At a Glance
- Tasks: Lead marketing strategies for UK Institutional and Wholesale channels, driving impactful campaigns.
- Company: Join a leading London-based Asset Manager with a strong market presence.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Be part of a vibrant team with excellent career advancement opportunities.
- Why this job: Make a real impact in the asset management industry while collaborating with top professionals.
- Qualifications: 5 years of marketing experience, strong institutional background, and asset management knowledge.
The predicted salary is between 60000 - 80000 £ per year.
Leading London based Asset Manager who are leaders in their market are looking for a seasoned Marketing Manager with strong Institutional Marketing experience. The purpose of the role is to deliver and lead on marketing in the UK Institutional channel, as well as to provide support to the UK Wholesale / Retail channel within the wider European Team. To work in close collaboration with other European teams on institutional and wholesale topics.
YOU MUST HAVE TO BE CONSIDERED FOR THE ROLE:
- 5 Years Marketing experience
- Strong Institutional Experience
- Asset or Investment Management experience
If you don't have the above you will not be considered.
Responsibilities:
- Strategy planning and delivery (10%): Devise and deliver a digital marketing strategy for UK Institutional across multiple channels (advertising, emails, events, social media, content, web) and maintain the marketing plan. Work with marketing teams across Europe to implement and adapt pan-EMEA marketing campaigns locally when relevant. Leverage global themed campaigns, localising for maximum effectiveness for the UK market. Take responsibility for managing the content and contact strategy for client segments and delivering on client needs, ensuring appropriate reflection on the brand values, and consistency of messaging. Work with pan-EMEA media agency to deliver advertising and content and social media promotion campaigns relevant to the UK market. Assist in ad-hoc document updates for specific funds including brochures, performance updates and promotional flyers.
- Digital marketing (10%): Maintain and update the UK websites as required. Liaise with Digital Marketing to agree enhancements and analytics needs, driving better campaign results. Work to best manage and optimise how UK marketing uses the current Salesforce CRM system and integrate it further into marketing and sales processes.
- Events (35%): Plan and deliver an events strategy (including proprietary and sponsored events) in line with the overall marketing strategy. Ensure seamless delivery including presentations and supporting literature. Liaising with internal teams and external suppliers as required.
- Relationship management (10%): On a weekly basis report to the Head of European Marketing on the performance of all channels and work to KPI’s to optimise and improve performance. Work in partnership with Business Development teams to ensure they are fully served in terms of their product marketing requirements. Maintain and develop strong relationships with the portfolio managers, product specialists, communications, compliance and other business functions as appropriate. Ensuring the compliance of all marketing collateral and website with UK and EU regulations. Become valued and contributing member of both the Northern Europe and Pan-EMEA marketing teams.
- Budget management (5%): Management of UK Institutional marketing budget.
Requirements:
- Solid experience in asset management marketing
- Experience and understanding of UK institutional and wholesale space
- Track record of delivering high level marketing campaigns that hit KPIs and drive AUM and revenue growth
- In depth understanding of key products and asset classes within a leading global asset management business
- Experience of editing high quality content
- Experience of managing websites and digital collateral
- Experience in marketing planning and strategy
- The ability to responsibly manage high value agency relationships
- Experience running budgets
- The skills commensurate with a degree or equivalent preferably in a marketing related discipline
- Energetic, ideas-driven and can-do attitude to deliver in a timely manner
Marketing Manager (Wholesale) employer: Cameron Kennedy
As a leading asset manager based in London, we pride ourselves on fostering a dynamic and inclusive work culture that encourages innovation and collaboration. Our Marketing Manager role offers not only competitive benefits and a supportive environment for professional growth but also the unique opportunity to engage with top-tier institutional clients across Europe. Join us to be part of a forward-thinking team where your contributions will directly impact our success in the market.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager (Wholesale)
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to folks for a chat. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Show Off Your Skills
When you get the chance to meet potential employers, make sure to highlight your experience in institutional marketing and asset management. Bring examples of successful campaigns you've led and be ready to discuss how you can bring that expertise to their team.
✨Tailor Your Approach
Every company is different, so do your homework! Understand their marketing strategies and challenges, and think about how your skills can help them succeed. This will show you're genuinely interested and ready to hit the ground running.
✨Apply Through Our Website
Don’t forget to check out our website for the latest job openings! Applying directly through us not only makes it easier but also shows your commitment to joining our team. Let’s get you that Marketing Manager role!
We think you need these skills to ace Marketing Manager (Wholesale)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to highlight your 5+ years of marketing experience, especially in institutional and asset management. We want to see how your skills align with the role, so don’t be shy about showcasing relevant achievements!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for the Marketing Manager position. Share specific examples of your past successes in digital marketing strategies and event planning that relate to the job description.
Showcase Your Digital Savvy:Since this role involves a lot of digital marketing, make sure to highlight your experience with various channels like social media, email campaigns, and website management. We love seeing candidates who can demonstrate their ability to drive results through digital platforms!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Cameron Kennedy
✨Know Your Stuff
Make sure you brush up on your institutional marketing experience and asset management knowledge. Be ready to discuss specific campaigns you've led and how they drove results. This role is all about demonstrating your expertise, so have examples at the ready!
✨Showcase Your Strategy Skills
Prepare to talk about your approach to devising and delivering digital marketing strategies. Think about how you've adapted campaigns for different markets and what tools you used to measure success. Highlight your ability to work collaboratively with teams across Europe.
✨Event Planning Pro
Since events are a big part of this role, be ready to share your experience in planning and executing successful marketing events. Discuss how you ensure seamless delivery and how you liaise with internal and external stakeholders to make it happen.
✨Build Relationships
Relationship management is key in this position. Prepare to explain how you've maintained strong relationships with various teams and stakeholders in the past. Show that you understand the importance of collaboration and communication in achieving marketing goals.
