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- Tasks: Lead channel marketing strategies to drive retail growth and brand visibility.
- Company: Join a leading consumer brand with a strong market presence.
- Benefits: Competitive salary, pension, health plan, staff discounts, and more!
- Why this job: Make a real impact in a pivotal role with commercial influence.
- Qualifications: 3 years' experience in Trade or Channel Marketing, strong sales collaboration skills.
- Other info: Dynamic environment with opportunities for career growth and team leadership.
The predicted salary is between 45000 - 55000 £ per year.
We are recruiting on behalf of a leading, well-established consumer brand for a Channel Marketing Manager to join on a 12-month fixed term contract (maternity cover) in Banbury (hybrid working). This is a commercially focused role sitting at the heart of the business, acting as the strategic bridge between Marketing and Sales, and playing a critical part in driving retail growth, brand visibility and sell-through performance. You will lead a team of three and take ownership of retail channel strategy across key UK accounts.
You will work extremely closely with Sales and Commercial teams, particularly Key Account Managers, ensuring marketing plans are fully aligned to revenue targets, category priorities and customer strategies. This role requires someone confident operating at pace, balancing strategic planning with hands-on project delivery in an agile, fast-moving retail environment. You will be required to attend events and visit retail partners at times too.
As Channel Marketing Manager, you will:
- Develop and execute bespoke annual channel marketing plans aligned to commercial objectives and retail account strategies
- Act as the primary marketing contact for Key Account Managers and retail buyers, influencing and supporting pitches that win space, drive visibility and deliver growth
- Lead the end-to-end 'Path to Purchase' strategy across in-store and digital environments
- Drive retail activation including POS, merchandising solutions and demonstration concepts through agency partners
- Work closely with e-commerce teams to optimise digital shelf presence, retail media campaigns and online content performance
- Manage and control the retail channel marketing budget, ensuring ROI is tracked and reported
- Analyse sales performance, market share data and promotional impact, adjusting tactics quickly to maximise results
- Manage external design, production and merchandising agencies to deliver premium, on-brand execution
- Collaborate cross-functionally with Product, Media, PR and wider Marketing teams to ensure full campaign alignment
As Channel Marketing Manager you will be/have:
- 3 years' experience in Trade, Shopper or Channel Marketing within a retail-led business
- Strong experience working closely with Sales and Commercial teams, ideally alongside Key Account Managers
- Commercially astute with the ability to interpret sales data and track ROI
- Confident presenter, comfortable influencing both internal stakeholders and external retail partners
- Proven ability to manage multiple projects simultaneously in an agile, deadline-driven environment
- Experience managing agencies and delivering high-quality retail activation
- Line management experience preferred
- Background in FMCG, DIY, Garden, Consumer Electronics or similar retail sectors advantageous
- Commercially credible and confident in sales-facing environments
- Agile and adaptable, able to pivot plans in a fast-moving retail landscape
- Detail-driven, ensuring premium standards across all touchpoints
- Collaborative but decisive, able to balance brand integrity with commercial realities
- A calm, resilient leader who can energise a team during peak trading periods
What’s in it for you? A salary of £45,000-£55,000, pension, health plan, critical illness cover, sick pay, staff discounts and more! This is a fantastic opportunity to join a market-leading brand in a pivotal role with real commercial influence.
Channel Marketing Manager in Banbury employer: Cameo Consultancy Limited
Contact Detail:
Cameo Consultancy Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Channel Marketing Manager in Banbury
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work in retail or marketing. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their products and marketing strategies so you can impress them with your insights and ideas during the interview.
✨Tip Number 3
Showcase your skills through real-life examples. When discussing your experience, highlight specific projects where you drove growth or improved visibility. Numbers speak volumes, so don’t shy away from sharing your achievements!
✨Tip Number 4
Apply directly through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in being part of our team. Let’s get you that Channel Marketing Manager role!
We think you need these skills to ace Channel Marketing Manager in Banbury
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Channel Marketing Manager role. Highlight your experience in Trade, Shopper, or Channel Marketing and how it aligns with the job description. We want to see how you can drive retail growth and brand visibility!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've influenced sales and marketing strategies in the past. We love a good story that showcases your skills!
Showcase Your Data Skills: Since this role involves analysing sales performance and tracking ROI, make sure to highlight any relevant experience you have with data analysis. We want to know how you've used data to drive decisions and improve results in previous roles.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Cameo Consultancy Limited
✨Know Your Numbers
Make sure you brush up on your sales data and ROI metrics. This role is all about driving growth, so being able to discuss how you've interpreted sales performance in the past will show you're commercially astute and ready to hit the ground running.
✨Showcase Your Leadership Skills
As you'll be leading a team, it's crucial to demonstrate your line management experience. Prepare examples of how you've energised a team during busy periods or managed multiple projects simultaneously. This will highlight your ability to lead effectively in a fast-paced environment.
✨Align with Their Strategy
Familiarise yourself with the company's retail channel strategies and think about how your previous experiences align with their objectives. Be ready to discuss how you can develop and execute bespoke marketing plans that resonate with their commercial goals.
✨Be Ready to Influence
This role requires you to work closely with Key Account Managers and retail buyers. Prepare to share instances where you've successfully influenced stakeholders or supported pitches that drove visibility and growth. Confidence in presenting your ideas will be key!
