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- Tasks: Drive our social media strategy on Instagram, TikTok, and YouTube to engage our community.
- Company: Join Butternut Box, the leading fresh dog food brand on a mission for pet health and happiness.
- Benefits: Enjoy 25 days holiday, equity options, and a ÂŁ500 learning budget.
- Other info: Flexible remote work and a commitment to diversity and inclusion.
- Why this job: Be a creative force in a fun, dog-loving environment while making a real impact.
- Qualifications: Proven experience in social media strategy and a passion for dogs.
The predicted salary is between 30000 - 40000 ÂŁ per year.
About the role
At Butternut Box, we’re on a mission to deliver health and happiness to dogs and their humans everywhere. As the European market leader in fresh dog food, we’ve built an award‑winning brand by challenging the status quo and advocating for better ingredients and a cooking method that does right by dogs. We are looking for a creative, data‑savvy, platform‑native Social Media Manager to join us on a maternity cover basis (minimum 12 months). Social media is a core part of our community and many ways our shop‑face as an omni‑channel company. In this role, you’ll be a key driver of our brand’s cultural relevancy.
Responsibilities
- Execute the Organic Social strategy across Instagram, TikTok, and YouTube, ensuring a regular drumbeat of activity and that every post serves a purpose.
- Identify trends and data‑led insights, using data to prove effectiveness and moving beyond vanity metrics.
- Create content at the speed of social, briefing, capturing, critically appraising, and editing while maintaining brand values.
- Act as a witty brand guardian, crafting copy that is sharp, funny, and human, leveraging the Tone of Bark.
- Manage the social ecosystem, overseeing the UK presence and supporting international markets with content sharing and global toolkits.
- Collaborate cross‑functionally with Brand, Creative, Marketing, and CRM teams, and external partners to amplify plans and ensure cross‑channel synergy.
About you
- Experienced social strategist with a proven track record for fast‑growth B2C/DTC brands.
- Platform‑native expert of Instagram, TikTok, and YouTube, with deep understanding of algorithms and SEO.
- Witty and sharp copywriter able to toggle between informative and friendly tones.
- Creative catalyst, adept at idea generation and social‑first thinking.
- Eye for creative direction & feed aesthetic, skilled in mobile‑first creation tools like CapCut or Canva.
- Commercially and data‑minded, comfortable with dashboards and testing hypotheses.
- Expert collaborator thriving in cross‑functional, multi‑market environments.
- Passionate about dogs and aligns with our mission.
Benefits
- Equity option package
- 25 days holiday (plus 8 bank holidays), 5 paws days and an extra day per year of service
- ÂŁ500 personal learning & development budget
- Employee discount on Butternut Box and Marro products
- Subsidised private medical insurance with Vitality
- Enhanced parental leave (52 weeks’ maternity leave inclusive of 26 weeks fully paid and 6 weeks fully paid paternity/secondary leave)
- Cycle to work scheme
- Flexible and hybrid remote working
- Team socials and company‑wide summer and winter parties
- Inclusive employer committed to diversity and equality, encouraging applications from underrepresented groups.
Social Media Manager - Mat Cover employer: Butternut Box | B Corp
Contact Detail:
Butternut Box | B Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager - Mat Cover
✨Tip Number 1
Get your social media game on point! Before you even think about applying, make sure your own profiles reflect the creativity and wit that Butternut Box is looking for. Show off your skills by posting engaging content that aligns with their brand values.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn to get the inside scoop on the company culture and what they value in a Social Media Manager. A little insider info can go a long way in your interview!
✨Tip Number 3
Prepare for the interview by brushing up on your data skills. Be ready to discuss how you've used analytics to drive social media success in the past. They want someone who can prove effectiveness beyond just likes and shares!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Butternut Box family!
We think you need these skills to ace Social Media Manager - Mat Cover
Some tips for your application 🫡
Show Your Personality: When you're crafting your application, let your personality shine through! We want to see the witty and sharp copywriter you are, so don’t be afraid to inject some humour and creativity into your writing. Remember, we’re all about being human and relatable!
Tailor Your Application: Make sure to tailor your application specifically for the Social Media Manager role at Butternut Box. Highlight your experience with Instagram, TikTok, and YouTube, and how you've used data to drive social strategies. We love seeing how your skills align with our mission!
Be Data-Savvy: Since this role is all about being data-driven, don’t forget to mention any relevant metrics or insights from your past experiences. Show us how you've used data to prove effectiveness in your social media campaigns. We’re looking for someone who can move beyond vanity metrics!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Butternut Box | B Corp
✨Know Your Platforms Inside Out
Before the interview, make sure you’re well-versed in Instagram, TikTok, and YouTube. Familiarise yourself with the latest trends, algorithms, and best practices for each platform. This will not only show your expertise but also demonstrate your passion for social media.
✨Showcase Your Creative Side
Prepare a portfolio of your previous work that highlights your creativity and ability to craft engaging content. Bring examples of witty copy and successful campaigns that align with Butternut Box's brand values. This will help you stand out as a creative catalyst.
✨Be Data-Savvy
Brush up on your data analysis skills. Be ready to discuss how you've used data to inform your social strategies in the past. Highlight specific metrics you've tracked and how they influenced your decisions, proving you're not just about vanity metrics.
✨Embrace the Brand's Tone
Familiarise yourself with Butternut Box's 'Tone of Bark'. Prepare to demonstrate how you can craft copy that is sharp, funny, and human. Maybe even come up with a few sample posts that embody this tone to share during your interview.