At a Glance
- Tasks: Support caravan sales by handling enquiries, booking appointments, and guiding customers through their ownership journey.
- Company: Join a leading over-50s age inclusive jobs board in the UK.
- Benefits: Permanent full-time role with competitive pay and opportunities for growth.
- Other info: Flexible hours, including evenings and weekends, with a focus on teamwork and continuous improvement.
- Why this job: Be part of a friendly team and make a real impact in customer experiences.
- Qualifications: Experience in customer service or sales, strong communication skills, and attention to detail.
The predicted salary is between 30000 - 40000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
Department: Caravans
Employment Type: Permanent - Full Time
Location: Minehead
Description
Provide high-quality sales support to the on-site caravan sales operation by handling inbound and outbound enquiries, qualifying leads, booking appointments, supporting viewings, and progressing customers through the ownership journey. The role focuses on fast, professional follow-up, accurate CRM administration, excellent customer experience, and full compliance with regulated sales standards. Based in our Minehead Resort, reporting into our Skegness Caravan Sales Manager.
KPIs
- Speed to lead / response time to new enquiries
- Outbound contact rate and call quality standards
- Appointments booked and show rate
- Conversion rate (enquiry to appointment) and assisted conversion to sale
- Revenue contribution (attributed/assisted) and average enquiry value progression
- CRM data quality (notes, next actions, stages, consent)
- Customer satisfaction/feedback on remote experience
- Compliance/quality monitoring outcomes
General Duties & Key Accountabilities
Lead Handling & Sales Support
- Make timely outbound calls to new and existing enquiries, following agreed service levels and prioritisation.
- Qualify customer needs (budget, preferred models, usage, timelines) and match to suitable stock/options.
- Book and confirm on-site appointments and viewings; ensure customers have clear joining instructions and expectations.
- Support virtual engagement (video calls/virtual tours, sending brochures, pricing and ownership information).
- Maintain structured follow-up plans to progress leads, reduce drop-off and maximise appointment conversion.
Customer Experience
- Deliver a friendly, professional and consultative experience on every call and message.
- Explain the ownership journey clearly and consistently, including key costs and next steps.
- Handle objections and questions confidently, escalating complex queries to the Sales Manager where required.
- Ensure customers feel valued and informed, regardless of whether they proceed immediately.
- Support handover communications and aftercare touchpoints as directed by the Sales Manager.
CRM, Admin & Sales Governance
- Keep CRM records accurate and up to date: stages, notes, next actions, outcomes and customer preferences.
- Maintain strong administrative standards for documentation, appointment packs and communication logs.
- Update customers with accurate pricing and stock information, aligned to the latest approved materials.
- Use approved templates and processes for email/SMS communications and consent management.
- Provide daily/weekly performance updates and pipeline handover notes to the Skegness Sales Manager.
Compliance & Quality
- Operate within all regulated sales requirements, consumer protection legislation and company policies.
- Ensure transparency and accuracy in all communications; do not overpromise or provide misleading information.
- Follow GDPR and consent rules for calling, emailing and marketing communications.
- Participate in call coaching, quality reviews and training; action feedback quickly.
- Escalate any compliance risks or customer vulnerability concerns immediately.
Team Collaboration
- Work closely with the on-site resort team including finance, admin and facilities.
- Support sales events and open days through pre-event calling, confirmations and post-event follow-ups.
- Share customer insights and common objections to help improve scripts, materials and processes.
- Maintain a proactive, solutions-focused mindset while working remotely.
- Contribute to continuous improvement of the customer experience.
- Weekly communication with Skegness Caravan Sales Manager and monthly onsite meetings.
Key Knowledge/Experience & Qualification Requirements
- Proven customer service or sales experience (telephone selling desirable).
- Strong communication skills with a consultative, customer-first approach.
- Resilient and comfortable working to targets and activity standards.
- Excellent organisation and admin skills; confident using CRM systems and Microsoft tools.
- High attention to detail, especially around data quality and accurate information sharing.
- Understanding of regulated/ethical selling, consumer protection and GDPR principles (training provided).
- Ability to work independently in a remote environment and manage time effectively.
- Flexible to support peak trading periods, including evenings/weekends where required.
Caravan Sales Manager: Fast, Friendly, Results-Driven in Minehead employer: Butlins
Join our vibrant team at the Minehead Resort, where we prioritise a fast, friendly, and results-driven work culture. As a Caravan Sales Manager, you'll benefit from comprehensive training, opportunities for professional growth, and a supportive environment that values your contributions. With a focus on customer satisfaction and compliance, we ensure that every team member feels empowered to excel in their role while enjoying the unique advantages of working in a picturesque coastal location.
StudySmarter Expert Advice🤫
We think this is how you could land Caravan Sales Manager: Fast, Friendly, Results-Driven in Minehead
✨Tip Number 1
Get to know the company inside out! Research their values, products, and customer service approach. This way, when you chat with them, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Practice makes perfect! Role-play common interview questions with a friend or in front of the mirror. This will help you feel more confident and articulate when discussing your experience and how it aligns with the role.
✨Tip Number 3
Don’t forget to follow up after your interview! A quick thank-you email can go a long way in showing your enthusiasm for the position and keeping you top of mind for the hiring team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, you’ll have access to all the latest job openings and updates directly from us.
We think you need these skills to ace Caravan Sales Manager: Fast, Friendly, Results-Driven in Minehead
Some tips for your application 🫡
Show Your Sales Skills:When you're writing your application, make sure to highlight any previous sales experience you have. We want to see how you've handled leads and closed deals in the past, so share those success stories!
Be Personable:Remember, this role is all about providing a friendly and professional customer experience. Use a warm tone in your application to show us that you can connect with customers and make them feel valued.
Keep It Organised:Just like in the role, your application should be well-structured. Make sure your CV and cover letter are clear and easy to read, with all the important info laid out nicely. We love a good attention to detail!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us during the process!
How to prepare for a job interview at Butlins
✨Know Your Product Inside Out
Before the interview, make sure you’re familiar with the caravans and services offered. Understand the features, benefits, and any recent updates. This will help you answer questions confidently and show your genuine interest in the role.
✨Practice Your Sales Pitch
Since this role is all about sales, practice delivering a concise and engaging sales pitch. Think about how you would qualify a lead or handle objections. Role-playing with a friend can help you refine your approach and boost your confidence.
✨Showcase Your Customer Service Skills
Prepare examples from your past experiences where you provided excellent customer service. Highlight situations where you turned a negative experience into a positive one, as this demonstrates your ability to handle objections and maintain a friendly, professional demeanor.
✨Be Ready for CRM Questions
Familiarise yourself with CRM systems and be prepared to discuss your experience with them. If you’ve used specific tools before, mention them. If not, express your willingness to learn and adapt quickly, as this is crucial for maintaining accurate records and data quality.
