At a Glance
- Tasks: Lead and shape the marketing strategy for a dynamic B2B business.
- Company: Join a fast-paced company focused on brand growth and customer engagement.
- Benefits: Competitive salary, enhanced bonus, private medical insurance, and more perks.
- Other info: Hybrid working available with opportunities for travel across the UK and Europe.
- Why this job: Make a real impact by driving measurable business growth in a leadership role.
- Qualifications: Proven experience in B2B marketing and leading successful teams.
The predicted salary is between 52000 - 84000 £ per year.
We are looking for an experienced Head of Marketing to lead and shape the full marketing strategy for a dynamic B2B business. This is a key leadership role, responsible for driving brand growth, customer engagement, and sales across multiple channels. It is a full-time, permanent position, based in Banbury (hybrid working available), overseeing three team members.
As Head of Marketing, you will be responsible for:
- Developing and executing short, medium, and long-term marketing strategies aligned with business goals
- Leading the Marketing and Communications team of two, and the CRM Manager, ensuring campaigns are delivered on time and within budget
- Driving B2B lead generation, customer engagement, retention, and conversion initiatives
- Collaborating with sales, product, and leadership teams to ensure marketing efforts support commercial priorities
- Managing agency relationships and external partners to deliver high-impact campaigns and events
- Measuring marketing performance, analysing results, and using insights to optimise future strategies
- Owning marketing budgets and ensuring investments deliver measurable business results
- Building a high-performing, motivated team, fostering collaboration and innovation
As Head of Marketing, you must be/have:
- Experienced in leading marketing teams and managing budgets
- Skilled in B2B marketing, CRM, and campaign performance analysis
- Strong leadership, communication, and interpersonal skills
- Data-driven decision maker with a strategic mindset
- Motivated, dynamic, and able to inspire a team to achieve ambitious goals
- Comfortable working across multiple functions and stakeholders
- Able to travel in the UK and Europe as needed
Qualifications & Experience:
- Degree or equivalent in marketing, business, or a related field
- Proven track record of developing and executing successful marketing strategies
- Experience with agency management, CRM systems, and B2B sales collaboration
- Understanding of commercial performance and P&L management
Salary for the role is £65,000-£70,000, plus enhanced bonus and private medical insurance. There are plenty of other company benefits to offer too!
If you are a strategic, ambitious marketing leader who thrives in a fast-paced environment and loves driving measurable business growth, we would love to hear from you!
Head of B2B Marketing in Banbury employer: Cameo Consultancy Limited
As an employer, we pride ourselves on fostering a dynamic and collaborative work culture that empowers our employees to thrive. Located in Banbury, we offer hybrid working options, competitive salaries, and a comprehensive benefits package including enhanced bonuses and private medical insurance. Join us as the Head of B2B Marketing and take advantage of ample opportunities for professional growth while leading a motivated team to drive impactful marketing strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Head of B2B Marketing in Banbury
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Cameo Consultancy Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Cameo Consultancy Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Cameo Consultancy Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Cameo Consultancy Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of B2B Marketing in Banbury
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Cameo Consultancy Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Cameo Consultancy Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Cameo Consultancy Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Cameo Consultancy Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Cameo Consultancy Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Cameo Consultancy Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.