At a Glance
- Tasks: Manage and implement exciting marketing campaigns across various channels.
- Company: Join a leading UK distributor of promotional wear with over 40 years of experience.
- Benefits: Enjoy a competitive salary, bonus potential, 25 days holiday, plus an extra day for your birthday!
- Other info: Opportunity to work on diverse projects and attend events, enhancing your marketing skills.
- Why this job: Be part of a creative team that values innovation and drives impactful marketing strategies.
- Qualifications: 2+ years in a marketing role; degree in marketing preferred; B2B experience is a plus.
The predicted salary is between 20400 - 40800 £ per year.
About the Company
Our client has been established for over 40 years and has become the largest and leading UK distributor of promotional wear and leisure clothing. With a head office in North Wales and operations across Europe, the business offers a diverse range of products and operates within a fast-growing industry. They are looking for an experienced Marketing Campaign Executive, who has a good knowledge of digital marketing, experience in marketing communications and a creative thought process. With a full understanding and experience of the marketing mix, you will deliver concise campaigns effectively and to deadlines.
Key Duties
- Managing and implementing marketing campaigns across the stakeholders and customers
- Executing various marketing communications projects across multiple channels
- Improving our digital content across all channels and looking to increase KPIs on followers and engagement
- Create and maintain engaging content across all campaigns, to suit each channel
- Content idea generation based on previous data and research
- Analyse performance across all platforms and report to management on findings and any suggestions to improve performance
- Ensuring our marketing communications are aligned with the sales team and they are fully kept aware of our plans and campaigns
- Digital and marketing development and distribution
- Building content calendars that ensure the right content is pushed out through the right channels and at the right time
- Planning developing and copywriting/storyboarding content in all formats
- Inputting into the generation of ideas for further marketing development
- Managing social media platforms, content creation and liaising with the social agency
- Assisting with photoshoots and event prep, setup/takedown and attending events when required
Core Competencies
- A minimum of 2 years experience working within a Marketing Executive role
- Graduate status preferred within a Marketing related subject
- B2B experience preferred
- Experience of marketing communications, digital marketing and creative thought process
- Established track record in creating successful marketing campaigns from inception to finish
- Proven track record in managing a brand online and creating and implementing digital strategy and design concepts
- A good understanding of digital marketing and able to deliver on all types of creative content (images, videos, GIFs, webinars, sales collateral etc.)
- Experience and examples of exposure to all levels of marketing
- Demonstrated research skills to develop, write and produce both written and video content
Salary £34k + bonus potential • 25 days holidays • Birthday holiday as extra
Marketing Campaign Executive employer: Burrill Martin & Company
Burrill Martin & Company is an exceptional employer, offering a dynamic work environment in North Wales, where creativity and innovation thrive. With over 40 years of industry leadership, employees benefit from a supportive culture that prioritises professional growth, competitive salaries, and generous holiday allowances, including a special birthday holiday. Join a team that values collaboration and empowers you to make a meaningful impact in the fast-paced world of marketing.
Contact Details:
Burrill Martin & Company Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Campaign Executive
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing. Since the role requires a good understanding of digital strategies, being up-to-date with current tools and platforms will help you stand out during interviews.
✨Tip Number 2
Prepare examples of successful marketing campaigns you've managed in the past. Be ready to discuss your creative thought process and how you executed these campaigns, as this will demonstrate your hands-on experience.
✨Tip Number 3
Network with professionals in the marketing field, especially those who have experience in B2B marketing. Engaging with industry peers can provide insights and potentially lead to referrals for the position.
✨Tip Number 4
Showcase your analytical skills by preparing to discuss how you've used data to improve campaign performance. Being able to articulate your approach to analysing KPIs will highlight your strategic thinking.
We think you need these skills to ace Marketing Campaign Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in marketing communications and digital marketing. Use specific examples of campaigns you've managed and the results achieved to demonstrate your capabilities.
Craft a Compelling Cover Letter:Write a cover letter that showcases your creative thought process and understanding of the marketing mix. Mention how your skills align with the key duties listed in the job description, particularly in managing campaigns and improving digital content.
Showcase Your Digital Skills:In your application, emphasise your experience with various digital marketing tools and platforms. Provide examples of how you've successfully increased engagement and KPIs in previous roles.
Highlight B2B Experience:If you have B2B marketing experience, make sure to include it in your application. Discuss how this experience has prepared you for the role at Burrill Martin & Company, especially in terms of managing stakeholder communications.
How to prepare for a job interview at Burrill Martin & Company
✨Showcase Your Digital Marketing Knowledge
Make sure to highlight your understanding of digital marketing strategies during the interview. Be prepared to discuss specific campaigns you've worked on and the tools you used to measure their success.
✨Demonstrate Creativity in Content Creation
Since the role requires a creative thought process, come equipped with examples of engaging content you've created. Whether it's social media posts, videos, or email campaigns, showing your creative flair will set you apart.
✨Prepare for Performance Analysis Questions
Expect questions about how you've analysed campaign performance in the past. Be ready to discuss metrics you tracked, insights gained, and how you used that data to improve future campaigns.
✨Align with Sales and Marketing Strategies
Understanding the importance of aligning marketing communications with sales is crucial. Be prepared to discuss how you've collaborated with sales teams in previous roles to ensure cohesive messaging and strategy.
