The Partnership Specialist will be responsible for delivering and activating BYD UK's major sponsorships, with a strong focus on on-site execution and corporate hospitality. Based in Manchester and regularly present at key sponsorship venues, this role manages corporate client relationships through sponsorship hospitality programmes and ensures integrated activation across offline and online channels. Activation impact is often more critical than sponsorship ownership itself.,
- Manage and develop corporate client relationships through sponsorship hospitality programmes (e.g., suites, VIP areas).
- Plan and deliver sponsorship activations across matchdays and non-matchdays.
- Serve as the on-site point of contact between BYD UK, rights holders, agencies, and suppliers.
- Coordinate internal teams (Marketing, PR, Digital, Sales) to align online and offline activation resources.
- Ensure sponsorship rights are fully leveraged and translated into tangible brand and commercial value.
- Oversee on-site execution, including branding, events, guest experience, and compliance.
- Monitor activation performance and support internal reporting on sponsorship ROI. Proven experience in partnerships, sponsorship activation, sports marketing, or event marketing.
- Strong on-site execution capability and stakeholder management skills.
- Experience managing corporate hospitality programmes is preferred.
- Commercially minded with strong brand and business awareness.
- Comfortable working close to venues and during key events, including evenings and weekends.
- Excellent communication and coordination skills.
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Partnership Specialist (Sponsorship & Activation) in Manchester employer: BYD Europe
BYD Europe is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration. As a Captive Solution Specialist based in the UK, you will have the opportunity to engage with diverse teams across Europe, driving impactful finance solutions while enjoying a culture that prioritises employee growth and development. With competitive benefits and the chance to travel and connect with industry leaders, BYD Europe stands out as a rewarding place to advance your career.
