At a Glance
- Tasks: Drive sales growth by engaging with companies and generating high-value opportunities.
- Company: Join Busuu, a leading EdTech company transforming language learning globally.
- Benefits: Enjoy free meals, health insurance, flexible hours, and a personal training budget.
- Other info: Collaborative culture with plenty of social activities and career growth opportunities.
- Why this job: Be at the forefront of AI-driven sales in a dynamic and supportive environment.
- Qualifications: Sales experience, strong communication skills, and fluency in Italian and English.
The predicted salary is between 31500 - 38500 £ per year.
Joining Busuu means being part of one of the top EdTech companies in the world, a multiple award-winner recognised for its innovation and impact in language learning. Busuu’s vision is to empower people through languages. We are the world’s largest online community for language learning, with 120+ million registered users. We make learning a language easy by combining AI-powered courses with feedback from our global community of native speakers and lesson content designed for real life.
As a Sales Development Representative at Busuu, you'll be at the heart of our Italian expansion, empowering companies to build spoken confidence in international workforces. You'll open doors, spark meaningful conversations, and directly shape Busuu's revenue and reach by converting strategic prospects into high-value pipeline opportunities.
You will work alongside our Business Development Managers and you will gain real exposure to enterprise sales and develop core skills in discovery, stakeholder mapping, deal shaping, and executive communication, with genuine career growth as Busuu scales. You will be at the forefront of how we use AI to scale smarter - designing, testing and iterating on agentic workflows that set the benchmark for how Busuu prospects and sells.
This is a hybrid role combining hands-on pipeline generation with the design and optimisation of AI-driven prospecting workflows, as we evolve towards a more AI-first sales model.
In this role you will:
- Architect & Scale: Own the design, testing, and scaling of AI-powered prospecting workflows to improve efficiency and conversion across prospecting and qualification. Translate learnings into playbooks and insights.
- Execute & Own: Design and execute targeted outbound strategies using industry context, stakeholder mapping, and intent signals to generate high-intent opportunities with Enterprise and mid-market accounts in Italy. Map and engage HR, L&D, and Procurement professionals leveraging a mix of AI-driven outreach and targeted human engagement (including cold calling). Own pipeline generation end-to-end: mapping, prospecting, qualifying leads, scheduling demos for BDMs. Convert inbound leads into opportunities. Track all activity and provide data-driven insights in HubSpot to inform sales strategy. Collaborate with Sales and Marketing to continuously sharpen messaging and improve conversion.
What we’re looking for in a Sales Development Representative:
- You are AI native, excellent at prompting and always look for ways to improve by leveraging agentic AI.
- 1-2+ years of demonstrated success in a commercial or sales role, ideally in Ed-Tech or HR-Tech.
- A proven ability to build outbound pipeline and engage decision-makers across multiple channels in Italy.
- Comfort with cold calling.
- Strong analytical skills with the ability to turn data into action.
- High ambition, discipline, and a genuine hunger to learn and grow.
- Excellent communication skills; Comfortable and confident when engaging with C-level executives.
- Fluency and excellent command of Italian and English.
- Familiarity with HubSpot, LinkedIn Sales Navigator, Lusha.
- Knowledge of MEDDPICC is a plus.
At Busuu we want to ensure that you have access to some great benefits:
- Our centrally located offices are well-equipped with free breakfast, plenty of snacks and fresh fruit.
- You get 2 free lunches per week at our office that you can choose out of a wide selection of restaurants in the area.
- Busuu offers a great Private Health Insurance scheme.
- There is a personal training budget just for you, so you can learn more in your field to ensure our employees can continuously grow and progress in their careers.
- We like to support our teams with their work-life balance so we offer flexible working hours and a hybrid model of working.
- We offer enhanced maternity and paternity leave.
- Staying connected as a team is very important to us, so we have lots of social activities for you to join such as team lunches, Thursday socials, quarterly team, and company events.
What happens next:
- CV application review - We will review it as quickly as possible.
- Let’s chat - Quick chat with our team about your experience and the role.
- Interview - With the Hiring Manager.
- Case Study - At home case study to show off your skills.
- Interview - Interview to review the task and speak with other colleagues in the team.
Our platform is for everyone, and so is our workplace. We pride ourselves on embracing our differences, whether they're cultural, racial, religious, or otherwise. This means each one of us comes to work knowing that we have a voice – and a safe, judgement-free zone to speak freely.
Sales Development Representative - Italy in London employer: Busuu
Busuu is an exceptional employer that values its employees by fostering a collaborative and inclusive work culture. With a focus on professional development, you will have ample opportunities to grow your skills in a dynamic environment while working alongside a diverse team. Located in a vibrant city, Busuu offers unique advantages such as flexible working arrangements and a commitment to employee well-being, making it a rewarding place to build your career in customer support.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Development Representative - Italy in London
✨Dive into Digital Learning Communities
Join online forums and communities focused on digital education, like EdTech Meetups or LinkedIn groups. Engage actively—share ideas and insights, and you'll not only learn a ton but also connect with potential employers and thought leaders in the industry.
✨Showcase Your Teaching Skills
Create content that demonstrates your understanding of digital learning—think blogs, videos, or even free online workshops. This could catch the eye of companies like Busuu looking for innovative thinkers. Plus, it’s a great way to practice your presentation skills!
✨Utilise University Career Services
If you're still in education or have access to an alumni network, make the most of your university's career services. They often have exclusive job listings and workshops tailored to students wanting to break into full-time roles in education technology.
✨Apply Directly Via Company Websites
When you come across roles like Sales Development Representative - Italy at Busuu, make sure to apply directly through their website. It not only shows you're serious but sometimes you'll find positions listed there that may not be on job boards yet. Keep an eye on those!
We think you need these skills to ace Sales Development Representative - Italy in London
Some tips for your application 🫡
Show Off Your Passion for Learning:When applying for a role in digital learning and education at Busuu, make sure to sprinkle your application with examples of your enthusiasm for teaching and learning technologies. Share specific experiences where you've used, designed, or implemented digital learning solutions, as this shows us that you truly get the field.
Highlight Relevant Education and Certification:In the digital learning space, having a strong educational background can set you apart. Don't shy away from showcasing your degrees, certifications, or relevant courses related to e-learning, instructional design, or educational technology. We love seeing candidates who have actively invested in their learning journey!
Tailor Your CV to the Role:Your CV is your first impression, so let's make it count! Focus on your skills directly related to digital learning, such as course development, learning management systems, and data analysis. Be sure to show measurable results from your past roles to demonstrate your impact and effectiveness.
Craft a Compelling Cover Letter:In your cover letter, express not just your qualifications, but your vision for the future of digital education. Discuss how your experiences align with the mission of Busuu and highlight any innovative ideas you might have for enhancing learning experiences. This is your chance to connect with us on a deeper level!
How to prepare for a job interview at Busuu
✨Get Hands-On with Learning Technologies
Familiarise yourself with common digital learning tools and platforms, like LMS systems or authoring tools that Busuu might use. Understanding these will give you an edge and show you’re ready to jump in from day one!
✨Showcase Your Creativity in Lesson Design
Prepare a portfolio of your past projects if you have them, or create sample lesson plans or digital content demos. Being able to discuss your creative approach to engaging students can really set you apart in a full-time role at Busuu.
✨Brush Up on Educational Trends
Stay in the loop with the latest trends in digital education, like gamification or personalised learning experiences. This will help you engage in meaningful discussions during the interview and demonstrate your passion for the field.
✨Prepare for Collaborative Scenarios
Expect to be asked about your experience working collaboratively with educators or other stakeholders. Consider discussing how you've contributed to a team effort in creating engaging educational content or improving student outcomes.
