At a Glance
- Tasks: Shape our brand online through creative campaigns and digital content.
- Company: Join a beloved Edinburgh stationery brand with a friendly team.
- Benefits: Competitive salary, 4 weeks holiday, pension, and annual bonuses.
- Other info: Exciting career growth opportunities in a supportive culture.
- Why this job: Make a real impact in a creative environment while developing your skills.
- Qualifications: Organised, detail-oriented, and proficient in digital tools like Magento and Canva.
The predicted salary is between 28800 - 43200 £ per year.
Location and Remuneration
Central Edinburgh Office (2‑day hybrid week) – 3 to 5 days per week, depending on skill level.
Salary depends on experience (day rate or salary equivalent).
Overview
We are looking for a highly organised and proactive individual to join our friendly and talented team and play a key role in shaping the development of the brand online.
Busy B is an Edinburgh‑based stationery brand creating diaries, calendars, notebooks and journals sold through our website, Amazon, Faire and retailers including John Lewis and Waterstones.
Role Details
Digital Marketing Executive – 6‑Month Contract (with potential to extend).
Responsibilities
- Create and update digital content across the Busy B website, email, social channels and marketplaces, developing the seasonal marketing plan, ensuring product information, imagery and copy are accurate and on‑brand.
- Deliver e‑commerce trading, including site merchandising, product launches, seasonal campaigns, promotions and day‑to‑day website updates.
- Plan, build and deliver CRM/email campaigns, including briefing creative, setting up sends, testing, segmentation, reporting and helping grow the customer database.
- Help manage performance marketing activity across paid search, paid social and other digital channels, working with agencies where needed on the site and paid ads and tracking results against commercial goals.
- Coordinate with internal team, agencies and partners to keep digital activity accurate, timely and aligned with brand, sales and product priorities.
Qualifications
- Minimum 3 years’ experience in e‑commerce, digital marketing or a similar role.
- Experience with e‑commerce platforms (Magento preferred), email marketing (Klaviyo preferred), Meta, GA4 reporting, Canva and Awin.
- Experience with Google AdWords a plus.
- Confidence across website updates, email marketing, content creation and reporting.
- Experience liaising with and supporting external web and paid media agencies and freelancers.
- Highly organised and efficient, excellent attention to detail and good Excel skills.
- Commercially aware and comfortable managing multiple priorities independently.
- Creative, collaborative and happy to get stuck in with a small, hands‑on team.
Commitment
Initial 6‑month contract (ideally from August) with potential to extend.
3 to 5 days per week, depending on the support needed and the person’s skill set.
Ideal for a freelancer, consultant or experienced digital marketer between roles.
Opportunity
This is a great opportunity to make a practical impact quickly, helping a much‑loved stationery brand strengthen its digital activity during a busy period.
Digital Marketing Executive employer: Busy B
Busy B is an exceptional employer that fosters a vibrant and collaborative work culture in the heart of Edinburgh. With a focus on employee growth, we offer opportunities for professional development and the chance to make a meaningful impact on our beloved stationery brand. Our hybrid working model ensures flexibility, allowing you to balance your personal and professional life while contributing to exciting e-commerce and CRM initiatives.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing work. Whether it's social media campaigns, email designs, or SEO strategies, having tangible examples will make you stand out in interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its brand. Understand their products and marketing strategies so you can discuss how you can contribute to their goals. Tailor your answers to show you're the perfect fit for their team.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining our friendly team at Busy B.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Executive role. Highlight relevant experience and skills that match what we're looking for, like your creativity and organisational skills.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your enthusiasm for the role and our brand. Share specific examples of how you've made an impact in previous roles, especially in digital marketing.
Show Off Your Skills:Don’t forget to mention your software skills! We want to know about your experience with tools like Magento, Excel, Photoshop, and Canva. If you’ve got any cool projects or campaigns under your belt, let us know!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Busy B
✨Know the Brand Inside Out
Before your interview, make sure you dive deep into Busy B's products and brand values. Familiarise yourself with their stationery range and understand what makes them unique. This will not only show your enthusiasm but also help you tailor your answers to align with their brand ethos.
✨Showcase Your Creativity
As a Digital Marketing Executive, creativity is key! Prepare examples of past campaigns or projects where you’ve used innovative ideas. Bring along a portfolio if you have one, or be ready to discuss how you would approach seasonal photoshoots and digital content creation for Busy B.
✨Demonstrate Your Organisational Skills
Given the emphasis on being organised and detail-oriented, come prepared with examples of how you've managed multiple projects or tasks in the past. Discuss tools or methods you use to keep everything on track, especially in a fast-paced environment.
✨Prepare Questions About Growth Opportunities
Show your interest in personal development by preparing thoughtful questions about growth opportunities within the company. Ask about potential training, workshops, or how they support career advancement. This demonstrates your proactive attitude and eagerness to contribute to the team.
