Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create and manage engaging social media content for BYD UK's electric cars.
- Company: Join BYD, a leading tech company focused on zero-emission solutions.
- Benefits: Competitive salary, pension plan, 25 days holiday, and team-building events.
- Why this job: Be a key player in promoting sustainable transport and making a real impact.
- Qualifications: 3+ years in social media, preferably in the automotive or EV industry.
- Other info: Dynamic work environment with opportunities for growth and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Location: United Kingdom, London, Uxbridge
Type of Employment: Full-time
Office-based role in BYD's new state-of-the-art and modern offices in Uxbridge.
Position Summary
The Social Media and Content Creation Manager will be a driving force in developing and executing compelling social media strategies and content for BYD UK’s passenger car range. This role is crucial for increasing brand awareness, driving engagement across key digital platforms, and managing collaborative relationships with internal teams, PR agencies, and influencers. We are looking for a candidate with a strong focus on social media performance, preferably with experience in the automotive industry and proven ability to manage external agencies.
Main Tasks and Responsibilities
- Social Media Strategy & Performance: Assist in developing and implementing robust social media strategies designed to increase brand awareness, drive engagement, and grow follower counts. Oversee content creation and distribution across key social media channels, including the UK Facebook & Instagram channels, LinkedIn, Twitter, and YouTube, ensuring brand consistency. Analyze social media metrics and insights to optimize content performance, identify emerging trends, and capitalize on new opportunities.
- Content Creation & Management: Assist in the development of compelling and engaging content focused on BYD UK’s passenger car range, specifically tailored for social media platforms. Collaborate with the marketing team to create effective content calendars designed for followers and potential customers. Coordinate leading content shoots and creative projects, working closely with our external creative agency partners.
- Campaign Management & Event Support: Plan and execute social media campaigns specifically focused on promoting BYD UK’s latest electric car models, features, and events. Monitor campaign performance and adjust strategies as needed to ensure successful reach, engagement, and alignment with target audiences. Attend and support industry events, represent BYD UK, post live updates, share experiences, and interact with the public during events to enhance brand visibility and foster community connections.
- Community Management & Collaboration: Work with our social media agency to support the monitoring and responses to comments, messages, and inquiries related to BYD UK’s electric cars across all social media platforms. Work closely with the PR team to identify and collaborate with influencers and Key Opinion Leaders (KOL) in the automotive industry. Coordinate and manage influencer campaigns to create authentic content and amplify BYD UK’s electric car messaging across their audiences. Coordinate with the sales, customer service, and product development teams to ensure cohesive messaging and brand consistency across all channels.
What are we looking for?
- Industry Expertise: Proven experience in social media and content creation, with 3+ years experience working within the Electric Vehicle (EV) or broader Automotive industry a strong advantage.
- Agency Management: Demonstrable experience in managing and collaborating with external creative and social media agencies to deliver high-quality, on-brand content.
- Social Media Proficiency: Deep understanding of the UK/European social media landscape, with hands-on expertise in using advanced analytical tools and platform management systems for optimization.
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Skills: Exceptional written and verbal communication skills; a creative, results-oriented mindset with strong organizational and project management abilities.
What are we offering?
- Performance and experience-based competitive remuneration
- Scottish Widow workplace pension
- 25 days paid holidays + public holidays
- Department & company-wide team building events
- An exciting opportunity to lead the European transition to Zero-Emissions transportation and de-carbonization of the economy
About BYD
Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and wants to create a positive impact by joining a diverse and dynamic team. BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem. BYD Europe BV located in Schiedam, Netherlands is the marketing and sales HQ of BYD Co., Ltd based in Shenzhen, China. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.
Social Media and Content Creation Manager in Uxbridge employer: BYD Europe
Contact Detail:
BYD Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media and Content Creation Manager in Uxbridge
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own social profiles reflect the skills and creativity you claim to have. Show off your content creation chops and engage with relevant communities to demonstrate your passion for the industry.
✨Tip Number 2
Network like a pro! Attend industry events, webinars, or local meetups related to social media and the automotive sector. Connect with influencers and professionals in the field, and don’t be shy about sharing your insights and experiences. You never know who might help you land that dream job!
✨Tip Number 3
Prepare for interviews by researching the company’s current social media strategies. Bring fresh ideas to the table that align with their brand vision. This shows you’re not just interested in the role but are also proactive and ready to contribute from day one.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at BYD and making a difference in the electric vehicle space.
We think you need these skills to ace Social Media and Content Creation Manager in Uxbridge
Some tips for your application 🫡
Show Your Passion for Social Media: When writing your application, let your enthusiasm for social media shine through! We want to see how you can bring fresh ideas and creativity to our platforms, so don’t hold back on sharing your thoughts on current trends or campaigns you've loved.
Tailor Your Experience: Make sure to highlight your relevant experience in the automotive industry, especially if you've worked with electric vehicles. We’re looking for someone who understands the unique challenges and opportunities in this space, so connect your past roles to what we do at BYD.
Be Data-Driven: We love numbers! If you’ve used analytics tools to drive social media performance, mention specific metrics or successes in your application. Show us how you’ve used data to inform your strategies and improve engagement—this will definitely catch our eye!
Keep It Professional Yet Personal: While we appreciate a professional tone, don’t be afraid to inject a bit of your personality into your application. We’re a dynamic team at BYD, and we want to know what makes you tick. Share your story and why you’re excited about joining us in creating a zero-emission future!
How to prepare for a job interview at BYD Europe
✨Know Your Platforms
Familiarise yourself with the specific social media platforms mentioned in the job description. Understand their unique features and audience demographics, especially for Facebook, Instagram, LinkedIn, Twitter, and YouTube. This will help you discuss how you can tailor content strategies to each platform during the interview.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your content creation skills. Include examples of successful campaigns or posts you've managed, particularly in the automotive or EV sector. Be ready to discuss your creative process and how you measure success in your projects.
✨Understand the Brand
Research BYD and its mission to build a zero-emission future. Be prepared to discuss how your values align with theirs and how you can contribute to their goals. This shows genuine interest and helps you stand out as a candidate who is not just looking for any job, but specifically this one.
✨Prepare for Collaboration Questions
Since the role involves working with various teams and external agencies, think of examples from your past experiences where you successfully collaborated with others. Be ready to discuss how you handle feedback and manage relationships, as this will demonstrate your teamwork skills and adaptability.
