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- Tasks: Engage with HR and L&D professionals to drive new business in the DACH region.
- Company: Join Busuu, a leading EdTech company transforming language learning.
- Benefits: Enjoy free meals, health insurance, personal training budget, and flexible working hours.
- Why this job: Make a real impact on revenue growth while developing your sales skills.
- Qualifications: Fluent in German and English, with a passion for sales and learning.
- Other info: Be part of a diverse team with great career growth opportunities.
The predicted salary is between 28800 - 42000 £ per year.
Joining Busuu means being part of one of the top EdTech companies in the world, a multiple award-winner recognised for its innovation and impact in language learning.
Busuu’s vision is to empower people through languages. We are the world’s largest online community for language learning, with 120+ million registered users. We make learning a language easy by combining AI-powered courses with feedback from our global community of native speakers and lesson content designed for real life.
Busuu is part of the global Chegg family. Chegg is the leading student-first connected learning platform and a NYSE listed company.
What does a Sales Development Representative (SDR) do at Busuu?
As an SDR at Busuu, you will play a key role in expanding our presence in the DACH region, driving new business, and engaging decision-makers in HR, L&D, and Procurement. Your work will directly impact revenue growth, making this one of the most strategic roles in the company.
You will work closely with our Senior Business Development Manager and SDR team to identify, qualify, and convert leads into pipeline opportunities. This role is at the forefront of our expansion, offering fantastic career growth as Busuu scales.
What will you do at Busuu?
- Prospect & engage with HR, L&D, and Procurement professionals through email, cold calling, and social selling
- Strategically plan outreach & lead sourcing to build a strong pipeline
- Qualify leads by understanding their needs and challenges
- Schedule product demos for the Senior Business Development Manager
- Work closely with Sales & Marketing to generate new leads and maximize conversions
- Qualify and convert inbound leads
- Maintain CRM accuracy, tracking outreach and pipeline progress
- Consistently achieve monthly and quarterly targets for qualified meetings and pipeline generation.
Essential Skills & Experience
- Demonstrated success in a commercial or sales role
- Fluent in German + English
- Ambitious with a hunger to succeed and learn
- Proven ability to build outbound pipeline in the DACH market and create qualified opportunities through various channels by engaging decision-makers
- Strong communicator with excellent interpersonal skills
- Highly organised with solid time management skills
Bonus Skills & Experience
- Experience in EdTech, HRTech, or selling to L&D/Training professionals
- Fluent in French as there is scope to prospect into other global markets as we have a need for extra support to the France region but also for Rest of World
- Familiarity with HubSpot, LinkedIn Sales Navigator, Lusha
- Knowledge of MEDDPICC sales methodology
- Sales certifications or structured sales training
At Busuu we want to ensure that you have access to some great benefits:
- Our centrally located offices are well-equipped with free breakfast, plenty of snacks and fresh fruit
- You get 2 free lunches per week at our office that you can choose out of a wide selection of restaurants in the area
- Busuu offers a great Private Health Insurance scheme
- There is a personal training budget just for you, so you can learn more in your field to ensure our employees can continuously grow and progress in their careers
- We like to support our teams with their work-life balance so we offer flexible working hours and a hybrid model of working
- We offer enhanced maternity and paternity leave
- Staying connected as a team is very important to us, so we have lots of social activities for you to join such as team lunches, Thursday socials, quarterly team, and company events
What Happens Next
We aim to have a simple and speedy hiring process and we want to make sure that we are right for you as much as the other way around.
- CV application review – We will review it as quickly as possible
- Let’s chat – Quick chat with our team about your experience and the role
- Interview – With the Hiring Manager
- Case Study – At home case study to show off your skills
- Interview – Interview to review the task and speak with other colleagues in the team
Our platform is for everyone, and so is our workplace. We pride ourselves on embracing our differences, whether they\’re cultural, racial, religious, or otherwise. This means each one of us comes to work knowing that we have a voice – and a safe, judgement-free zone to speak freely.
If you like the sound of that, join us. We\’d love to hear what you have to say.
SDR DACH employer: Busuu
Contact Detail:
Busuu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SDR DACH
✨Tip Number 1
Get to know the company inside out! Research Busuu's mission, values, and recent achievements. This will help you tailor your conversations and show genuine interest when you connect with decision-makers in the DACH region.
✨Tip Number 2
Leverage your network! Reach out to connections who might have insights into the EdTech space or even know someone at Busuu. A warm introduction can make a world of difference in getting your foot in the door.
✨Tip Number 3
Practice your pitch! Whether it's through cold calling or social selling, having a clear and engaging way to present yourself and Busuu’s offerings is key. Role-play with a friend or record yourself to refine your delivery.
✨Tip Number 4
Don’t forget to follow up! After any interaction, whether it’s a chat or a demo, send a quick thank-you note. It shows professionalism and keeps you on their radar. Plus, it’s a great way to reiterate your enthusiasm for the role!
We think you need these skills to ace SDR DACH
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the SDR role at Busuu. Highlight your experience in sales, especially in the DACH market, and showcase any relevant skills that align with our mission of empowering people through languages.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your passion for language learning and how you can contribute to our growth in the DACH region. Be genuine and let your personality come through!
Showcase Your Communication Skills: As an SDR, strong communication is key. In your application, demonstrate your ability to engage and connect with others. Whether it's through your writing style or examples of past interactions, make sure we see your interpersonal skills.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the quickest way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Busuu family!
How to prepare for a job interview at Busuu
✨Know Your Stuff
Before the interview, make sure you understand Busuu's mission and how it relates to the DACH market. Familiarise yourself with their products and services, especially how they empower language learning. This will show your genuine interest and help you connect your skills to their needs.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences that demonstrate your success in sales roles. Highlight your ability to engage decision-makers in HR, L&D, and Procurement, as well as your familiarity with tools like HubSpot and LinkedIn Sales Navigator. This will illustrate your readiness for the SDR role.
✨Practice Your Pitch
Since you'll be prospecting and engaging with professionals, practice your cold calling and email outreach techniques. Be ready to discuss how you would approach potential leads and qualify them effectively. This will showcase your communication skills and strategic thinking.
✨Ask Insightful Questions
Prepare thoughtful questions about Busuu's growth plans in the DACH region and how the SDR team collaborates with other departments. This not only shows your enthusiasm but also helps you gauge if the company culture aligns with your values and career goals.