And remember, apply through our website for the best chance!
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Read the Job Description Thoroughly: Before you start your application, take a good look at the job description. Make sure you understand what we're looking for in a Head of Marketing and how your experience aligns with our needs.
Tailor Your CV and Cover Letter: Don’t just send a generic CV! Tailor it to highlight your relevant experience in B2B marketing and your ability to drive measurable outcomes. Show us why you're the perfect fit for this role!
Show Off Your Copywriting Skills: Since excellent copywriting is key for this position, make sure your application reflects your writing prowess. Use clear, engaging language that showcases your ability to communicate complex ideas simply.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Cameron Pink
✨Know Your Stuff
Make sure you understand the company's AI-powered Digital Experience Platforms and how they serve mission-critical sectors like the NHS. Brush up on their recent projects and successes, as this will show your genuine interest and help you connect your experience to their needs.
✨Showcase Your Marketing Mastery
Prepare to discuss your experience with inbound and outbound marketing strategies. Be ready to share specific examples of how you've owned the full marketing funnel and delivered measurable outcomes in previous roles. This is your chance to shine!
✨Be a Data-Driven Decision Maker
Since tracking pipeline health and conversion rates is key for this role, come prepared with insights from your past campaigns. Discuss how you've used data to drive continuous improvement and optimise marketing efforts—this will demonstrate your analytical skills.
✨Communicate Clearly and Confidently
As you'll be translating complex products into clear messaging, practice articulating your thoughts succinctly. Use examples of your copywriting and content skills to illustrate how you can engage different audiences, especially at an executive level.