At a Glance
- Tasks: Lead retail operations and ensure exceptional guest experiences across multiple shops.
- Company: Join Butlin's, a fun-filled entertainment resort with a vibrant culture.
- Benefits: Competitive pay, team support, and opportunities for personal growth.
- Other info: Great career development opportunities in a lively and supportive environment.
- Why this job: Be part of a dynamic team creating smiles and unforgettable experiences.
- Qualifications: Experience in retail, strong communication skills, and a passion for guest service.
The predicted salary is between 25000 - 30000 £ per year.
The Assistant Satellite Shops Manager supports the day to day operation of multiple retail outlets across the resort, ensuring the consistent delivery of the plans, standards and processes set by the Satellite Shops Manager. You will take accountability for leading the venues in their absence, ensuring exceptional guest experience, strong operational execution and safe, well presented retail environments.
You will:
- Support the performance of a diverse retail portfolio including toys, sweets, merchandise, photography sales and equipment hire.
- Implement commercial, operational and visual merchandising plans set by the Satellite Shops Manager.
- Drive accurate stock routines, loss prevention standards and product availability across all outlets.
- Be highly visible across the shops, leading the team on shift, coaching in real time and delivering consistently high retail and service standards.
Key Responsibilities
- Guest NPS & retail shopping experience
- eNPS & team engagement
- Sales growth & category mix support
- Stock loss %, waste %, scanning accuracy & stock integrity
- Hire shop compliance, equipment handling & damage reduction
- Photo package sales & conversion support
- Labour productivity & on shift deployment accuracy
- RPRPRT - Right People, Right Place, Right Time
- Audit & compliance results
- Team retention & development support
Skills, Knowledge & Expertise
- Lead the delivery of excellent guest experience across all satellite outlets, following standards set by the Satellite Shops Manager.
- Ensure store presentation, Venue standards, cleanliness, signage and stock availability are maintained daily.
- Support queue management, service flow and guest interactions during peak periods.
- Provide hands on coaching on the shop floor, modelling positive, friendly and helpful service.
- Support the delivery of safe and smooth photography and hire shop experiences.
Commercial, Stock & Business Performance
- Support stock routines across all shops, including: stock integrity checks, waste logging, product rotation, loss prevention routines, accurate scanning & till operations.
- Implement merchandising, seasonal displays and promotional activity as briefed by the Satellite Shops Manager.
- Support sales performance by ensuring the team understands daily priorities, promotions and product focus areas.
- Ensure labour plans created by the Manager are deployed correctly on shift.
- Support rota preparation, payroll accuracy and real time staffing decisions.
- Contribute to the delivery of photography and hire shop profitability through strong execution of processes.
Team Leadership, Culture & Development
- Lead the team on shift, ensuring clear communication, strong standards and consistent expectations.
- Deliver on shift coaching, induction support and training in guest service, scanning accuracy, Venue standards and loss prevention.
- Support 1:1s, PDPs, performance conversations and succession planning as directed.
- Create daily and weekly objectives for Shift Managers that support revenue generation, queue management, profit protection, compliance, Guest experience and team experience.
- Role model Butlin's Values and Leadership Behaviours at all times.
- Help develop a multi skilled team capable of working across all retail outlets.
- Contribute to team retention by fostering a positive, supportive and inclusive team culture.
Operational Excellence, Safety & Compliance
- Ensure compliance with food safety (sweets), H&S, COSHH, security, loss prevention and relevant licensing requirements.
- Support robust cash handling processes, including floats, safe checks, variances and escalation.
- Maintain audit readiness across retail stores, stockrooms, photography zones and hire shop areas.
- Ensure hire shop equipment is safely logged, checked, cleaned and documented.
- Complete daily opening/closing routines and escalate risks promptly.
- Take full accountability for safe operations during the Satellite Shops Manager's absence.
Cross Resort Collaboration & Leadership
- Support the Satellite Shops Manager in working with Commercial & Procurement on range, pricing and promotional execution.
- Partner with Loss Prevention to support variance control and shrink reduction.
- Collaborate with Entertainment and Guest Operations for photography support at resort events.
- Share best practice with peers across the resort and support cross venue needs during peak periods.
- Support wider resort operations including arrivals and large scale trading surges.
Job Benefits
- Experience in a retail, photo retail, gift, toys, sweets or convenience environment.
- Understanding of stock processes, loss prevention routines and retail standards.
- Willingness to learn photo retail processes and hire shop procedures.
- Experience supervising shifts, coaching others or leading small teams.
- Strong communication skills with the ability to motivate and support team members.
- Ability to stay calm, organised and effective during busy trading periods.
- Problem solving skills with a hands on, proactive approach.
- Ability to prioritise effectively across multiple venues and adapt to fast changing needs.
About Butlin's Did you know Billy Butlin was the first person to introduce dodgems to the UK? That's right, 'fun' is in our DNA, and we've been delighting guests for almost 90 years. Ask any of our team, past and present, and one of the best things they'll say about working at Butlin's is our culture. As The Home of Entertainment, we pull out all the stops to provide our guests with an 'Altogether More Entertaining and Fun Break', from all-action family holidays to adult-only Big Weekenders, brought to life through our three mighty values. So, if you're looking for a role where you can Create Smiles, where you aren't afraid to Get Stuck In and where the team genuinely Care For Each Other, we think you'll fit right in!
Shops Assistant Manager - Bognor Regis employer: Butlins
Butlin's is an excellent employer that prioritises creating a vibrant and supportive work environment in Batley, where team members can thrive while delivering exceptional guest experiences. With comprehensive training and live-in accommodation options for those relocating, employees enjoy a culture of inclusivity and growth, making it a rewarding place to develop skills across various resort operations.
StudySmarter Expert Advice🤫
We think this is how you could land Shops Assistant Manager - Bognor Regis
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Butlins, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Butlins!
We think you need these skills to ace Shops Assistant Manager - Bognor Regis
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Butlins, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Butlins and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Butlins that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Butlins
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!
