Commercial Director - B2B Events & Media Sponsorship (Remote) in London

Commercial Director - B2B Events & Media Sponsorship (Remote) in London

London Full-Time 63000 - 77000 £ / year (est.) Remote
Businessofapps

At a Glance

  • Tasks: Lead a dynamic sales team and drive commercial success in B2B events and media.
  • Company: Join an innovative, fully remote business shaping the app economy.
  • Benefits: Flexible working hours, competitive salary, and performance bonuses.
  • Other info: Opportunity for career growth in a collaborative and committed environment.
  • Why this job: Make a real impact by developing partnerships and leading a motivated team.
  • Qualifications: Proven sales leadership in B2B events and strong account management skills.

The predicted salary is between 63000 - 77000 £ per year.

Lead an experienced team. Grow deeper partnerships. Help shape the next stage of an international events and media business ...

For more than a decade, Business of Apps has connected the people marketing and growing apps with the platforms and partners that help them succeed.

Through our events in London, New York and Berlin, and our digital media platform, we bring together leaders in app marketing, growth, product, retention and revenue.

We’re on a mission to connect and grow the app economy and create outstanding opportunities for our team.

We are an independent, profitable and fully remote business of 14 people.

Our values are collaboration, commitment and learning.

We are now strengthening our leadership team to support the next stage of growth.

The opportunity

We are looking for a Commercial Director to lead our six-person sales team and take responsibility for commercial performance across events and media.

You will inherit an experienced team, established customer relationships and Hub Spot infrastructure already in place.

The opportunity is to build on those foundations: help good people perform even better, make the sales operation more predictable and develop larger, longer-lasting customer partnerships.

This is a hands-on leadership role, not an individual quota-carrying sales position.

Reporting directly to the founder and CEO, you will progressively take ownership of day-to-day commercial management and play an influential part in how the business grows.

  • What you will make happen
  • A stronger team. Lead, coach and develop six established salespeople, combining encouragement and practical deal support with clear expectations and accountability.
  • A more predictable sales operation.

Own the revenue plan, pipeline, forecasting and performance reporting.

Make Hub Spot a trusted source of commercial information and establish a focused rhythm of sales reviews and campaigns.

  • More valuable customer relationships.

Introduce purposeful strategic account plans, strengthen senior relationships, and improve retention, rebooking and account growth across the portfolio.

  • Planned, sustainable growth.

Balance new business development with opportunities for multi-event sponsorship and complementary media solutions, working closely with marketing and production.

  • Sharper commercial execution. Use customer insight to improve propositions, packaging, pricing recommendations and sales materials where they will have the greatest impact.
  • What success will look like

A year from now, the sales team is motivated, developing and performing closer to its potential.

Hub Spot, pipeline reviews and forecasts give the business a clear view of future revenue.

Our most important customers have well-managed relationships and active plans for growth, while new business and rebooking are approached systematically.

And the founder has greater capacity to focus on products, partnerships and the wider business.

  • Proven sales leadership. You can show how you have improved the performance of a B2B event sponsorship sales team through coaching, management and stronger commercial practice.
  • You have significant experience of sponsorship, partnerships or package-led B2B selling in conferences/ events / exhibitions
  • Strategic account capability. You have helped win, retain and grow important accounts, not simply closed individual transactions.
  • Commercial judgement and discipline. You are confident with pipeline management, forecasting, CRM and performance data, and know how to turn insight into better decisions.
  • The right way of leading.

You can earn the confidence of experienced, self-directed colleagues, coach constructively, hold people accountable and work effectively with a distributed team.

  • Useful, not essential: sales experience in technology or Mar Tech events, marketing services sales, Hubspot CRM
  • Fully remote working with flexible hours / days if required
  • We can pay for a part time or full time coworking space in your location if required
  • Highly competitive salary and performance-related bonus

Commercial Director - B2B Events & Media Sponsorship (Remote) in London employer: Businessofapps

Businessofapps provides a dynamic and supportive work environment that emphasizes collaboration and professional growth. With a fully remote structure, employees enjoy flexibility while contributing to the company's mission of connecting and growing the app economy. The focus on learning and commitment makes it an attractive employer for those looking to advance their careers in the app industry.

Businessofapps

Contact Details:

Businessofapps Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Commercial Director - B2B Events & Media Sponsorship (Remote) in London

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We think you need these skills to ace Commercial Director - B2B Events & Media Sponsorship (Remote) in London

Sales Leadership
Coaching and Development
Commercial Performance Management
B2B Event Sponsorship Sales
Strategic Account Management
Pipeline Management
Forecasting

Some tips for your application 🫡

Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.

Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.

Tailor Your Documents for Us:When applying for a full-time role at Businessofapps, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!

Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.

How to prepare for a job interview at Businessofapps

✨Show off your analytical skills

In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!

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✨Portfolio of Projects

Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.

✨Know their business model

Get familiar with Businessofapps’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.