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For Companies At a Glance
- Tasks: Lead a dynamic digital team to optimise web performance and manage SEO and paid media strategies.
- Company: Join LexisNexis, a pioneer in legal and business information, driving innovation globally.
- Benefits: Enjoy generous holidays, health perks, study assistance, and flexible working options.
- Why this job: Be part of a collaborative culture that values growth, creativity, and social impact.
- Qualifications: Experience in digital marketing leadership with skills in SEO, paid media, and analytics required.
- Other info: Work-life balance is prioritised, with numerous wellbeing initiatives and volunteer opportunities.
The predicted salary is between 43200 - 72000 £ per year.
About the Role
As the Team Lead for Web, Digital Experience, SEO, and Paid Media, you will lead a high-performing digital team and take ownership of digital performance across CEMEA and APAC. You will lead strategy and execution in website optimization, SEO, and paid media. You will manage a small, skilled team and collaborate cross-functionally to drive measurable growth, innovation, and user engagement across markets.
Responsibilities:
- Lead and manage a team of two: one focused on web and digital experience and one on paid media.
- Oversee web development for all EU and Asia websites, SEO, paid media, and testing, ensuring effective collaboration and alignment with organizational goals and the marketing team.
- Develop and implement comprehensive digital marketing strategies encompassing SEO, paid media, website optimization, and testing initiatives.
- Manage paid media campaigns across various channels (search, social, display, programmatic), ensuring optimal performance and ROI.
- Plan and execute A/B testing and experimentation programs to optimize website performance, conversion rates, and user engagement.
- Analyze and interpret data from various sources (web analytics, SEO tools, paid media platforms) to derive insights and inform strategic decisions.
- Collaborate with cross-functional teams (content, development, design, product).
- Manage budgets, resources, KPIs, and timelines for digital marketing projects and campaigns.
Qualifications:
- Proven experience in leading and managing digital marketing teams, with expertise in web, SEO, paid media, and testing.
- Strong understanding of digital marketing principles, including SEO, SEM, content marketing, and conversion rate optimization.
- Proficiency in web analytics tools (e.g., Google Analytics), SEO software, and paid media platforms.
- Excellent analytical and data-driven decision-making skills.
- Effective leadership, communication, and team management skills.
- Relevant experience in marketing, computer science, or a related field (or equivalent experience).
Work in a way that works for you
We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
- Generous holiday allowance with the option to buy additional days
- Health screening, eye care vouchers, and private medical benefits
- Life assurance
- Access to a competitive contributory pension scheme
- Save As You Earn share option scheme
- Travel Season ticket loan
- Electric Vehicle Scheme
- Maternity, paternity, and shared parental leave
- Employee Assistance Programme
- Access to emergency care for both the elderly and children
- RECARES days, giving you time to support charities and causes that matter to you
- Access to employee resource groups with dedicated time to volunteer
- Access to extensive learning and development resources
- Access to employee discounts scheme via Perks at Work
About the business
LexisNexis Legal & Professional provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis and Nexis services.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our or please contact 1-855-833-5120.
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Marketing Team Lead – Web, Digital Experience, SEO, Paid Media employer: Butterworths Limited Company
Contact Detail:
Butterworths Limited Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Team Lead – Web, Digital Experience, SEO, Paid Media
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and paid media. Being knowledgeable about current strategies and tools will not only help you stand out but also demonstrate your commitment to staying ahead in the digital marketing landscape.
✨Tip Number 2
Network with professionals in the digital marketing field, especially those who have experience leading teams. Engaging with others can provide valuable insights and may even lead to referrals or recommendations for the position.
✨Tip Number 3
Prepare to discuss specific examples of successful digital marketing campaigns you've led. Highlighting measurable outcomes and your role in achieving them will showcase your leadership skills and ability to drive results.
✨Tip Number 4
Research StudySmarter's approach to digital marketing and their recent initiatives. Understanding our values and goals will allow you to tailor your conversation during interviews, showing that you're genuinely interested in contributing to our success.
We think you need these skills to ace Marketing Team Lead – Web, Digital Experience, SEO, Paid Media
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, SEO, and team leadership. Use specific examples that demonstrate your success in managing campaigns and driving growth.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your leadership skills. Mention how your previous experiences align with the responsibilities of the Marketing Team Lead role.
Showcase Analytical Skills: In your application, emphasise your proficiency with web analytics tools and your ability to derive insights from data. Provide examples of how you've used data to inform strategic decisions in past roles.
Highlight Cross-Functional Collaboration: Discuss your experience working with cross-functional teams. Illustrate how you have successfully collaborated with content, development, and design teams to achieve marketing goals.
How to prepare for a job interview at Butterworths Limited Company
✨Showcase Your Leadership Skills
As a Marketing Team Lead, demonstrating your leadership abilities is crucial. Prepare examples of how you've successfully managed teams in the past, focusing on collaboration and driving results. Highlight any specific strategies you've implemented that led to measurable growth.
✨Be Data-Driven
This role requires strong analytical skills. Be ready to discuss how you've used data to inform your marketing strategies, particularly in SEO and paid media. Familiarise yourself with key metrics and tools like Google Analytics, and be prepared to share insights from your previous campaigns.
✨Understand the Company’s Digital Landscape
Research the company's current digital presence and marketing strategies. Be prepared to discuss what you think works well and where there might be opportunities for improvement. This shows your proactive approach and genuine interest in the role.
✨Prepare for Cross-Functional Collaboration
Since this position involves working with various teams, think of examples where you've successfully collaborated across departments. Discuss how you’ve navigated challenges and ensured alignment with organisational goals, as this will demonstrate your ability to work effectively in a team-oriented environment.
