At a Glance
- Tasks: Create and implement marketing plans to boost fan engagement and attendance.
- Company: Join Burnley Football Club and be part of an exciting sports environment.
- Benefits: Flexible working hours, including evenings and weekends, with a supportive team.
- Other info: Opportunity for career growth in a dynamic and passionate sports community.
- Why this job: Make a real impact on fan experiences and club visibility in the sports world.
- Qualifications: Marketing qualification and experience, preferably in sports, with knowledge of email marketing.
The predicted salary is between 29700 - 36300 £ per year.
The Role
A new and exciting opportunity has become available for a Marketing Manager to join us at Burnley Football Club.
You’ll play a key role in supporting the Club’s ongoing development and helping us deliver a first-class experience for players, staff, and supporters.
About You
The ideal candidate will have marketing qualification, marketing experience preferably in sport, knowledge of email marketing practices and knowledge of website CMS.
The Marketing Manager will lead the development and delivery of strategic marketing campaigns to enhance the club’s visibility, engagement, and fan growth.
You will also need to have a flexible approach to work and be able to work evenings and weekends.
Role Expectations
As the BFC Women Marketing Manager, you will be expected to
- Create and implement marketing plans which increase attendance at home matches, improves fans experience, and develops a loyal and long-term fan base.
- Devise and implement events and initiatives which appeal to targeted fan audiences and encourages attendance.
- Create and develop a season long marketing plan, with a focus on driving growth throughout the fan engagement funnel.
- Utilise CRM and supporter data to support audience segmentation and targeted campaign delivery.
- Manage relationships with external agencies, suppliers and service providers.
Successful applicants will be subject to a social media check and an Enhanced Criminal Record Check (DBS) which will be paid for by the employer.
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BFC Women Marketing Manager in Burnley employer: Burnley Football Club
Burnley Football Club is an exceptional employer, offering a vibrant work culture that fosters collaboration and innovation in the world of sports. With a strong commitment to employee development, we provide ample opportunities for growth and advancement within our academy, all while being part of a passionate community dedicated to nurturing talent. Located in the heart of Burnley, our club not only champions excellence on the pitch but also prioritises the well-being and professional journey of our staff.
StudySmarter Expert Advice🤫
We think this is how you could land BFC Women Marketing Manager in Burnley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Burnley Football Club and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Burnley Football Club are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Burnley Football Club on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Burnley Football Club. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace BFC Women Marketing Manager in Burnley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Burnley Football Club. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Burnley Football Club:Show us that you’ve done your homework! In your application, briefly mention what you admire about Burnley Football Club’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Burnley Football Club
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Burnley Football Club will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Burnley Football Club, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
