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- Tasks: Engage with HR and L&D professionals to drive new business in the DACH region.
- Company: Join Busuu, a leading EdTech company transforming language learning.
- Benefits: Enjoy free meals, health insurance, personal training budget, and flexible working hours.
- Why this job: Make a real impact on revenue growth while developing your sales skills.
- Qualifications: Fluent in German and English, with a passion for sales and learning.
- Other info: Be part of a diverse team with great career growth opportunities.
The predicted salary is between 28800 - 42000 £ per year.
Joining Busuu means being part of one of the top EdTech companies in the world, a multiple award-winner recognised for its innovation and impact in language learning.
Busuu’s vision is to empower people through languages. We are the world’s largest online community for language learning, with 120+ million registered users. We make learning a language easy by combining AI-powered courses with feedback from our global community of native speakers and lesson content designed for real life.
Busuu is part of the global Chegg family. Chegg is the leading student-first connected learning platform and a NYSE listed company.
What does a Sales Development Representative (SDR) do at Busuu?
As an SDR at Busuu, you will play a key role in expanding our presence in the DACH region, driving new business, and engaging decision-makers in HR, L&D, and Procurement. Your work will directly impact revenue growth, making this one of the most strategic roles in the company.
You will work closely with our Senior Business Development Manager and SDR team to identify, qualify, and convert leads into pipeline opportunities. This role is at the forefront of our expansion, offering fantastic career growth as Busuu scales.
What will you do at Busuu?
- Prospect & engage with HR, L&D, and Procurement professionals through email, cold calling, and social selling
- Strategically plan outreach & lead sourcing to build a strong pipeline
- Qualify leads by understanding their needs and challenges
- Schedule product demos for the Senior Business Development Manager
- Work closely with Sales & Marketing to generate new leads and maximize conversions
- Qualify and convert inbound leads
- Maintain CRM accuracy, tracking outreach and pipeline progress
- Consistently achieve monthly and quarterly targets for qualified meetings and pipeline generation.
Essential Skills & Experience
- Demonstrated success in a commercial or sales role
- Fluent in German + English
- Ambitious with a hunger to succeed and learn
- Proven ability to build outbound pipeline in the DACH market and create qualified opportunities through various channels by engaging decision-makers
- Strong communicator with excellent interpersonal skills
- Highly organised with solid time management skills
Bonus Skills & Experience
- Experience in EdTech, HRTech, or selling to L&D/Training professionals
- Fluent in French as there is scope to prospect into other global markets as we have a need for extra support to the France region but also for Rest of World
- Familiarity with HubSpot, LinkedIn Sales Navigator, Lusha
- Knowledge of MEDDPICC sales methodology
- Sales certifications or structured sales training
At Busuu we want to ensure that you have access to some great benefits:
- Our centrally located offices are well-equipped with free breakfast, plenty of snacks and fresh fruit
- You get 2 free lunches per week at our office that you can choose out of a wide selection of restaurants in the area
- Busuu offers a great Private Health Insurance scheme
- There is a personal training budget just for you, so you can learn more in your field to ensure our employees can continuously grow and progress in their careers
- We like to support our teams with their work-life balance so we offer flexible working hours and a hybrid model of working
- We offer enhanced maternity and paternity leave
- Staying connected as a team is very important to us, so we have lots of social activities for you to join such as team lunches, Thursday socials, quarterly team, and company events
What Happens Next
We aim to have a simple and speedy hiring process and we want to make sure that we are right for you as much as the other way around.
- CV application review – We will review it as quickly as possible
- Let’s chat – Quick chat with our team about your experience and the role
- Interview – With the Hiring Manager
- Case Study – At home case study to show off your skills
- Interview – Interview to review the task and speak with other colleagues in the team
Our platform is for everyone, and so is our workplace. We pride ourselves on embracing our differences, whether they\’re cultural, racial, religious, or otherwise. This means each one of us comes to work knowing that we have a voice – and a safe, judgement-free zone to speak freely.
If you like the sound of that, join us. We\’d love to hear what you have to say.
SDR DACH employer: Busuu
Contact Detail:
Busuu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SDR DACH
✨Tip Number 1
Get to know the company inside out! Research Busuu's mission, values, and recent achievements. This will help you tailor your conversations and show genuine interest when you connect with decision-makers.
✨Tip Number 2
Leverage your network! Reach out to connections in the DACH region or those who have experience in EdTech. They might provide valuable insights or even refer you directly to opportunities at Busuu.
✨Tip Number 3
Practice your pitch! Whether it’s through cold calling or social selling, having a clear and engaging introduction can make all the difference. Make sure you can confidently explain how Busuu can solve potential clients' challenges.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Busuu team and contributing to our mission of empowering people through languages.
We think you need these skills to ace SDR DACH
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the SDR role at Busuu. Highlight any relevant sales experience, especially in the DACH market, and don’t forget to showcase your language skills!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about language learning and how you can contribute to our mission. Be genuine and let your personality come through.
Showcase Your Communication Skills: As an SDR, strong communication is key. In your application, demonstrate your ability to engage and connect with others. Whether it’s through your writing style or examples of past interactions, make sure we see your interpersonal skills.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Busuu
✨Know Your Stuff
Before the interview, dive deep into Busuu's mission and values. Understand how they empower people through languages and what makes their EdTech solutions unique. This will help you connect your answers to their vision and show that you're genuinely interested in the company.
✨Showcase Your Sales Skills
Be ready to discuss your previous sales experiences, especially in the DACH market. Prepare specific examples of how you've successfully engaged decision-makers in HR, L&D, or Procurement. Highlight your ability to build an outbound pipeline and convert leads into opportunities.
✨Practice Your Pitch
Since you'll be prospecting and scheduling demos, practice your pitch for engaging potential clients. Tailor it to the needs of HR and L&D professionals, and be prepared to answer common objections. This will demonstrate your readiness for the SDR role and your understanding of the target audience.
✨Ask Insightful Questions
Prepare thoughtful questions to ask during the interview. Inquire about the team dynamics, the tools they use (like HubSpot and LinkedIn Sales Navigator), and how success is measured in the SDR role. This shows your enthusiasm and helps you gauge if the company culture aligns with your values.