At a Glance
- Tasks: Lead innovative influencer marketing strategies and mentor a dynamic team.
- Company: Burson is a global communications leader focused on redefining brand reputation.
- Benefits: Enjoy a vibrant culture, professional development, and a stunning office with panoramic views.
- Why this job: Join a passionate team working with top brands in a creative and supportive environment.
- Qualifications: Extensive influencer marketing experience and strong leadership skills are essential.
- Other info: Hybrid work model with flexibility to accommodate individual needs.
The predicted salary is between 42000 - 84000 £ per year.
Influencer Account Director (6 Month FTC)
Join to apply for the Influencer Account Director (6 Month FTC) role at Burson
Influencer Account Director (6 Month FTC)
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Join to apply for the Influencer Account Director (6 Month FTC) role at Burson
Who We Are
Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
Who We Are
Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.
More About The Role
The Consumer and Brand team at Burson is made up of 40 talented individuals who are passionate and driven to produce memorable, award-winning work for our clients. Our roster of clients is made up of some of the biggest household names across F&B, travel, lifestyle and luxury, including The Coca Cola Company, Royal Caribbean and Shark Ninja to name a few. We thrive on achieving greatness as a team, with a vibrant and supportive culture thanks to a team of positive and nurturing individuals.
If this sounds like the kind of team that you’d like to be a part of then we would love to meet you.
As an Influencer Account Director, you will serve as a strategic leader and trusted advisor to key clients, driving the development and execution of innovative influencer marketing strategies that deliver measurable business results. You will lead and mentor a team, foster strong client relationships at a senior level, and contribute significantly to the growth of Burson\’s influencer marketing practice.
Burson employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo’s.
What You\’ll Do
- Be a Visionary Influencer Marketing Strategist: Possess a deep and forward-thinking understanding of the influencer landscape, emerging platforms, and evolving trends. Develop and champion innovative influencer marketing strategies that align with clients\’ overall business objectives and deliver significant ROI.
- Cultivate & Lead Senior Client Relationships: Serve as a trusted advisor to senior-level clients, building and maintaining strong relationships based on mutual respect, strategic counsel, and proven results. Proactively identify opportunities to expand client engagements and demonstrate the value of Burson\’s influencer marketing expertise.
- Drive Influencer Innovation & Excellence: Lead the development and execution of best-in-class influencer marketing campaigns, ensuring creative excellence, strategic alignment, and measurable impact. Champion innovative approaches to influencer selection, content creation, and performance measurement.
- Lead & Mentor a High-Performing Team: Provide strategic direction, mentorship, and professional development opportunities to a team of influencer marketing professionals. Foster a collaborative and results-oriented team culture that encourages innovation, creativity, and continuous improvement.
- Drive Business Development & Growth: Actively contribute to the growth of Burson\’s influencer marketing team by identifying and pursuing new business opportunities, developing compelling proposals, and participating in new business pitches. Build and maintain a strong network of industry contacts and potential clients.
Experience That Contributes To Success
- Extensive experience in influencer marketing, with a proven track record of developing and executing successful campaigns for major brands.
- Deep understanding of the influencer landscape, including various platforms, emerging trends, and best practices.
- Strong strategic thinking and problem-solving skills, with the ability to develop innovative solutions to complex client challenges.
- Excellent communication, presentation, and interpersonal skills, with the ability to effectively communicate with senior-level clients and internal stakeholders.
- Proven leadership and team management skills, with the ability to motivate and inspire a high-performing team.
- Strong business acumen and financial management skills, with the ability to manage budgets and track ROI.
- A passion for influencer marketing and a commitment to delivering exceptional results for clients.
You Belong At Burson
Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
We believe the best work happens when we\’re together, fostering creativity, collaboration, and connection. That\’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
When you click the \”Submit Application\” button below, this will send any information you add below to Burson. Before you do this, we think it\’s a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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Influencer Account Director (6 Month FTC) employer: Burson
Contact Detail:
Burson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Account Director (6 Month FTC)
✨Tip Number 1
Familiarise yourself with Burson's recent influencer campaigns and case studies. Understanding their approach will not only help you align your strategies with theirs but also give you valuable talking points during interviews.
✨Tip Number 2
Network with current or former employees of Burson on LinkedIn. Engaging in conversations can provide insights into the company culture and expectations, which can be beneficial when discussing your fit for the role.
✨Tip Number 3
Stay updated on the latest trends in influencer marketing. Being able to discuss emerging platforms and innovative strategies will demonstrate your expertise and passion for the field during interviews.
✨Tip Number 4
Prepare to showcase your leadership skills by thinking of examples where you've successfully mentored a team or driven a project to success. This will highlight your ability to lead and inspire others, which is crucial for the Influencer Account Director role.
We think you need these skills to ace Influencer Account Director (6 Month FTC)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Influencer Account Director position. Tailor your application to highlight relevant experience in influencer marketing and strategic leadership.
Craft a Compelling CV: Your CV should clearly showcase your extensive experience in influencer marketing. Include specific examples of successful campaigns you've led, highlighting your strategic thinking and problem-solving skills.
Write a Strong Cover Letter: In your cover letter, express your passion for influencer marketing and how your unique perspective aligns with Burson's vision. Mention your ability to build strong client relationships and lead high-performing teams.
Showcase Your Achievements: When detailing your experience, focus on measurable results from past campaigns. Use metrics to demonstrate your impact, such as ROI, client satisfaction, or growth in engagement rates.
How to prepare for a job interview at Burson
✨Showcase Your Influencer Marketing Knowledge
Make sure to demonstrate your deep understanding of the influencer landscape during the interview. Discuss emerging platforms, trends, and successful campaigns you've executed in the past. This will show that you are not only knowledgeable but also passionate about the field.
✨Build Rapport with Interviewers
Since this role involves cultivating senior client relationships, it's essential to build rapport with your interviewers. Be personable, engage in conversation, and show genuine interest in their experiences at Burson. This will reflect your ability to connect with clients.
✨Prepare for Strategic Questions
Expect questions that assess your strategic thinking and problem-solving skills. Prepare examples of how you've developed innovative solutions for complex client challenges in previous roles. This will highlight your capability to think critically and strategically.
✨Demonstrate Leadership Skills
As a potential leader in the team, be ready to discuss your leadership style and how you've mentored others in the past. Share specific examples of how you've fostered a collaborative team culture and driven results, as this aligns with Burson's values.