At a Glance
- Tasks: Lead channel marketing strategies to drive retail growth and brand visibility.
- Company: Join a leading consumer brand with a strong market presence.
- Benefits: Competitive salary, pension, health plan, and staff discounts.
- Why this job: Make a real impact in a pivotal role with commercial influence.
- Qualifications: 3+ years in Trade or Channel Marketing, strong sales collaboration skills.
- Other info: Hybrid working and dynamic environment with career growth opportunities.
The predicted salary is between 45000 - 55000 £ per year.
We are recruiting on behalf of a leading, well-established consumer brand for a Channel Marketing Manager to join on a 12-month fixed term contract (maternity cover) in Banbury (hybrid working). This is a commercially focused role sitting at the heart of the business, acting as the strategic bridge between Marketing and Sales, and playing a critical part in driving retail growth, brand visibility and sell-through performance.
You will lead a team of three and take ownership of retail channel strategy across key UK accounts. You will work extremely closely with Sales and Commercial teams, particularly Key Account Managers, ensuring marketing plans are fully aligned to revenue targets, category priorities and customer strategies.
This role requires someone confident operating at pace, balancing strategic planning with hands-on project delivery in an agile, fast-moving retail environment. You will be required to attend events and visit retail partners at times too.
As Channel Marketing Manager, you will:
- Develop and execute bespoke annual channel marketing plans aligned to commercial objectives and retail account strategies
- Act as the primary marketing contact for Key Account Managers and retail buyers, influencing and supporting pitches that win space, drive visibility and deliver growth
- Lead the end-to-end 'Path to Purchase' strategy across in-store and digital environments
- Drive retail activation including POS, merchandising solutions and demonstration concepts through agency partners
- Work closely with e-commerce teams to optimise digital shelf presence, retail media campaigns and online content performance
- Manage and control the retail channel marketing budget, ensuring ROI is tracked and reported
- Analyse sales performance, market share data and promotional impact, adjusting tactics quickly to maximise results
- Manage external design, production and merchandising agencies to deliver premium, on-brand execution
- Collaborate cross-functionally with Product, Media, PR and wider Marketing teams to ensure full campaign alignment
As Channel Marketing Manager you will be/have:
- 3+ years' experience in Trade, Shopper or Channel Marketing within a retail-led business
- Strong experience working closely with Sales and Commercial teams, ideally alongside Key Account Managers
- Commercially astute with the ability to interpret sales data and track ROI
- Confident presenter, comfortable influencing both internal stakeholders and external retail partners
- Proven ability to manage multiple projects simultaneously in an agile, deadline-driven environment
- Experience managing agencies and delivering high-quality retail activation
- Line management experience preferred
- Background in FMCG, DIY, Garden, Consumer Electronics or similar retail sectors advantageous
- Commercially credible and confident in sales-facing environments
- Agile and adaptable, able to pivot plans in a fast-moving retail landscape
- Detail-driven, ensuring premium standards across all touchpoints
- Collaborative but decisive, able to balance brand integrity with commercial realities
- A calm, resilient leader who can energise a team during peak trading periods
What’s in it for you?
A salary of £45,000-£55,000, pension, health plan, critical illness cover, sick pay, staff discounts and more! This is a fantastic opportunity to join a market-leading brand in a pivotal role with real commercial influence.
Channel Marketing Manager in Banbury employer: Cameo Consultancy (Recruitment) Limited
Contact Detail:
Cameo Consultancy (Recruitment) Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Channel Marketing Manager in Banbury
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with potential employers on social media. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and be ready to discuss how you can contribute to their growth. We want you to shine and show them you’re the perfect fit for the Channel Marketing Manager role!
✨Tip Number 3
Practice your pitch! You’ll need to confidently present your ideas and influence stakeholders. We suggest rehearsing with friends or in front of a mirror to nail that delivery and make a lasting impression.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who can drive retail growth and brand visibility.
We think you need these skills to ace Channel Marketing Manager in Banbury
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Channel Marketing Manager role. Highlight your experience in Trade, Shopper, or Channel Marketing and any relevant achievements that align with the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific projects you've led that demonstrate your ability to drive retail growth and collaborate with sales teams. Let us know what excites you about working with us!
Showcase Your Data Skills: Since this role involves analysing sales performance and tracking ROI, make sure to highlight your experience with data analysis. Share examples of how you've used data to inform marketing strategies and drive results. We love candidates who can think commercially!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen to join our awesome team at StudySmarter!
How to prepare for a job interview at Cameo Consultancy (Recruitment) Limited
✨Know Your Numbers
Make sure you brush up on your sales data and ROI metrics. This role is all about driving growth, so being able to discuss how you've interpreted sales performance in the past will show you're commercially astute and ready to hit the ground running.
✨Showcase Your Collaboration Skills
Since this position requires working closely with Sales and Commercial teams, be prepared to share examples of how you've successfully collaborated in previous roles. Highlight any experiences where you influenced key stakeholders or worked cross-functionally to achieve a common goal.
✨Be Ready for Agile Discussions
This role demands agility in a fast-paced environment. Think of instances where you've had to pivot strategies quickly based on market changes or sales data. Being able to articulate these experiences will demonstrate your adaptability and readiness for the challenges ahead.
✨Prepare for Practical Scenarios
Expect to discuss real-life scenarios related to retail activation and channel marketing strategies. Prepare some case studies from your past work that showcase your ability to manage multiple projects and deliver high-quality results under pressure.