Burton Albion Football Club | Head of Communications
Burton Albion Football Club | Head of Communications

Burton Albion Football Club | Head of Communications

Burton upon Trent Full-Time 43200 - 72000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead communications and marketing strategies for Burton Albion FC, enhancing the club's reputation.
  • Company: Join Burton Albion FC, a community-focused EFL League One club undergoing an exciting transformation.
  • Benefits: Be part of a dynamic team with opportunities for professional growth and development.
  • Why this job: Shape the future of a beloved club while making a positive impact on the community.
  • Qualifications: Significant media experience in sports, strong communication skills, and a passion for marketing.
  • Other info: Apply now to be part of this transformative journey and help redefine the club's identity.

The predicted salary is between 43200 - 72000 ÂŁ per year.

Head of Communications– Burton Albion Football Club

About Us:

The EFL League One club, Burton Albion FC, is embarking on an exciting new chapter under the dynamic leadership of the new owners, the Nordic Football Group. This transition marks the beginning of a transformative journey with ambitious goals aimed at revitalizing and modernizing this exceptional community-oriented club.

To achieve the goals set, Burton Albion FC is now looking to hire passionate, innovative, and dedicated individuals to join the team and play a pivotal role in this total makeover.

This is a unique chance to be part of something extraordinary as the club is to undergo a comprehensive transformation. You will have the opportunity to contribute to the development and success, helping shape the future and legacy of Burton Albion FC. Alongside a diverse group of professionals, who are committed to excellence and innovation, you will be at the forefront of implementing new strategies, ideas, and initiatives that will redefine the club’s identity and success.

You will be part of a club that values its community and strives to make a positive impact both on and off the pitch, as Burton Albion FC truly is the heartbeat of the community.

If you have dedicated work ethics, are eager to face new challenges, and passionate about taking advantage of professional development opportunities to create great results and grow your career in a supportive and dynamic environment, then you should consider joining the transformative journey at Burton Albion FC.

About the role:

As the Head of Communications, you will be responsible for overseeing all aspects of the Club’s media relations and communications strategy and will lead on the Club’s marketing output to promote and grow Burton Albion Football Club. You will work closely with internal and external stakeholders to champion the Club’s aims and protect its reputation.

  • Develop and implement Burton Albion’s PR and communications strategies according to the Club’s goals and objectives, to raise awareness and improve the reputation of the Club in local, national, and international markets.
  • Overall responsibility for the Club’s corporate communications plan.
  • Manage an ongoing communications calendar for player appearances and commercial obligations.
  • Manage crisis issues as they arise and protect the Club’s reputation through proactive planning.
  • Manage the press list and organise press conferences, appearances, and releases.
  • Manage matchday media operations at Pirelli Stadium, ensuring compliance with rules and regulations.
  • Provide senior-level consultancy to players/management with regards to all media work.
  • Oversee media and broadcast relations at the Club, seeking opportunities to tell Burton Albion’s story on a national scale.
  • Develop and manage strong relationships with key personnel at the EFL, and broadcast partners, rightsholders and non-rightsholders.
  • Lead and manage the Communications and Marketing team for the Men’s team, Women’s team, and the academy, providing guidance, support, and mentorship to ensure high performance and professional growth.
  • Strategic lead across Marketing & Content, building Brand, Marketing, and Digital strategies to deliver fan and revenue growth and ensure departmental objectives are met.
  • Oversee the creation of engaging content for digital and social media channels as well as matchday content, to enhance fan interaction and grow online communities.

Skills and Experience Required:

  • Significant media and communications experience ideally from within sport.
  • Experience of delivering long-term and proactive communications plans.
  • Demonstrable experience of delivering successful Marketing, Digital, and Content strategies that drive commercial and fan growth.
  • Extensive media contacts within the regional and national press – sports preferable.
  • A strong working knowledge of digital and social media.
  • An outgoing and confident personality, with good interpersonal and social skills.
  • Excellent communication skills with the ability to synopsise information for briefings.
  • Resilient, flexible and a positive attitude.
  • Excellent writing and copywriting skills.
  • Excellent communication and leadership skills.

If this role is of interest, please press the apply button and include a copy of your CV.

The Executives in Sport Group are retained on behalf of Burton Albion FC to appoint a Head of Communications. All direct applications and CVs will be forwarded to The Executives in Sport Group.

We ask that applicants complete our diversity monitoring form. You are not obliged to answer any of these questions but the more information you supply, the more effective our monitoring will be. All information supplied is anonymous and will not be viewed by recruiting managers.

To complete the form, please copy & paste the following link into the browser.

https://forms.office.com/e/jEew404CX2

Please note that due to the volume of applications received, we are unable to provide specific feedback on unsuccessful applications.

Burton Albion Football Club | Head of Communications employer: Burton Albion Football Club

Burton Albion Football Club is an exceptional employer that offers a unique opportunity to be part of a transformative journey in the heart of the community. With a strong focus on professional development, a supportive work culture, and the chance to shape the club's future, employees can thrive in a dynamic environment that values innovation and excellence. Join us at Burton Albion FC, where your contributions will make a meaningful impact both on and off the pitch.
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Contact Detail:

Burton Albion Football Club Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Burton Albion Football Club | Head of Communications

✨Tip Number 1

Familiarize yourself with Burton Albion FC's current media presence and community initiatives. Understanding the club's identity and values will help you align your communication strategies with their goals.

✨Tip Number 2

Network with professionals in the sports communications field, especially those with connections to EFL clubs. Building relationships can provide valuable insights and potential referrals for your application.

✨Tip Number 3

Stay updated on the latest trends in digital marketing and social media strategies within sports. Demonstrating your knowledge of innovative approaches can set you apart during discussions.

✨Tip Number 4

Prepare to discuss specific examples of successful communication campaigns you've led in the past. Highlighting measurable outcomes will showcase your ability to drive fan engagement and commercial growth.

We think you need these skills to ace Burton Albion Football Club | Head of Communications

Media Relations
Communications Strategy
Public Relations
Crisis Management
Marketing Strategy
Digital Marketing
Content Creation
Social Media Management
Interpersonal Skills
Leadership Skills
Copywriting
Stakeholder Engagement
Event Management
Brand Development
Analytical Skills

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Head of Communications position at Burton Albion FC. Tailor your application to highlight relevant experience in media relations, communications strategy, and marketing.

Craft a Compelling CV: Your CV should clearly showcase your significant media and communications experience, particularly within sports. Highlight any successful marketing, digital, and content strategies you've implemented that drove fan engagement and commercial growth.

Write a Strong Cover Letter: In your cover letter, express your passion for the role and the club. Discuss how your skills align with the club's goals and how you can contribute to its transformation. Be sure to mention your excellent writing and copywriting skills.

Prepare for Potential Questions: Anticipate questions related to crisis management, media relations, and your approach to developing communication strategies. Be ready to discuss specific examples from your past experiences that demonstrate your capabilities in these areas.

How to prepare for a job interview at Burton Albion Football Club

✨Show Your Passion for Sports Communication

Make sure to express your enthusiasm for sports and how it drives your communication strategies. Share examples of how you've successfully engaged fans and stakeholders in previous roles.

✨Demonstrate Strategic Thinking

Prepare to discuss your experience in developing long-term communications plans. Highlight specific strategies you've implemented that have led to measurable success in fan engagement or brand growth.

✨Highlight Your Media Connections

Since extensive media contacts are crucial for this role, be ready to talk about your relationships with regional and national press. Mention any successful collaborations or stories you've pitched that gained traction.

✨Prepare for Crisis Management Scenarios

Think of potential crisis situations that could arise in a sports context and how you would handle them. Be prepared to discuss your proactive planning methods and how you've protected a brand's reputation in the past.

Burton Albion Football Club | Head of Communications
Burton Albion Football Club
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  • Burton Albion Football Club | Head of Communications

    Burton upon Trent
    Full-Time
    43200 - 72000 ÂŁ / year (est.)

    Application deadline: 2027-01-21

  • B

    Burton Albion Football Club

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