Shopper Marketing Lead for FMCG & Retail Activation

Shopper Marketing Lead for FMCG & Retail Activation

Full-Time 40000 - 50000 € / year (est.) Home office (partial)
cameo s.p.a.

At a Glance

  • Tasks: Lead exciting marketing campaigns for pizza and cake categories with major retailers.
  • Company: Join Dr. Oetker, a dynamic FMCG leader in Leeds.
  • Benefits: Enjoy hybrid working, 27 days leave, private healthcare, and a vibrant culture.
  • Why this job: Make an impact by influencing shopper behaviour and driving results.
  • Qualifications: Experience with UK retailers and strong communication skills.

The predicted salary is between 40000 - 50000 € per year.

Dr. Oetker in Leeds is seeking a Shopper Marketing Manager to lead marketing campaigns across major retail partners. You will be responsible for crafting shopper specific plans for our pizza and cake categories while utilizing data to influence shopper behaviour and drive results.

We offer a hybrid working model, 27 days annual leave, private healthcare, and a great workplace culture.

Apply if you have experience with UK retailers and are a confident communicator.

Shopper Marketing Lead for FMCG & Retail Activation employer: cameo s.p.a.

Dr. Oetker in Leeds is an exceptional employer, offering a dynamic work environment where creativity and data-driven strategies come together to shape impactful marketing campaigns. With a strong emphasis on employee well-being, we provide a hybrid working model, generous annual leave, and private healthcare, fostering a culture that values collaboration and personal growth. Join us to be part of a team that not only drives results but also prioritises your professional development in the vibrant FMCG sector.

cameo s.p.a.

Contact Detail:

cameo s.p.a. Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Shopper Marketing Lead for FMCG & Retail Activation

Tip Number 1

Network like a pro! Reach out to people in the FMCG and retail space, especially those who work with Dr. Oetker or similar brands. A friendly chat can open doors that a CV just can't.

Tip Number 2

Show off your data skills! Prepare examples of how you've used data to influence shopper behaviour in past roles. Bring these up during interviews to demonstrate your expertise.

Tip Number 3

Practice your pitch! Be ready to communicate your ideas clearly and confidently. Role-play with a friend or in front of the mirror to nail that confident communicator vibe they’re looking for.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step!

We think you need these skills to ace Shopper Marketing Lead for FMCG & Retail Activation

Shopper Marketing
Campaign Management
Data Analysis
Retail Partner Engagement
Influencing Shopper Behaviour
Communication Skills
Experience with UK Retailers

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Shopper Marketing Lead role. Highlight your experience with UK retailers and any relevant campaigns you've led. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about shopper marketing and how you can drive results for Dr. Oetker. Keep it engaging and personal – we love a good story!

Showcase Your Data Skills:Since data plays a big role in influencing shopper behaviour, make sure to mention any experience you have with data analysis or insights. We’re looking for someone who can turn numbers into actionable strategies!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!

How to prepare for a job interview at cameo s.p.a.

Know Your Retail Landscape

Before the interview, dive deep into the UK retail market, especially focusing on FMCG trends. Familiarise yourself with Dr. Oetker's major retail partners and their shopper behaviours. This knowledge will help you demonstrate your understanding of the industry and how you can craft effective marketing campaigns.

Showcase Your Data Skills

Since the role involves utilising data to influence shopper behaviour, be prepared to discuss specific examples where you've successfully used data in past campaigns. Bring along any relevant metrics or case studies that highlight your ability to drive results through data-driven decisions.

Communicate Confidently

As a confident communicator, practice articulating your thoughts clearly and concisely. Prepare for common interview questions and think about how you can relate your answers back to the role. Remember, it's not just about what you say, but how you say it!

Emphasise Cultural Fit

Dr. Oetker values a great workplace culture, so be sure to express your enthusiasm for their company values. Research their culture and think about how your personal values align with theirs. Share examples of how you've contributed to a positive work environment in previous roles.