At a Glance
- Tasks: Own and optimise a product category to enhance the online shopping experience.
- Company: Join Buy It Direct, a leader in shaping eCommerce.
- Benefits: Competitive salary up to £32,000, bonus, and flexible working options.
- Other info: Fast-paced environment with opportunities for personal and professional growth.
- Why this job: Make a real impact on customer journeys and drive sales growth.
- Qualifications: Experience in eCommerce, strong analytical skills, and a collaborative mindset.
The predicted salary is between 32000 - 32000 £ per year.
At Buy It Direct, we don't just sell products; we shape the online shopping experience. We're looking for a commercially minded eCommerce Marketing Executive to join our Lifestyle team and take full ownership of a product category. This is a hands-on role where you'll optimise the customer journey, drive conversion, and maximise basket value while collaborating across multiple teams to grow your category.
About You
- Commercially driven, with experience in a product-focused eCommerce role, ideally within retail.
- Confident using GA4 and other analytical tools to interpret data and make commercial decisions.
- Strong product knowledge, able to use insight and experience to improve the customer journey and highlight product benefits.
- A self-starter with energy, ambition, and the ability to work at pace in a fast-moving environment.
- Collaborative and able to influence stakeholders across multiple teams.
- Numerate, analytical, and highly detail-oriented.
The Role
- Own and actively trade your category end-to-end, driving conversion, basket value, and profitable growth.
- Collaborate with Buying, CRM, Merchandising, Traffic, and Creative teams to deliver category plans.
- Manage marketing critical paths to ensure key deadlines are met.
- Identify opportunities for customer intent-based promotion, personalisation, product recommendations, attach items and other opportunities based on your experience and knowledge of the customer category.
- Use insight, experience, and product knowledge to improve the customer journey, reduce friction points, and enhance UX.
- Manage category hierarchies, attribution, and navigation to maximise discoverability and conversion.
- Support the Irish market through collaboration with PPC and SEO stakeholders.
- Work with Merchandising and Buying to create and deliver promotional plans.
- Track performance, identify category gaps, and proactively highlight new initiatives and functionality opportunities.
What You'll Need
- A commercial mindset and the drive to take full ownership of your category.
- Confidence to build relationships and influence teams across the business.
- A collaborative, open approach, you love working with others to make things happen.
- The energy to thrive in a fast-paced, ever-changing eCommerce environment.
- A passion for products and creating brilliant online shopping experiences.
- Strong numerical and analytical skills, with a sharp eye for the details that matter.
If you're ready to take ownership, shape the customer journey, and make a real commercial impact, we'd love to hear from you.
E-Commerce Marketing Executive employer: Buy it Direct
Join a dynamic team where your skills as an electrician will be valued and rewarded. With a competitive salary of £40,000 a year, we offer a supportive work culture that prioritises employee growth through ongoing training and development opportunities. Located in a thriving area, our company provides a stable environment with a focus on safety and teamwork, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land E-Commerce Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the eCommerce space, especially those at Buy It Direct. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! If you've got experience with GA4 or any analytical tools, be ready to discuss specific examples of how you've used data to drive conversions. We love seeing real-world applications!
✨Tip Number 3
Prepare for the interview by understanding Buy It Direct's product categories. Think about how you can enhance the customer journey and be ready to share your ideas. We want to see your passion for creating brilliant online shopping experiences!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining our team and shaping the online shopping experience.
We think you need these skills to ace E-Commerce Marketing Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the eCommerce Marketing Executive role. Highlight your experience in product-focused eCommerce and any relevant analytical tools you've used, like GA4. We want to see how you can drive conversion and enhance the customer journey!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for products and your commercial mindset. Tell us how you've successfully collaborated with teams in the past and what makes you a great fit for our Lifestyle team at Buy It Direct.
Show Off Your Analytical Skills:Since this role requires strong numerical and analytical skills, don’t shy away from sharing specific examples of how you've used data to make decisions. We love seeing how you’ve identified opportunities and improved customer experiences through insights!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at Buy It Direct!
How to prepare for a job interview at Buy it Direct
✨Know Your Numbers
As an E-Commerce Marketing Executive, you'll need to demonstrate your analytical skills. Brush up on your knowledge of GA4 and other analytical tools. Be prepared to discuss how you've used data to drive decisions in previous roles.
✨Showcase Your Product Passion
Make sure to express your enthusiasm for the products you'll be working with. Share examples of how your product knowledge has helped improve customer journeys or drive sales in the past. This will show that you’re not just a numbers person but also someone who genuinely cares about the customer experience.
✨Collaboration is Key
Since this role involves working with multiple teams, highlight your collaborative experiences. Prepare examples of how you've successfully influenced stakeholders or worked cross-functionally to achieve a common goal. This will demonstrate your ability to thrive in a team-oriented environment.
✨Be Ready to Discuss Strategies
Think about specific strategies you've implemented in previous roles that have driven conversion and maximised basket value. Be ready to share these insights during the interview, as it shows you're proactive and have a clear understanding of what it takes to succeed in eCommerce.
