Senior B2B Performance Marketing Lead: LinkedIn ABM
Senior B2B Performance Marketing Lead: LinkedIn ABM

Senior B2B Performance Marketing Lead: LinkedIn ABM

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Busuu

At a Glance

  • Tasks: Lead B2B marketing efforts and optimise paid media strategies on LinkedIn and Google Ads.
  • Company: Join Busuu, a dynamic company in Greater London with a focus on innovation.
  • Benefits: Enjoy a hybrid working model and a range of employee benefits.
  • Other info: Collaborative environment with opportunities to work with diverse teams.
  • Why this job: Make a real impact by driving performance marketing strategies that align with business goals.
  • Qualifications: Extensive experience in performance marketing and strong analytical skills required.

The predicted salary is between 60000 - 80000 £ per year.

Busuu in Greater London is looking for a Senior Performance Marketing Manager to lead their B2B marketing efforts. This role involves owning the paid media strategy, optimizing campaigns across various platforms like LinkedIn and Google Ads, and ensuring that marketing activities align with business outcomes.

The ideal candidate has extensive experience in performance marketing, strong analytical skills, and a collaborative approach to working with diverse teams. The position offers a hybrid working model and several employee benefits.

Senior B2B Performance Marketing Lead: LinkedIn ABM employer: Busuu

Busuu is an exceptional employer located in the vibrant Greater London area, offering a dynamic work culture that fosters collaboration and innovation. With a hybrid working model and a range of employee benefits, including opportunities for professional development, Busuu prioritises the growth and well-being of its team members, making it an ideal place for those seeking meaningful and rewarding careers in performance marketing.
Busuu

Contact Detail:

Busuu Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior B2B Performance Marketing Lead: LinkedIn ABM

✨Tip Number 1

Network like a pro! Reach out to connections in the B2B marketing space, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info on job openings.

✨Tip Number 2

Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This will help you stand out during interviews and demonstrate your expertise in optimising campaigns.

✨Tip Number 3

Prepare for the interview by researching the company’s current marketing strategies. Be ready to discuss how you can enhance their paid media efforts on platforms like LinkedIn and Google Ads. We want to see your analytical skills in action!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.

We think you need these skills to ace Senior B2B Performance Marketing Lead: LinkedIn ABM

Performance Marketing
Paid Media Strategy
Campaign Optimisation
LinkedIn Ads
Google Ads
Analytical Skills
Collaboration
B2B Marketing
Business Alignment
Hybrid Working Model

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior B2B Performance Marketing Lead role. Highlight your expertise in performance marketing and any successful campaigns you've led, especially on platforms like LinkedIn and Google Ads.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role at Busuu. Share specific examples of how you've optimised campaigns and driven business outcomes in previous positions.

Show Off Your Analytical Skills: Since this role requires strong analytical skills, don’t forget to mention any tools or methodologies you’ve used to measure campaign success. We want to see how you’ve turned data into actionable insights in your past roles!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at Busuu

✨Know Your Numbers

As a Senior B2B Performance Marketing Lead, you'll need to demonstrate your analytical prowess. Brush up on key metrics related to LinkedIn and Google Ads campaigns. Be ready to discuss how you've optimised campaigns in the past and the impact of your strategies on business outcomes.

✨Showcase Your Collaboration Skills

This role requires working with diverse teams, so be prepared to share examples of successful collaborations. Think about times when you’ve worked cross-functionally to achieve marketing goals. Highlight your ability to communicate effectively and bring different perspectives together.

✨Stay Current with Trends

The digital marketing landscape is always evolving. Make sure you're up-to-date with the latest trends in performance marketing, especially on platforms like LinkedIn. Mention any recent changes or features that could benefit their strategy, showing that you're proactive and knowledgeable.

✨Prepare Questions That Matter

Interviews are a two-way street. Prepare insightful questions about Busuu's current marketing strategies and future goals. This not only shows your interest in the role but also helps you gauge if the company aligns with your career aspirations.

Senior B2B Performance Marketing Lead: LinkedIn ABM
Busuu

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