At a Glance
- Tasks: Create and manage engaging content across social media platforms, focusing on YouTube and LinkedIn.
- Company: BW: Workplace Experts designs inspiring spaces for top businesses, blending culture and human value.
- Benefits: Enjoy a full-time role in London with opportunities for bonuses based on performance.
- Why this job: Make a real impact by shaping BW's digital voice and growing its online presence.
- Qualifications: 1-3 years in marketing or social media; strong writing skills and video editing experience required.
- Other info: Join a passionate team that values quality and creativity in a fast-growing environment.
The predicted salary is between 28800 - 43200 £ per year.
About Us
BW: Workplace Experts creates spaces where people want to be. We work with some of the world’s most respected businesses to deliver interiors that carry cultural and human value. Now, we are building a digital presence to match the work we deliver: thoughtful, ambitious, and sharp.
The Role
We are hiring a Social Media and Content Executive with 1–3 years' professional experience. Your job is to make BW’s voice louder, smarter, and more visible — across LinkedIn, YouTube, Instagram, and X. Video is at the heart of the brief. So is consistency, quality, and the ability to think as well as do. You will be responsible for managing our daily presence and driving audience growth, especially on YouTube and LinkedIn. This is not about posting for the sake of it. This is about creating conversations, building influence, and making our work impossible to ignore. This role is full-time and office-based, working from our London headquarters.
What You’ll Be Doing
- Plan, create, and schedule daily content across LinkedIn, YouTube, Instagram, and X
- Lead the management and growth of BW’s YouTube channel: upload, optimise, track
- Edit short-form and basic long-form video content (CapCut, iMovie, Adobe Premiere Rush)
- Create visual assets: thumbnails, post graphics, short videos (Canva or similar)
- Write clear, intelligent captions and short articles aligned to BW’s tone of voice
- Monitor comments and manage community engagement professionally
- Track performance metrics and share insights monthly
- Bring new ideas: formats, series, ways to strengthen our brand visibility
- Support marketing campaigns, thought leadership, and key events like the Black & White Party
What You’ll Bring
- 1–3 years’ professional experience in marketing, social media, or content creation
- Strong written English and an instinct for clear, distinctive brand voice
- Hands-on experience managing social accounts for a brand or business
- Confidence creating and editing videos for YouTube and social media
- Familiarity with YouTube best practices: SEO, metadata, playlists, analytics
- A good visual sense: you know what makes people stop scrolling
- Proactive mindset: you spot opportunities and act on them
- Curiosity about workplace culture, architecture, design, and business trends
- Organisation, reliability, and a desire to get better every week
Why This Role Matters
- BW is growing fast: your work will help define how the next wave of clients and consultants see us
- You’ll work closely with senior leaders — your ideas will have impact, not gather dust
- You’ll help build a YouTube presence from the ground up — and own its growth
- You’ll be part of a team that cares about quality — of work, of words, of impact
Bonus Structure
Annual bonus opportunity linked to meeting or exceeding KPIs for platform growth, content quality, and audience engagement.
Social Media & Content Executive employer: BW: Workplace Experts
Contact Detail:
BW: Workplace Experts Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Content Executive
✨Tip Number 1
Familiarise yourself with BW's current social media presence. Spend time engaging with their content on LinkedIn, YouTube, Instagram, and X. This will not only give you insights into their brand voice but also help you identify areas where you can contribute fresh ideas.
✨Tip Number 2
Showcase your video editing skills by creating a short video that reflects BW's style and ethos. Use platforms like CapCut or iMovie to demonstrate your ability to create engaging content that aligns with their focus on quality and consistency.
✨Tip Number 3
Prepare to discuss your understanding of YouTube best practices during the interview. Be ready to share specific strategies for optimising video content, such as SEO techniques and audience engagement tactics that could help grow BW's YouTube channel.
✨Tip Number 4
Think about how you can bring new ideas to the table. Research current trends in workplace culture and design, and be prepared to suggest innovative content formats or series that could enhance BW's brand visibility and engage their audience effectively.
We think you need these skills to ace Social Media & Content Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media and content creation. Focus on your achievements in managing social accounts, creating video content, and engaging with audiences.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for workplace culture and design. Mention specific examples of how you've successfully grown social media presence or created engaging content in the past.
Showcase Your Work: If possible, include links to your previous work or portfolio that demonstrates your skills in video editing, content creation, and social media management. This will give them a clear idea of your capabilities.
Align with Their Voice: Familiarise yourself with BW's tone of voice and brand identity. Use similar language and style in your application to show that you understand their brand and can contribute effectively.
How to prepare for a job interview at BW: Workplace Experts
✨Showcase Your Content Creation Skills
Prepare a portfolio that highlights your best work in social media and content creation. Include examples of videos you've edited, posts you've crafted, and any campaigns you've managed. This will demonstrate your hands-on experience and creativity.
✨Understand BW's Brand Voice
Familiarise yourself with BW's existing content and tone of voice. During the interview, be ready to discuss how you would maintain and enhance this voice across different platforms, especially on YouTube and LinkedIn.
✨Be Ready to Discuss Metrics
Since the role involves tracking performance metrics, come prepared to talk about how you've used analytics in past roles. Share specific examples of how you've driven audience growth or engagement through data-driven decisions.
✨Demonstrate Your Proactive Mindset
Think of innovative ideas or strategies that could strengthen BW's brand visibility. Present these during the interview to show your proactive approach and curiosity about workplace culture and trends.