At a Glance
- Tasks: Lead brand campaigns and content initiatives to enhance our global identity.
- Company: Join Cambridge University Press & Assessment, a leader in international education.
- Benefits: Enjoy competitive salary, 28 days leave, private medical insurance, and flexible working.
- Why this job: Make a real impact in education while developing your career in a supportive environment.
- Qualifications: Experience in international marketing and brand management is essential.
- Other info: Collaborative team culture with opportunities for growth and development.
The predicted salary is between 39100 - 50400 £ per year.
Join our International Education team and help shape our customer experience and build trust in our brand. We work with schools and governments in 160 countries, shaping impact across early, primary and secondary education. Together, we help learners be ready for the world and transform societies through education.
This is an exciting opportunity to play a pivotal role in developing and delivering our brand campaigns and content programme across international markets.
As our Senior Brand Manager, you'll lead the development and implementation of brand campaigns that strengthen our global identity and help position Cambridge effectively in a competitive education landscape. In this highly collaborative role, you will:
- Lead an annual programme of brand campaigns and content initiatives.
- Develop clear, insight-driven campaign briefs that define audiences, timelines, channels, metrics and budget.
- Oversee delivery of campaigns, working with internal teams and external agencies to ensure quality and effectiveness.
- Support colleagues and customers to successfully implement our brand.
- Collaborate with regional marketing teams to support campaign rollout across global markets.
- Evaluate and report on campaign performance, using insight to inform future planning.
- Lead additional brand-related projects as required.
- Manage and support two direct reports to deliver high-quality, impactful work.
- Support budgeting, reporting and brand governance activity.
This role may require occasional travel to collaborate with teams internationally. This position has been classified as a hybrid role, requiring the selected candidate to typically spend 40-60% of their time collaborating and connecting face-to-face at their dedicated location. Aside from our hybrid principles, other flexible working requests will be considered from the first day of employment, including other work arrangements should you require adjustments due to a disability or long-term health condition.
You bring a strong understanding of the challenges of international marketing and how to build a global brand that resonates effectively across diverse local contexts. You are deeply customer-centric, with a clear grasp of customer needs and challenges, and you inspire others to translate these insights into thoughtful, impactful brand content. With excellent written and verbal communication skills, you craft high-quality content and present confidently to a wide range of internal and external stakeholders. Your collaborative and persuasive approach enables you to influence colleagues across the organisation and drive progress toward shared goals. You also have proven experience developing powerful, insight-informed brand campaigns and building brand equity in the desired direction.
If you meet the above minimum requirements, we encourage you to apply. Your application will be even stronger if you can also demonstrate the following desirable criteria:
- Extensive understanding of international education markets, customers and competitors.
- Experience of having managed brand development projects and brand management with multiple stakeholders.
- Agile and flexible. Strives for constant improvement, embraces change and is adaptable.
- Insight-driven. Skilled at interpreting and analysing data to derive insight and applying it to customer-focused decision making.
- Able to influence adoption of brand principles across the business to deliver products and services which are in line with brand narrative.
We are a Disability Confident (DC) employer that is committed to equality and inclusion ensuring our recruitment process is accessible to all. The DC scheme's Offer of an Interview commitment applies to applicants who opt in, and disclose a disability or a long-term health condition, and best meet the minimum criteria for the role. In instances where interviewing all qualifying candidates is not practicable, we prioritise those who best meet the minimum criteria, as we would for applicants who do not have a disability or long-term health condition.
Please note that Cambridge University Press & Assessment will not ordinarily be able to provide sponsorship for vacancies of less than 12-months in duration. Applicants must therefore have an existing right to work in the UK to be eligible for this position.
We will support you to be at your best in work and to live well outside of it. In addition to competitive salaries, we offer a world-class, flexible rewards package, featuring family-friendly and planet-friendly benefits including:
- 28 days annual leave plus bank holidays.
- Private medical and Permanent Health Insurance.
- Discretionary annual bonus.
- Group personal pension scheme.
- Life assurance up to 4 x annual salary.
- Green travel schemes.
We aim to support candidates by making our interview process clear and transparent. The closing date for all applications will be 5th February. We will review applications on an ongoing basis, and shortlisted candidates can expect interviews to take place on 12th & 13th February.
If you are shortlisted and progressed through the stages, you can expect:
- First stage virtual interview via MS Teams.
- Second stage interview: in-person at our offices in Cambridge. You will be provided with a brief to complete a role related task which you will discuss during the interview.
If you require any reasonable adjustments during the recruitment process due to a disability or a long-term health condition, there will be an opportunity for you to inform us via the online application form. We will do our best to accommodate your needs.
Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry. We are committed to an equitable recruitment process. As such, applications must be submitted via our official online application procedure. Please refrain from sending your CV directly to our recruiters. If you experience technical difficulties or require additional support with submitting your online application, contact the Recruiter.
Joining us is your opportunity to pursue potential. You will belong to a collaborative team that is exploring new and better ways to serve students, teachers and researchers across the globe – for the benefit of individuals, society and the world. Sharing our mission will inspire your own growth, development and progress, in an environment which embraces difference, change and aspiration.
Cambridge University Press & Assessment is committed to being a place where anyone can enjoy a successful career, where it is safe to speak up, and where we learn continuously to improve together. We welcome applications from all candidates, regardless of demographic characteristics (age, disability, educational attainment, ethnicity, gender, marital status, neurodiversity, religion, sex, gender identity and sexual identity), cultural, or social class/background. We believe better outcomes come through diversity of thought, background and approach. We welcome applications from people from all backgrounds and communities, actively seeking to employ people from a wide range of different communities.
Senior Brand Manager - 6815 in Cambridge employer: Cambridge University Press & Assessment
Contact Detail:
Cambridge University Press & Assessment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager - 6815 in Cambridge
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or at industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Brand Manager role.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their brand campaigns and how they resonate in different markets. We want you to show them you’re not just a fit for the role, but a perfect match for their mission!
✨Tip Number 3
Practice makes perfect! Get a friend to do mock interviews with you. We can’t stress enough how important it is to articulate your experience and ideas clearly, especially when discussing insight-driven campaigns.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. Let’s get you that Senior Brand Manager position!
We think you need these skills to ace Senior Brand Manager - 6815 in Cambridge
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Brand Manager role. Highlight your experience in international marketing and brand management, and show us how you can resonate with diverse audiences.
Showcase Your Insights: We want to see your analytical skills in action! Include examples of how you've used data to inform brand campaigns and decision-making. This will demonstrate your insight-driven approach and customer-centric mindset.
Be Clear and Concise: When writing your application, keep it clear and to the point. Use straightforward language to convey your ideas effectively. We appreciate well-structured content that reflects your excellent communication skills.
Apply Through Our Website: Don’t forget to submit your application through our official website! This ensures we receive all the necessary information and helps us streamline the recruitment process. Plus, it’s the best way to get noticed by our team!
How to prepare for a job interview at Cambridge University Press & Assessment
✨Know Your Brand Inside Out
Before the interview, dive deep into Cambridge University Press & Assessment's brand identity and recent campaigns. Understand their mission and values, and think about how your experience aligns with their goals. This will help you articulate how you can contribute to strengthening their global identity.
✨Prepare Insight-Driven Examples
Since the role requires developing insight-driven campaign briefs, come prepared with specific examples from your past work. Highlight how you've used data to inform decisions and create impactful brand content. This shows you can translate insights into action, which is crucial for this position.
✨Showcase Your Collaborative Spirit
This role is highly collaborative, so be ready to discuss how you've worked with diverse teams in the past. Share stories that demonstrate your ability to influence and inspire colleagues across different departments. This will illustrate your fit for a role that relies on teamwork and shared goals.
✨Ask Thoughtful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about the challenges they face in international marketing or how they measure the success of their campaigns. This not only shows your interest but also gives you insight into their operations and how you can make an impact.