Product Manager

Your mission is to lead the development, optimisation and delivery of digital products that support our mission and improve the experience for fundraisers, service users, supporters, subscribers and other audiences. You will manage products across CALM’s digital portfolio - including the website, mobile app, chatbot and CRM - and bring proven experience in both website (desktop and mobile) and mobile app product management.

Responsibilities

• Product Strategy Delivery
  • Deliver the product strategy, as defined by the Senior Product Manager.
  • Own the optimisation of CALM’s products, optimising user experience, accessibility, and performance.
  • Create, maintain, and prioritise product backlogs, ensuring alignment with business goals and user needs.
  • Define user stories with acceptance criteria and guide development teams through delivery.
  • Manage products through all stages of the lifecycle: discovery, design, development, launch, optimisation, and iteration.
• User Experience Insight
  • Act as a UX lead mapping and optimising user journeys across web and mobile, ensuring they are intuitive, inclusive, and insight-led.
  • Generate user insights through research, usability testing, and data analysis, and translate findings into actionable improvements.
  • Champion user-centred design and accessibility best practices across all products.
  • Collaborate with researchers, designers, developers, and agencies to ensure excellent UX and delivery.
• Stakeholder Engagement Communication
  • Engage with stakeholders at all levels to gather requirements/ideas, align priorities, and report progress.
  • Act as a translator between technical and non-technical stakeholders.
  • Promote a data-driven, test-and-learn culture across teams.
  • Ensure that all digital products are strategically aligned and deliver maximum impact for CALM audiences.
• Continuous Improvement
  • Monitor and analyse product performance using data, analytics, and feedback loops.
  • Drive a culture of continuous optimisation across CALM’s digital portfolio.
  • Keep up-to-date with product management best practices, trends, and innovations, bringing insights and application into CALM.

Required Skills Experience

• 2+ years in product preferably managing both web and mobile products through the full product lifecycle.
• Hands-on website management experience (CMS ownership, optimisation, UX improvements).
• Strong UX background with experience leading user journey mapping, defining user stories, and ensuring inclusive, accessible design.
• Excellent ability to work across teams and with external partners (designers, developers, agencies).
• Strong analytical skills, using data and research to inform decisions.
• Confident communicator and stakeholder manager, able to champion product thinking across CALM.

Desirable Skills Experience

• Experience with helpline products such as telephony systems, WhatsApp, or AWS webchat.
• Familiarity with CRM systems (especially Salesforce) and product management in this context.
• Experience working in an environment where time-management, prioritisation and adaptability are key.
• Awareness of the not-for-profit or charity sector, or experience working with diverse user groups.

Why us?

• Contract: Full-time, Permanent
• Benefits: Unlimited annual leave, Healthcare cash plan, 6% pension contribution, therapeutic services (after completion of probation), hybrid working nine day fortnight
• Based: London Waterloo twice a week (Wednesdays and Thursdays) / Remote Working (Mon, Tues Fri), 9.30am - 5.30pm.
• Salary: 38,000 - 45,000 per annum.

We benchmark our salaries to ensure our pay structure remains fair, transparent, and equitable for everyone in our team. A work environment that values creativity, personal growth and collaboration.

Applications will close on Thursday 27th August and are reviewed on a rolling basis; we encourage interested candidates to apply early.

Right to work in the UK

To apply, you will need to have a valid right to work in the UK (such as a British/Irish passport, Settled Status, or Indefinite Leave to Remain).

About us

We’re Campaign Against Living Miserably (CALM), and we’re united against suicide. We’re a suicide prevention charity, on a mission to help people end their misery, not their lives. We run stigma-smashing campaigns, offer loads of digital tools and resources, and run a life-saving helpline - all designed to help people find hope and a way forward. We are united against suicide.

Don’t meet every requirement? We’re still interested. Research shows that people from marginalised groups – including women, LGBTQ+ people, people from global majority backgrounds, disabled people, and those from lower socioeconomic backgrounds – are less likely to apply for a role unless they meet the full criteria. At CALM, we know that skills and potential come in many forms, and that diverse perspectives and lived experience of mental health or suicide can be just as valuable as formal qualifications. If you’re passionate about our mission but your experience doesn’t tick every box, we’d still love to hear from you. You could be exactly who we’re looking for.

Safeguarding

We are committed to safeguarding and promoting the welfare of children, young people, and adults at risk, both offline and online. We recognise that harm can occur in physical, digital, and virtual environments, and we take our safeguarding responsibilities seriously across all areas of our work.