At a Glance
- Tasks: Lead strategic communications for top B2B clients and develop innovative solutions.
- Company: Join Burson, a global leader in creative communications and part of WPP.
- Benefits: Enjoy professional development, mentorship, and a vibrant, inclusive culture.
- Other info: Dynamic environment with opportunities for career advancement and personal growth.
- Why this job: Make an impact by driving growth for leading brands with cutting-edge strategies.
- Qualifications: Experience in client relations, integrated communications, and team leadership.
The predicted salary is between 63000 - 77000 £ per year.
Who we are
Burson, part of WPP, is the global communications leader built to create value for clients through reputation.
With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future.
When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the world's leading brands.
We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
For more information, visit WPP. com
For more information visit bursonglobal. com and follow us on Linked In and Instagram .
More about the role
As an Associate Director in our Technology practice, you will be working across some of our largest and most strategic enterprise/B2B clients.
As well as an overall understanding of enterprise technology gleaned from your experience to date, the successful candidate will have experience working with brands in some or all of the following key sectors: datacentre, automotive, semiconductor/processor, and Internet of Things.
Alongside your relevant experience, you will be a dynamic and commercially astute thinker, creating strategic and innovative solutions to meet client challenges, yielding exceptional results.
You will offer insightful and effective counsel to clients, manage expectations, proactively address issues, and ensure seamless execution of all client deliverables.
What you'll do
- Lead and grow senior client relationships, providing strategic counsel and ensuring communications programmes deliver against business objectives.
- Develop and oversee integrated communications strategies and creative campaigns across multiple channels.
- Partner closely with internal specialists and agency partners to deliver innovative, insight-led client solutions.
- Drive account growth by identifying new opportunities, selling integrated programmes and supporting new business pitches and proposals.
- Oversee project delivery, ensuring work is delivered on time, on budget and to an exceptional standard.
- Champion the use of data, intelligence and AI-powered solutions to enhance client outcomes and uncover new opportunities.
- Lead, inspire and develop team members through coaching, mentoring, performance management and career development planning.
- Act as a senior ambassador for the agency, contributing to thought leadership, industry visibility, agency culture and continued business growth.
Experience that contributes to success
- Proven experience leading senior client relationships and acting as a trusted strategic advisor to technology and innovation-focused brands.
- Strong integrated communications background across earned, social, content, influencer and corporate communications.
- Demonstrated ability to develop high-impact strategies, compelling narratives and multi-channel campaigns that deliver measurable business outcomes.
- Experience operating within complex, multi-agency environments and collaborating effectively with a broad range of stakeholders.
Commercially minded, with a track record of driving account growth, uncovering new opportunities and contributing to business development.
- Strong understanding of data-driven communications, measurement frameworks, AI tools and intelligence-led planning.
- Experienced people leader with a passion for coaching, mentoring and developing high-performing teams.
- Excellent presentation, pitching and communication skills, with the ability to influence senior stakeholders internally and externally.
You belong at Burson
Our vision is for Burson to be the leading 'academy company' for creative communications professionals and emerging leaders.
We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today's leading brands.
Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent.
We invest in our people because we believe their success is our success.
At Burson, we're an agency of learn-it-alls.
We recognize that the things we do best, creativity and communications, require a level of nuanced understanding.
That's why it's imperative for us to hire extraordinarily talented people of all backgrounds and identities.
- Without that we can't do the essential work of inspiring bol
- #J-18808-Ljbffr
B2B Tech Associate Director - Burson in London employer: bursonglobalcareers
Burson, part of WPP, is an exceptional employer that fosters a dynamic work culture where innovation and collaboration thrive. With a strong focus on employee growth, you will have access to mentorship opportunities and the chance to lead impactful projects within the technology sector. Located in a vibrant area, our team enjoys a supportive environment that values creativity and strategic thinking, making it a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Tech Associate Director - Burson in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for bursonglobalcareers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like bursonglobalcareers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with bursonglobalcareers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at bursonglobalcareers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace B2B Tech Associate Director - Burson in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit bursonglobalcareers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of bursonglobalcareers:Show us that you’ve done your homework! In your application, briefly mention what you admire about bursonglobalcareers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at bursonglobalcareers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at bursonglobalcareers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At bursonglobalcareers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
