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- Tasks: Shape and promote our Conversational Intelligence solutions through compelling market messaging and product launches.
- Company: Join Calabrio, a leader in customer interaction analytics, transforming how businesses connect with their customers.
- Benefits: Enjoy a dynamic work environment with opportunities for innovation and collaboration across teams.
- Why this job: Elevate your career by influencing product direction and enabling sales teams in a fast-paced tech landscape.
- Qualifications: 5+ years in Interaction Analytics or Quality Management; strong communication and analytical skills required.
- Other info: Ideal for tech-savvy individuals ready to make an impact in the B2B SaaS space.
The predicted salary is between 36000 - 60000 ÂŁ per year.
At Calabrio, we are revolutionizing the way organizations connect with their customers, and we empower businesses to elevate every interaction to new heights. Our cutting-edge cloud platform Calabrio ONE, coupled with AI-driven analytics tools, unlocks the true essence of customer sentiment, turning data into actionable insights at lightning speed.
Calabrio is looking for a practical, tech-savvy Product Marketing Manager to help shape and promote our Conversational Intelligence solutions. In this role, you’ll be part of an experienced Product Marketing team reporting to the VP of Product Marketing. If you have real-world experience in Interaction Analytics or Quality Management—whether as a Sales Engineer, Consultant or a power user—and are ready to take your career to the next level, we want to hear from you!
What You’ll Be Doing (Key Responsibilities):
- Develop Market Messaging -create consistent, compelling value propositions that resonate with both users and buyers, grounded in a deep understanding of our product’s capabilities.
- Lead Product Launches – coordinate successful rollouts of new products and features across direct and indirect sales channels, ensuring internal teams and partners are set up for success.
- Storytelling – evangelize our products’ benefits, showcase their impact, and influence how the world perceives and adopts our solutions through compelling narratives.
- Enable Sales Teams -provide key product insights, develop training materials, and deliver ongoing support to empower our global salesforce and partners.
- Create Content – build high-quality marketing collateral, including datasheets, case studies, white papers, blog posts, and web content that highlight product features, benefits, and success stories.
- Influence Product Direction -work closely with customers and Product Management to inform roadmap decisions, translating technical features into clear, market-ready messaging.
- Collaborate Cross-Functionally -partner with Sales, Marketing, and Product teams to drive go-to-market strategies in a fast-paced, dynamic environment.
Requirements:
- Experience: At least 5 years working with Contact Center Interaction Analytics and/or Quality Management.
- Experience from Sales Engineering, Marketing, or Product Marketing of B2B SaaS-products.
- Contact Center Industry familiarity or background.
- Education: Bachelor’s degree (or equivalent experience).
- Communication Skills: Excellent written and verbal English proficiency, with strong presentation and storytelling abilities.
- Impact-Driven: Self-motivated technologist who thrives on innovation, problem-solving, and continuous learning.
- Fact Based: Analytical mindset with a focus on data-driven decision-making.
- Cross-Functional Collaboration: Proven ability to work seamlessly with Sales, Marketing, and Product Management.
- Ability to travel.
Expert in Interaction Analytics employer: Calabrio, Inc.
Contact Detail:
Calabrio, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Expert in Interaction Analytics
✨Tip Number 1
Familiarize yourself with Calabrio's products and their unique selling points. Understanding the nuances of Calabrio ONE and its AI-driven analytics tools will help you articulate how your experience aligns with their needs.
✨Tip Number 2
Network with current or former employees of Calabrio to gain insights into the company culture and expectations for the Product Marketing Manager role. This can provide you with valuable information that can set you apart during the interview process.
✨Tip Number 3
Prepare to discuss specific examples from your past experience in Interaction Analytics or Quality Management. Highlight how you've successfully launched products or created compelling market messaging that resonates with users and buyers.
✨Tip Number 4
Showcase your storytelling abilities by preparing a brief presentation on a product launch or marketing campaign you've led. This will demonstrate your capability to influence perceptions and engage audiences effectively.
We think you need these skills to ace Expert in Interaction Analytics
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Expert in Interaction Analytics position at Calabrio. Understand the key responsibilities and requirements, and think about how your experience aligns with them.
Tailor Your Resume: Customize your resume to highlight relevant experience in Interaction Analytics or Quality Management. Use specific examples from your past roles that demonstrate your skills in product marketing, storytelling, and cross-functional collaboration.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Discuss your understanding of Calabrio's products and how your background makes you a perfect fit for their team. Be sure to include your analytical mindset and impact-driven approach.
Showcase Your Communication Skills: Since excellent written and verbal communication is crucial for this role, ensure that your application materials are well-written and free of errors. Use clear and concise language to convey your ideas effectively.
How to prepare for a job interview at Calabrio, Inc.
✨Understand the Product and Market
Before your interview, make sure you have a solid understanding of Calabrio's products, especially the Conversational Intelligence solutions. Familiarize yourself with the market trends in Interaction Analytics and Quality Management to demonstrate your expertise.
✨Prepare Compelling Stories
Since storytelling is a key part of the role, prepare examples from your past experiences that showcase how you've successfully communicated product benefits or influenced stakeholders. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Showcase Your Analytical Skills
Be ready to discuss how you've used data to drive decisions in previous roles. Highlight specific instances where your analytical mindset led to successful outcomes, particularly in a B2B SaaS context.
✨Demonstrate Cross-Functional Collaboration
Calabrio values collaboration across teams. Prepare to share examples of how you've worked with Sales, Marketing, and Product teams in the past. Emphasize your ability to bridge gaps and drive go-to-market strategies effectively.
