At a Glance
- Tasks: Lead and shape innovative retail marketing strategies across multiple channels.
- Company: Join a well-established business with a strong reputation in the retail sector.
- Benefits: Competitive salary, generous holiday, employee discounts, and profit sharing.
- Why this job: Make a real impact by driving customer-focused campaigns and leading a dynamic team.
- Qualifications: Proven senior marketing experience in B2C/retail and strong leadership skills.
- Other info: Enjoy hybrid working and excellent career development opportunities.
The predicted salary is between 60000 - 67500 ÂŁ per year.
Cameo is delighted to be recruiting for a Head of Retail Marketing to join a highly successful and well‑established business. This is a fantastic opportunity for an experienced marketing leader to shape and deliver a best‑in‑class retail marketing strategy across a multi‑channel environment. This is a full‑time position, for a 12 month fixed‑term contract (maternity cover), based in Banbury (hybrid working).
As Head of Retail Marketing, you will lead the development and delivery of the UK retail marketing strategy, translating category plans into impactful, customer‑focused campaigns across the full consumer journey. You’ll work closely with senior stakeholders across sales, product, and leadership teams, while managing agency relationships and overseeing the execution of campaigns across digital, social, PR, and in‑store channels. This is a strategic and hands‑on leadership role, with responsibility for team management, budget ownership, and driving performance through insight‑led marketing.
As Head of Retail Marketing, you will be responsible for:
- Developing and delivering 1, 3 and 5‑year marketing and category strategies
- Leading multi‑channel campaigns across retail, digital, PR, and social
- Owning and managing the marketing budget and planning process
- Building strong relationships with agencies, retail partners, and internal stakeholders
- Leading, coaching and developing a high‑performing marketing team
- Analyzing performance data and optimizing campaign effectiveness
- Ensuring brand consistency across all customer touchpoints
As Head of Retail Marketing, you must be/have:
- Proven experience in a senior marketing role within a B2C / retail environment
- Strong background in brand strategy and multi‑channel campaign delivery
- Experience managing agencies and large‑scale marketing budgets
- A confident leader with experience developing and motivating teams
- Commercially aware, data‑driven, and strategically focused
- Excellent stakeholder management and communication skills
Salary: ÂŁ60,000-ÂŁ67,500 DOE, 26 days holiday, holiday purchase scheme, employee discounts, company profit share, pension, life insurance, company sick pay and much more!
If you’re a driven and experienced marketing leader looking for your next challenge, Hannah would love to hear from you.
Head of Retail Marketing in Banbury employer: Cameo Consultancy
Contact Detail:
Cameo Consultancy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Retail Marketing in Banbury
✨Network Like a Pro
Get out there and connect with people in the industry! Attend marketing events, webinars, or even local meetups. The more you engage with others, the better your chances of landing that Head of Retail Marketing role.
✨Showcase Your Skills
When you get the chance to chat with potential employers, make sure to highlight your experience in multi-channel campaigns and team leadership. Share specific examples of how you've driven performance and optimised campaigns in the past.
✨Research the Company
Before any interview, do your homework on the company’s current marketing strategies and campaigns. This will not only impress them but also help you tailor your answers to show how you can contribute to their goals.
✨Apply Through Our Website
Don’t forget to apply through our website for the best chance at getting noticed! We love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Head of Retail Marketing in Banbury
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Retail Marketing role. Highlight your experience in B2C and retail environments, focusing on your achievements in multi-channel campaigns and team leadership.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this position. Share specific examples of how you've developed marketing strategies and led successful campaigns, and don’t forget to show your passion for the brand!
Showcase Your Leadership Skills: As a senior marketing leader, we want to see how you’ve motivated and developed teams in the past. Include examples of how you've built strong relationships with stakeholders and managed agency partnerships effectively.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Cameo Consultancy
✨Know Your Marketing Strategies
Make sure you brush up on the latest trends in retail marketing. Be ready to discuss how you would develop and deliver a multi-channel strategy that aligns with the company's goals. Show them you can translate category plans into impactful campaigns!
✨Showcase Your Leadership Skills
As a Head of Retail Marketing, you'll need to demonstrate your ability to lead and motivate a team. Prepare examples of how you've successfully managed teams in the past, focusing on coaching and developing talent. They want to see a confident leader!
✨Be Data-Driven
Familiarise yourself with performance metrics and be prepared to discuss how you've used data to optimise campaign effectiveness. Highlight your experience with budget management and how you've made data-driven decisions in previous roles.
✨Build Relationships
Stakeholder management is key in this role. Think about how you've built strong relationships with agencies and internal teams in the past. Be ready to share specific examples that showcase your excellent communication skills and ability to collaborate effectively.