At a Glance
- Tasks: Create engaging content for clients and prospects in wealth management.
- Company: Established wealth management firm in the heart of London.
- Benefits: Competitive salary, collaborative team, and opportunities for creative expression.
- Other info: Dynamic role with a focus on creativity and audience engagement.
- Why this job: Shape the firm's voice and make finance accessible through your writing.
- Qualifications: 2-3 years in marketing or content, strong writing skills, and a relevant degree.
The predicted salary is between 33750 - 41250 £ per year.
Are you a writer first and a marketer second? We are recruiting a Senior Content Marketing Executive for a well-established wealth management firm in the City. This is a content-led role — roughly 60–70% of your week will be spent writing, editing and shaping content, not managing process. You will sit in a collaborative marketing team, working alongside investment managers, wealth planners and external agencies, and you will own how the firm sounds across everything its clients and intermediaries read.
What you will be doing:
- Planning, writing, editing and proofing content for clients, prospects and intermediaries — website, email, social, newsletters, market updates, client letters, campaign journeys and adviser-facing materials
- Turning financial planning, wealth management and personal finance subjects into clear, engaging writing that people actually want to read
- Building and delivering editorial calendars and campaign content plans
- Working directly with subject matter experts to make sure content is accurate, relevant and audience-focused
- Using audience insight, email performance and website analytics to sharpen content over time
- Partnering with the digital team on search visibility, SEO best practice and emerging AI-driven search behaviours
- Supporting event and webinar communications — invitations, presentations and follow-ups
- Acting as guardian of brand and tone of voice, and making sure everything produced is compliant with FCA and internal requirements
What we are looking for:
- Around 2–3 years' marketing or content experience gained in financial services — wealth management, asset management or IFA/intermediary marketing is ideal
- Genuinely strong writing and editing. This role is creative copywriting, not fund factsheet production — you should be comfortable being judged on your prose
- Experience writing for affluent, high-net-worth or professional adviser audiences
- A degree in English, another written discipline, or a marketing qualification is preferred
- Confident with Word, PowerPoint and Excel; CMS and email marketing platform experience is useful
- Organised, self-starting, and able to juggle a high volume of work to deadline
- An understanding of working within a regulated environment
Senior Content Marketing Executive in London employer: Cameron Kennedy
As a leading investment management firm, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to take ownership of their roles. With a strong focus on professional development, we offer tailored growth opportunities and the chance to influence key decisions at the highest levels of the organisation. Our home-based Data Privacy Manager role not only allows for flexibility but also positions you at the forefront of shaping our data protection strategies in a rapidly evolving landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Content Marketing Executive in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Cameron Kennedy and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Cameron Kennedy are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Cameron Kennedy on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Cameron Kennedy. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Content Marketing Executive in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Cameron Kennedy. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Cameron Kennedy:Show us that you’ve done your homework! In your application, briefly mention what you admire about Cameron Kennedy’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Cameron Kennedy
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Cameron Kennedy will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Cameron Kennedy, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
