Senior B2B Performance Marketing Lead: LinkedIn ABM in London
Senior B2B Performance Marketing Lead: LinkedIn ABM

Senior B2B Performance Marketing Lead: LinkedIn ABM in London

London Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Busuu

At a Glance

  • Tasks: Lead B2B marketing efforts and optimise paid media strategies on LinkedIn and Google Ads.
  • Company: Join Busuu, a dynamic company in Greater London with a focus on innovation.
  • Benefits: Enjoy a hybrid working model and a range of employee benefits.
  • Other info: Collaborative environment with opportunities to work with diverse teams.
  • Why this job: Make a significant impact on business outcomes through strategic performance marketing.
  • Qualifications: Extensive experience in performance marketing and strong analytical skills.

The predicted salary is between 60000 - 80000 £ per year.

Busuu in Greater London is looking for a Senior Performance Marketing Manager to lead their B2B marketing efforts. This role involves owning the paid media strategy, optimizing campaigns across various platforms like LinkedIn and Google Ads, and ensuring that marketing activities align with business outcomes.

The ideal candidate has extensive experience in performance marketing, strong analytical skills, and a collaborative approach to working with diverse teams. The position offers a hybrid working model and several employee benefits.

Senior B2B Performance Marketing Lead: LinkedIn ABM in London employer: Busuu

Busuu is an exceptional employer located in Greater London, offering a dynamic work environment that fosters collaboration and innovation. With a hybrid working model, employees enjoy flexibility alongside a comprehensive benefits package that supports their well-being and professional growth. The company prioritises employee development, providing ample opportunities for advancement in the fast-paced field of performance marketing, making it an ideal place for those seeking meaningful and rewarding careers.
Busuu

Contact Detail:

Busuu Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior B2B Performance Marketing Lead: LinkedIn ABM in London

✨Tip Number 1

Network like a pro! Reach out to connections in the B2B marketing space, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info on job openings.

✨Tip Number 2

Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This will help you stand out during interviews and demonstrate your analytical prowess.

✨Tip Number 3

Prepare for the interview by researching the company’s current marketing strategies. Be ready to discuss how you can optimise their campaigns on platforms like LinkedIn and Google Ads to align with their business goals.

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of resources to help you ace your application and connect with potential employers in the B2B marketing field.

We think you need these skills to ace Senior B2B Performance Marketing Lead: LinkedIn ABM in London

Performance Marketing
Paid Media Strategy
Campaign Optimisation
LinkedIn Ads
Google Ads
Analytical Skills
Collaboration
B2B Marketing
Business Alignment
Hybrid Working Model

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Senior B2B Performance Marketing Lead role. Highlight your experience with paid media strategies and any specific campaigns you've optimised on platforms like LinkedIn and Google Ads.

Show Off Your Analytical Skills: We want to see your strong analytical skills in action! Include examples of how you've used data to drive marketing decisions and improve campaign performance. Numbers speak louder than words!

Collaborative Spirit: This role involves working with diverse teams, so let us know about your collaborative approach. Share experiences where you’ve successfully worked with others to achieve marketing goals.

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Busuu.

How to prepare for a job interview at Busuu

✨Know Your Numbers

As a Senior B2B Performance Marketing Lead, you'll need to demonstrate your analytical prowess. Brush up on key metrics related to paid media strategies, especially for LinkedIn and Google Ads. Be ready to discuss how you've optimised campaigns in the past and the impact of your decisions on business outcomes.

✨Showcase Your Collaboration Skills

This role requires working with diverse teams, so be prepared to share examples of successful collaborations. Think about times when you’ve worked cross-functionally to achieve marketing goals. Highlight your ability to communicate effectively and adapt to different team dynamics.

✨Stay Current with Trends

The digital marketing landscape is always evolving, especially in B2B. Make sure you're up-to-date with the latest trends in performance marketing and ABM strategies. Mention any recent changes or innovations you've implemented in your previous roles that align with current best practices.

✨Prepare Thoughtful Questions

Interviews are a two-way street! Prepare insightful questions about Busuu's current marketing strategies and future goals. This shows your genuine interest in the company and helps you assess if it’s the right fit for you. Ask about their approach to hybrid working and how they support employee development.

Senior B2B Performance Marketing Lead: LinkedIn ABM in London
Busuu
Location: London

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