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- Tasks: Lead and shape the marketing strategy for a dynamic B2B business.
- Company: Join a fast-paced, innovative company in Banbury with hybrid working options.
- Benefits: Competitive salary, enhanced bonus, private medical insurance, and additional perks.
- Why this job: Drive brand growth and customer engagement while leading a motivated team.
- Qualifications: Proven experience in B2B marketing and strong leadership skills required.
- Other info: Opportunity to travel across the UK and Europe while making a real impact.
The predicted salary is between 52000 - 84000 £ per year.
We are looking for an experienced Head of Marketing to lead and shape the full marketing strategy for a dynamic B2B business. This is a key leadership role, responsible for driving brand growth, customer engagement, and sales across multiple channels. It is a full-time, permanent position, based in Banbury (hybrid working available), overseeing three team members.
As Head of Marketing, you will be responsible for:
- Developing and executing short, medium, and long-term marketing strategies aligned with business goals
- Leading the Marketing and Communications team of two, and the CRM Manager, ensuring campaigns are delivered on time and within budget
- Driving B2B lead generation, customer engagement, retention, and conversion initiatives
- Collaborating with sales, product, and leadership teams to ensure marketing efforts support commercial priorities
- Managing agency relationships and external partners to deliver high-impact campaigns and events
- Measuring marketing performance, analysing results, and using insights to optimise future strategies
- Owning marketing budgets and ensuring investments deliver measurable business results
- Building a high-performing, motivated team, fostering collaboration and innovation
As Head of Marketing, you must be/have:
- Experienced in leading marketing teams and managing budgets
- Skilled in B2B marketing, CRM, and campaign performance analysis
- Strong leadership, communication, and interpersonal skills
- Data-driven decision maker with a strategic mindset
- Motivated, dynamic, and able to inspire a team to achieve ambitious goals
- Comfortable working across multiple functions and stakeholders
- Able to travel in the UK and Europe as needed
Qualifications & Experience:
- Degree or equivalent in marketing, business, or a related field
- Proven track record of developing and executing successful marketing strategies
- Experience with agency management, CRM systems, and B2B sales collaboration
- Understanding of commercial performance and P&L management
Salary for the role is £65,000-£70,000, plus enhanced bonus and private medical insurance. There are plenty of other company benefits to offer too!
If you are a strategic, ambitious marketing leader who thrives in a fast-paced environment and loves driving measurable business growth, we would love to hear from you.
Head of B2B Marketing employer: Cameo Consultancy
Contact Detail:
Cameo Consultancy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of B2B Marketing
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. We want you to walk in with insights that show you’re not just another candidate, but someone who understands the B2B landscape and can drive growth.
✨Tip Number 3
Showcase your achievements! When discussing your experience, focus on specific results you’ve driven in previous roles. We love to see numbers and success stories that highlight your impact in marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate candidates who are ready to make a difference.
We think you need these skills to ace Head of B2B Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of B2B Marketing role. Highlight your experience in leading marketing teams and managing budgets, as well as any specific B2B marketing successes you've had. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share your passion for driving brand growth and customer engagement, and don’t forget to mention your strategic mindset and leadership style.
Showcase Your Achievements: When detailing your experience, focus on measurable achievements. Whether it's lead generation or campaign performance, we love to see data-driven results that demonstrate your impact in previous roles. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Cameo Consultancy
✨Know Your B2B Marketing Inside Out
Make sure you brush up on the latest trends and strategies in B2B marketing. Be ready to discuss how you've successfully driven lead generation and customer engagement in your previous roles. This will show that you're not just familiar with the concepts, but that you can apply them effectively.
✨Showcase Your Leadership Skills
As a Head of Marketing, you'll be leading a team, so it's crucial to demonstrate your leadership style. Prepare examples of how you've motivated teams, managed budgets, and delivered successful campaigns. Highlight any experience you have in fostering collaboration and innovation within your team.
✨Be Data-Driven
This role requires a strategic mindset backed by data. Come prepared with specific examples of how you've used data to analyse marketing performance and optimise strategies. Discuss the tools and metrics you’ve used to measure success, as this will resonate well with the interviewers.
✨Understand the Business Goals
Familiarise yourself with the company's mission and objectives. Be ready to discuss how your marketing strategies can align with their business goals. Showing that you understand their commercial priorities will demonstrate your commitment and strategic thinking.
