At a Glance
- Tasks: Drive digital marketing and product initiatives for Cadence's EDA workflows.
- Company: Cadence is a leader in technology, focused on innovation and impact.
- Benefits: Enjoy competitive salary, paid vacation, 401(k) match, and various health plans.
- Why this job: Join a collaborative team making a difference in the tech world with exciting challenges.
- Qualifications: Requires a Bachelor's/Master's in relevant fields and 10+ years in EDA or related domains.
- Other info: This role offers a chance to influence customers and drive growth in a dynamic environment.
The predicted salary is between 60000 - 90000 £ per year.
At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology. Cadence's Business Development team is hiring for a Product Marketing Manager focused on growing Cadence's business to the next level. This exciting role requires a passionate go-getter and doer who can work collaboratively with multiple cross-functional teams to promote Cadence's EDA workflows to customers by showing the value of the 3-layered Cadence portfolio. The role will closely collaborate with the field sales, product support and services teams in developing sales engagements and closing the opportunities.
The successful candidate will have an excellent technical understanding of EDA workflows, be an excellent communicator, skilled at customer interactions, and a strategic thinker in advancing opportunities for Cadence.
Primary Responsibilities:
- Drive digital marketing engagements: By leveraging digital marketing, develop various product campaigns and create a pipeline of opportunities for Cadence OnCloud portfolio.
- Drive product marketing initiatives: By working closely with various product groups, enable end-to-end promotion of the entire Cadence product portfolio from EDA to systems.
Job Qualifications:
- Bachelor's/Master's in Electrical/Electronics/Computer Science required.
- 10+ years of experience in pre-sales/direct & indirect sales/product management in EDA/Systems/PLM domains.
- Excellent knowledge and understanding of computational mechanics tools in the EDA and PLM domains.
- Understanding of tools & flows for PCB design, Multiphysics modeling and simulation, end-to-end mechanical and electronic design industry processes.
- Strong technical knowledge of SaaS technologies, cloud computing and cloud services, deployment models in mechanical and electronic design segments.
- Strong communication and interpersonal skills and the ability to successfully influence customers and peers.
- Proven track record of driving pre-sales activities for Cloud based products and delivering successful results.
Additional Skills/Preferences:
- Experience working with customers leveraging digital marketing in a variety of verticals such as semiconductor, high-tech, hyperscale, automotive, aerospace & defense, industrial.
- Ability to work effectively with diverse teams of internal and external partners and customers.
- Ability to synthesize unstructured data and present recommendations successfully to the management.
- Ability to translate and communicate customer and industry requirements and trends into product roadmaps, solutions, and business growth.
The annual salary range for California is $136,500 to $253,500. You may also be eligible to receive incentive compensation: bonus, equity, and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the salary range is a guideline and compensation may vary based on factors such as qualifications, skill level, competencies and work location. Our benefits programs include: paid vacation and paid holidays, 401(k) plan with employer match, employee stock purchase plan, a variety of medical, dental and vision plan options, and more.
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Product Marketing Manager (Cloud/EDA) employer: Cadence
Contact Detail:
Cadence Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (Cloud/EDA)
✨Tip Number 1
Familiarise yourself with Cadence's product portfolio, especially their EDA workflows. Understanding the technical aspects and how they integrate into customer needs will help you articulate your value during interviews.
✨Tip Number 2
Network with current or former employees of Cadence to gain insights into the company culture and expectations for the Product Marketing Manager role. This can provide you with valuable information that can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss specific examples of successful digital marketing campaigns you've led in the past. Highlighting your experience in driving engagement and generating leads will demonstrate your capability to excel in this role.
✨Tip Number 4
Stay updated on industry trends in EDA and cloud computing. Being knowledgeable about the latest developments will not only impress your interviewers but also show your commitment to the field and the role.
We think you need these skills to ace Product Marketing Manager (Cloud/EDA)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications for the Product Marketing Manager position at Cadence. Tailor your application to highlight your relevant experience in EDA workflows and digital marketing.
Craft a Compelling CV: Your CV should clearly showcase your 10+ years of experience in pre-sales, product management, or related fields. Emphasise your technical knowledge of SaaS technologies and cloud computing, as well as any successful campaigns you've led.
Write a Strong Cover Letter: In your cover letter, express your passion for technology and how your skills align with Cadence's goals. Mention specific examples of how you've driven marketing initiatives and collaborated with cross-functional teams in the past.
Highlight Relevant Skills: Make sure to highlight your strong communication and interpersonal skills in your application. Provide examples of how you've influenced customers and peers, and how you've successfully synthesised data to inform marketing strategies.
How to prepare for a job interview at Cadence
✨Showcase Your Technical Knowledge
Make sure to highlight your understanding of EDA workflows and SaaS technologies during the interview. Be prepared to discuss specific tools and processes you've worked with, as this role requires a strong technical foundation.
✨Demonstrate Your Marketing Skills
Prepare examples of successful digital marketing campaigns you've led or contributed to. Discuss how you developed these campaigns and the impact they had on sales or customer engagement, especially in the context of cloud-based products.
✨Emphasise Collaboration Experience
This role involves working closely with cross-functional teams. Share experiences where you've successfully collaborated with sales, product support, or other departments to achieve common goals, showcasing your interpersonal skills.
✨Prepare for Scenario-Based Questions
Expect questions that assess your strategic thinking and problem-solving abilities. Think of scenarios where you've had to synthesise unstructured data or translate customer needs into actionable marketing strategies, and be ready to discuss them.