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For Companies At a Glance
- Tasks: Manage corporate client relationships and deliver exciting sponsorship activations at key events.
- Company: Join a dynamic team at BYD UK, a leader in sports marketing.
- Benefits: Competitive salary, vibrant work culture, and opportunities for professional growth.
- Why this job: Be at the heart of thrilling events and make a real impact on brand experiences.
- Qualifications: Experience in partnerships or event marketing, with strong communication skills.
- Other info: Based in Manchester with regular travel to exciting venues.
The predicted salary is between 36000 - 60000 £ per year.
Location: Manchester, United Kingdom (with regular presence required near key sponsorship venues)
Role Overview
The Partnership Specialist will be responsible for delivering and activating BYD UK’s major sponsorships, with a strong focus on on-site execution and corporate hospitality. This role manages corporate client relationships through sponsorship hospitality programmes and ensures integrated activation across offline and online channels. Activation impact is often more critical than sponsorship ownership itself.
Key Responsibilities
- Manage and develop corporate client relationships through sponsorship hospitality programmes (e.g., suites, VIP areas).
- Plan and deliver sponsorship activations across matchdays and non-matchdays.
- Serve as the on-site point of contact between BYD UK, rights holders, agencies, and suppliers.
- Coordinate internal teams (Marketing, PR, Digital, Sales) to align online and offline activation resources.
- Ensure sponsorship rights are fully leveraged and translated into tangible brand and commercial value.
- Oversee on-site execution, including branding, events, guest experience, and compliance.
- Monitor activation performance and support internal reporting on sponsorship ROI.
Candidate Profile
- Proven experience in partnerships, sponsorship activation, sports marketing, or event marketing.
- Strong on-site execution capability and stakeholder management skills.
- Experience managing corporate hospitality programmes is preferred.
- Commercially minded with strong brand and business awareness.
- Comfortable working close to venues and during key events, including evenings and weekends.
- Excellent communication and coordination skills.
Additional Information
- Base Location: Manchester, UK (regular travel to key sponsorship venues required).
- Reporting Line: Marketing / Partnerships function.
- This role involves frequent on-site presence during key sponsorship activities.
Partnership Manager (Sponsorship & Activation)- Based in Manchester in Hounslow employer: BYD Europe
Contact Detail:
BYD Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partnership Manager (Sponsorship & Activation)- Based in Manchester in Hounslow
✨Tip Number 1
Network like a pro! Attend industry events and meet-ups in Manchester to connect with potential employers and other professionals. Don’t be shy; introduce yourself and share your passion for partnership management!
✨Tip Number 2
Showcase your on-site execution skills! If you’ve got experience managing events or corporate hospitality, make sure to highlight that in conversations. Share specific examples of how you’ve made an impact at previous sponsorships.
✨Tip Number 3
Stay active on social media, especially LinkedIn! Follow companies you’re interested in, engage with their posts, and share your insights on sponsorship activation. This can help you get noticed by hiring managers.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us. Tailor your application to reflect your understanding of the role and how you can contribute to our sponsorship success.
We think you need these skills to ace Partnership Manager (Sponsorship & Activation)- Based in Manchester in Hounslow
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Partnership Manager. Highlight your experience in managing corporate client relationships and any relevant sponsorship activations you've been involved in. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about sports marketing and how you can bring value to our team. Be sure to mention specific experiences that demonstrate your on-site execution capabilities and stakeholder management skills.
Showcase Your Communication Skills: Since this role involves a lot of coordination, make sure your written application reflects your excellent communication skills. Keep your language clear and concise, and don’t forget to proofread for any typos or errors – we love attention to detail!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the StudySmarter team!
How to prepare for a job interview at BYD Europe
✨Know Your Sponsorships
Before the interview, dive deep into the company's major sponsorships. Understand their significance and how they align with the brand's goals. This will show your genuine interest and help you discuss how you can enhance these partnerships.
✨Showcase Your On-Site Experience
Be ready to share specific examples of your on-site execution experience. Discuss how you've managed corporate hospitality programmes or events in the past, highlighting your ability to create memorable guest experiences.
✨Demonstrate Stakeholder Management Skills
Prepare to talk about your experience coordinating with various teams and stakeholders. Use examples that illustrate your communication skills and how you’ve successfully aligned different departments to achieve a common goal.
✨Be Ready for Scenario Questions
Expect questions that put you in hypothetical situations related to sponsorship activation. Think through potential challenges you might face on matchdays and how you would handle them, showcasing your problem-solving skills and commercial awareness.
