Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Guide customers through the property buying process and ensure exceptional service.
- Company: Cala Group, a leading UK housebuilder focused on creating vibrant communities.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal growth.
- Why this job: Join a dynamic team and make a real impact in the housing industry.
- Qualifications: Experience in luxury sales and excellent customer service skills required.
- Other info: Flexible working hours and a supportive environment for diverse talents.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Reporting to the Sales Manager, the Sales Consultant will play a key part in delivering regional sales performance and supporting the Company in achieving its overall profit and growth targets. This is a customer‑facing, target‑driven role requiring a proactive and commercially aware sales professional who is confident working independently while building strong relationships with customers and internal stakeholders.
- Achieve sales targets in line with quarterly development and regional objectives
- Manage a personal sales pipeline, identifying opportunities and risks and escalating as required
- Act as the main point of contact for customers throughout the home‑buying journey
- Present house types, specifications, options and incentives clearly and accurately
- Negotiate prices and incentives within agreed parameters
- Maintain accurate and timely CRM records from initial enquiry through to completion
- Progress sales through exchange and completion, liaising with solicitors, IFAs, estate agents and surveyors
- Deliver a consistently high standard of customer service and achieve strong customer feedback scores
- Promote the Cala brand, including site, regional and group strategy
- Understand and manage Part Exchange and relevant Government or internal incentives
- Interpret plans and technical drawings and deliver effective home demonstrations
- Build strong working relationships with site teams and support smooth customer handovers
- Work closely with Marketing to understand campaigns, trends and target markets
- Complete required sales, site and market reports accurately and compliantly
- Support the training and development of new sales team members
- Maintain show homes, sales areas and stock plots to Cala presentation standards
The role offers a competitive commission and bonus structure along with one weekend off every 4 weeks. Access to a car and full UK driving licence is required.
About You
You will be a confident, customer‑focused sales professional with a strong understanding of the new homes buying journey. You will balance commercial awareness with exceptional customer care, ensuring compliance, professionalism and a positive brand experience at every stage.
Knowledge, Skills & Experience
- Experience in a branded, target‑driven sales environment (new homes, retail, hospitality or similar)
- Strong understanding of the end‑to‑end sales process
- Confident use of CRM systems and Microsoft Office
- Knowledge of relevant legislation and compliance requirements (e.g. Consumer Code, GDPR, AML)
- Excellent negotiation, influencing and communication skills
- Highly organised, with strong attention to detail and ability to work under pressure
- Ability to work independently and collaboratively
- Proven track record of achieving sales targets and high customer satisfaction
- Knowledge of mortgage products and affordability
- Experience of using Salesforce
Closing Date: 24th May 2026
We recognise that a diverse team makes us a stronger and more successful company. We value different ideas and perspectives as it helps improve our decision-making, products and services. And we’re striving to create an inclusive work environment, in which everyone can feel comfortable as themselves, uniquely contribute and do their best work. If we need to adjust anything in our recruitment process to support you, please contact careers@cala.co.uk
About Us
The Cala Group is a major UK housebuilder and leading provider of desirable new homes across Scotland, the South of England & Midlands. Driven by a mission to create vibrant and sustainable new communities, our homes are characterised by exceptional design and sector‑leading build quality, and we have a passion for providing our customers with a great home buying experience. This is an exciting time to be at Cala. Our approach to sustainability and technology is undergoing a dramatic transformation, and we’re aiming to create an industry‑leading experience for both our staff and customers. At Cala, you can expect to be part of an environment which allows you to do meaningful work, while offering opportunities for personal growth. Our goal is to be the favoured employer in our industry and beyond. We encourage applications from those who want to be part of a culture where they can thrive, feel a sense of belonging and be comfortable being themselves at work.
#J-18808-Ljbffr
Sales Consultant employer: CALA Homes
Contact Detail:
CALA Homes Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Consultant
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend local events, and don’t be shy about letting people know you’re on the hunt for a Sales Consultant role. You never know who might have the inside scoop on an opportunity!
✨Tip Number 2
Prepare for those interviews! Research the company, understand their values, and think about how your experience aligns with their needs. Practise common interview questions and be ready to showcase your sales skills and customer service flair.
✨Tip Number 3
Showcase your passion! When you get the chance to meet potential employers, let your enthusiasm for the role shine through. Talk about your previous successes in luxury branded sales and how you can bring that energy to their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our team at Cala, where we value diverse perspectives and a great work environment.
We think you need these skills to ace Sales Consultant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Consultant role. Highlight your experience in luxury branded sales and exceptional customer service. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for sales and your ability to work under pressure. Let us know why you’re excited about joining our team at Cala.
Showcase Your IT Skills: Since effective management of our onsite database is key, don’t forget to mention your experience with Microsoft Office and any other IT systems you’ve used. We love tech-savvy candidates!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at CALA Homes
✨Know Your Product Inside Out
Before the interview, make sure you’re well-versed in the properties and developments the company offers. Familiarise yourself with the unique selling points of each property and be ready to discuss how you would present these to potential buyers.
✨Showcase Your Customer Service Skills
Prepare examples from your past experiences where you delivered exceptional customer service. Highlight situations where you went above and beyond for clients, as this role heavily relies on creating a positive buying experience.
✨Demonstrate Your Sales Strategy
Think about your approach to sales and be ready to share your strategies during the interview. Discuss how you’ve successfully negotiated deals in the past and how you plan to meet sales targets in this new role.
✨Be Ready for Role-Playing Scenarios
Expect to engage in role-playing exercises during the interview. Practice guiding a customer through the buying process, addressing their concerns, and closing the sale. This will showcase your communication skills and ability to adapt to different customer needs.