At a Glance
- Tasks: Lead and shape innovative retail marketing strategies across multiple channels.
- Company: Join a well-established business with a dynamic team in Banbury.
- Benefits: Competitive salary, generous holiday, employee discounts, and profit sharing.
- Other info: Enjoy hybrid working and excellent career growth opportunities.
- Why this job: Make a real impact in a strategic leadership role while developing your marketing skills.
- Qualifications: Proven senior marketing experience in B2C/retail and strong leadership skills.
The predicted salary is between 60000 - 67500 £ per year.
Cameo is delighted to be recruiting for a Head of Retail Marketing to join a highly successful and well-established business. This is a fantastic opportunity for an experienced marketing leader to shape and deliver a best-in-class retail marketing strategy across a multi-channel environment. This is a full time position, for a 12 month fixed term contract (maternity cover), based in Banbury (hybrid working).
As Head of Retail Marketing, you will lead the development and delivery of the UK retail marketing strategy, translating category plans into impactful, customer-focused campaigns across the full consumer journey. You will work closely with senior stakeholders across sales, product, and leadership teams, while managing agency relationships and overseeing the execution of campaigns across digital, social, PR, and in-store channels. This is a strategic and hands-on leadership role, with responsibility for team management, budget ownership, and driving performance through insight-led marketing.
As Head of Retail Marketing, you will be responsible for:
- Developing and delivering 1, 3 and 5-year marketing and category strategies
- Leading multi-channel campaigns across retail, digital, PR, and social
- Owning and managing the marketing budget and planning process
- Building strong relationships with agencies, retail partners, and internal stakeholders
- Leading, coaching and developing a high-performing marketing team
- Analysing performance data and optimising campaign effectiveness
- Ensuring brand consistency across all customer touchpoints
As Head of Retail Marketing, you must be/have:
- Proven experience in a senior marketing role within a B2C / retail environment
- Strong background in brand strategy and multi-channel campaign delivery
- Experience managing agencies and large-scale marketing budgets
- A confident leader with experience developing and motivating teams
- Commercially aware, data-driven, and strategically focused
- Excellent stakeholder management and communication skills
What's in it for you? Salary: £60,000-£67,500 DOE, 26 days holiday, holiday purchase scheme, employee discounts, company profit share, pension, life insurance, company sick pay and much more!
If you're a driven and experienced marketing leader looking for your next challenge, Hannah would love to hear from you.
Head of Retail Marketing in Banbury employer: Cameo Consultancy Limited
Cameo is an exceptional employer that fosters a dynamic and inclusive work culture, offering a unique opportunity for the Head of Retail Marketing to lead innovative campaigns in a supportive environment. With a strong focus on employee growth, you will benefit from comprehensive training, mentorship, and the chance to collaborate with senior stakeholders while enjoying a competitive salary and generous benefits package. Located in Banbury, the hybrid working model allows for a balanced work-life integration, making it an ideal place for marketing professionals seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Retail Marketing in Banbury
✨Tip Number 1
Network like a pro! Reach out to your connections in the retail marketing space and let them know you're on the lookout for opportunities. You never know who might have the inside scoop on a role that’s perfect for you.
✨Tip Number 2
Get your personal brand sorted! Make sure your LinkedIn profile is up-to-date and showcases your achievements in retail marketing. Share relevant content and engage with industry leaders to get noticed.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in multi-channel campaigns and budget management.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Head of Retail Marketing in Banbury
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Retail Marketing role. Highlight your experience in B2C and retail environments, focusing on your achievements in multi-channel campaigns and team leadership.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've developed marketing strategies and led successful campaigns in the past.
Showcase Your Leadership Skills:As a strategic leader, it's crucial to demonstrate your ability to manage teams and budgets. Share stories that illustrate your experience in coaching and developing high-performing teams, as well as your approach to budget management.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Cameo Consultancy Limited
✨Know Your Marketing Strategies
Make sure you brush up on the latest trends in retail marketing and be ready to discuss how you've successfully implemented multi-channel campaigns in the past. Prepare specific examples that showcase your ability to translate category plans into impactful campaigns.
✨Showcase Your Leadership Skills
As a Head of Retail Marketing, you'll need to demonstrate your leadership capabilities. Think about times when you've led a team or project, and be prepared to share how you motivated your team and drove performance through insight-led marketing.
✨Understand the Business
Familiarise yourself with Cameo's brand and its position in the market. Research their current marketing strategies and think about how you can contribute to their goals. This will show your genuine interest in the company and help you tailor your responses.
✨Prepare for Stakeholder Management Questions
Expect questions about how you've managed relationships with agencies and internal stakeholders. Be ready to discuss your communication style and provide examples of how you've navigated complex stakeholder environments to achieve successful outcomes.
