At a Glance
- Tasks: Shape our brand online through creative campaigns and digital content.
- Company: Join Busy B, a beloved Edinburgh stationery brand with a friendly team.
- Benefits: Enjoy competitive salary, 4 weeks holiday, and a supportive culture.
- Why this job: Make a real impact in a creative environment while developing your skills.
- Qualifications: Organised, detail-oriented, and proficient in digital marketing tools.
- Other info: Exciting career growth opportunities in a dynamic, collaborative setting.
The predicted salary is between 36000 - 60000 £ per year.
Digital Marketing Executive
- Full time, Hybrid (1–2 days office, central Edinburgh)
- Reports to Sales & Marketing Director
- Salary based on experience, with scope to develop
Busy B is a well-loved Edinburgh-based stationery brand, creating beautiful diaries, calendars, notebooks and journals sold via our website, Amazon, Faire, and retailers including Rymans and Waterstones. With sales of £2.5m, this is an exciting chance to make a real impact in a small, creative, and friendly team.
We’re looking for someone highly organised, detail-oriented, and enthusiastic about product development. You’ll be resourceful, software-literate, and thrive in a collaborative environment, supporting the Sales and Marketing Director and wider team.
Ideally you’ll bring 2+ years’ experience in an ecommerce, digital marketing or Amazon background, have developed strong Excel skills and a knack for creating engaging visual and written content on site and for social channels.
Key Responsibilities Content & Brand
- Manage seasonal photoshoots and creative campaigns.
- Create digital content and copy for emails, social, SEO, and product listings.
- Ensure brand consistency and support PR, influencers, and affiliates.
Ecommerce & Website
- Deliver digital plans and site updates.
- Lead website development and merchandising to maximise performance.
- Manage updates and errors on consumer/trade Magento sites, eBay, and new marketplaces.
- Create promotional offers and ensure accurate T&Cs.
- Liaise with agencies and warehouse on product launches.
CRM & Performance Marketing
- Own our CRM strategy, email marketing, and automation journeys.
- Cleanse and grow the database; test and optimise email layouts.
- Plan and manage monthly performance marketing budget aligned to ROAS goals
Shared Responsibilities
- Provide customer service via social and inbox.
- Identify growth opportunities and assist with market/product research.
- Attend training/workshops and support general admin during quieter periods.
Personal Attributes, Skills & Experience
- Organised and detail-focused, keeping projects and data on track
- Commercially aware with a good grasp of products, pricing, and market trends
- Proactive and accountable, always following tasks through
- Creative, curious, and collaborative – sharing ideas and working well with others
- Adaptable under pressure, balancing priorities with ease
- Confident using Magento, Excel, Photoshop and Canva
What We Offer:
- A chance to make a real impact in a small, creative team
- Work with a much-loved, design-led stationery brand
- Develop the styling and look and feel of the brand online
- Supportive, friendly culture with room to grow
- 4 weeks’ holiday plus 11 public holidays, with an extra week after 5 years
- Company pension and annual discretionary team bonus
- Birthday and Christmas vouchers
This is a rare chance to grow your career in a creative and supportive team, while helping shape the future of a much-loved stationery brand.
To apply: Send your CV and a short note on why you’d be a great fit.
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Digital Marketing Executive employer: Busy B
Contact Detail:
Busy B Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your digital marketing projects, campaigns, and any content you've developed. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by researching the company and its brand. Understand their products and marketing strategies so you can discuss how you can contribute to their goals. Tailor your answers to show you're a perfect fit for Busy B!
✨Tip Number 4
Don't forget to apply through our website! It's the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining our friendly team at Busy B.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Marketing Executive role. Highlight your relevant experience in digital marketing, content creation, and e-commerce to show us you’re the perfect fit for our team.
Show Your Creativity: Since we’re all about creativity at Busy B, don’t hesitate to showcase your creative flair in your application. Whether it’s through a unique design or an engaging writing style, let your personality shine through!
Be Detail-Oriented: We love organised and detail-focused individuals! Double-check your application for any typos or errors before hitting send. A polished application reflects your attention to detail, which is crucial for this role.
Apply Through Our Website: For the best chance of getting noticed, make sure to apply directly through our website. This way, we can easily track your application and get back to you quicker. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Busy B
✨Know the Brand Inside Out
Before your interview, make sure you dive deep into Busy B's products and brand values. Familiarise yourself with their stationery range and understand what makes them unique. This will not only show your enthusiasm but also help you align your answers with their brand ethos.
✨Showcase Your Creativity
As a Digital Marketing Executive, creativity is key! Prepare examples of past campaigns or projects where you've used innovative ideas. Bring along a portfolio if you have one, and be ready to discuss how you can contribute creatively to their marketing efforts.
✨Be Data-Driven
Since the role involves managing CRM strategies and performance marketing budgets, brush up on your data analysis skills. Be prepared to discuss how you've used data to drive decisions in previous roles, and think about how you would approach optimising email layouts or website performance for Busy B.
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions that show your interest in the role and the company. Ask about their upcoming product launches, how they measure success in digital marketing, or what challenges they face in the current market. This will demonstrate your proactive nature and genuine interest in contributing to their team.