At a Glance
- Tasks: Convert enquiries into sales and build strong client relationships in a dynamic environment.
- Company: Abbey Hill Golf Centre, a vibrant venue for weddings and events.
- Benefits: Generous commission, free golf, discounts, and wellbeing support.
- Why this job: Join a fun team, hit targets, and make memorable events happen!
- Qualifications: Sales experience preferred but training provided; strong communication skills essential.
- Other info: Flexible hours with opportunities for career growth and personal development.
The predicted salary is between 28000 - 34000 £ per year.
Posted 19 January 2026. Salary £28,000. Location: Milton Keynes. Job type: Permanent - Full Time. Discipline: Golf. Reference: 003666. Contact Email: kcloughton@abbeyhillgc.co.uk.
About The Role: Abbey Hill Golf Centre is looking for a proactive Sales Executive (Wedding & Events) who can build client relationships and close sales. Ideal for someone who loves dealing with customers, hitting targets and thrives in a dynamic, customer-facing environment. Experience preferred but training would be provided.
Predominantly, you’ll be at the forefront of growing our weddings and events business by maximising enquiry conversion, generating new leads, and ensuring every prospective client receives a professional, confident, and sales-focused journey from initial contact to confirmed booking and throughout the planning process.
Key Responsibilities- Handle and convert incoming enquiries quickly and to company standards, with a focus on maximising conversion rates.
- Diligent and thorough CRM compliance.
- Drive new business through proactive outreach, local networking, and lead-generation activity.
- Conduct professional venue tours that highlight our strengths, overcome objections, and secure bookings.
- Meet with wedding couples and event organisers to finalise details and take payments (handover to operations afterwards).
- Contact clients post-event to gather feedback and encourage repeat business.
- Update social media channels to increase awareness and generate inbound leads.
- Maintain exceptional accuracy within the prospecting and booking systems to support reporting and KPI achievement.
- Be multi-skilled and able to prospect, and subsequently sell, all revenue lines within the sales office.
- Meet and greets as required, encouraging re-bookings and future sales.
- Contribute sales ideas and business development suggestions in team meetings.
- Obtain deposits, signed contracts, and documentation in line with company procedures.
- Communicate client requirements effectively to the Food & Beverage team for smooth handover.
- Maintain strong product knowledge to confidently promote offerings and upsell where appropriate.
- Adhere to KPIs set by the Sales Manager and consistently work toward exceeding targets.
- A confident, persuasive communicator with a strong sales focus.
- Excellent Customer Service and Communication Skills.
- Excellent organisational skills and high attention to detail.
- Experience (or strong interest) in social media and marketing for lead generation.
- Competence with basic computer systems and CRM tools.
- A target-driven mindset with proven success in sales roles.
- Proactive, self-motivated, and able to prioritise workload effectively.
- A team player with flexibility to work weekends and occasional evenings.
- Generous Commission structure across Group Golf, Functions and Golf membership, paid monthly based on targets hit and compliance.
- Free golf, mini golf, and driving range use.
- Guest-rate discounts for family when accompanied by you.
- Free room hire at any BGL venue when purchasing food and drink.
- Retail staff discount across all BGL shops.
- Complimentary meal on shifts over 6 hours.
- Free tea and coffee on duty.
- 30% discount on food and drink at all BGL sites for you + up to 10 guests.
- Enhanced maternity and paternity support.
- Dental scheme at a reduced rate.
- Contributions to eye tests and glasses.
- Employee Assistance Programme for wellbeing support.
- Proximity to Milton Keynes with free on-site parking.
- A contract of between 32-40 hours per week is available. This role includes some evenings, and regular weekends given we are a hospitality sales business.
- £27,945k Full time equivalent (40 hours), OTE with comms up to 34k (uncapped aside from operational and membership capacities).
Sales Executive (Wedding & Events) in Milton Keynes employer: Burhill Group Limited (BGL)
Contact Detail:
Burhill Group Limited (BGL) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Executive (Wedding & Events) in Milton Keynes
✨Tip Number 1
Get to know the company inside out! Research Abbey Hill Golf Centre, their values, and what makes them tick. This way, when you chat with them, you can show off your knowledge and passion for their business.
✨Tip Number 2
Practice your pitch! Think about how you’d sell their venue to a couple or event organiser. Role-play with a friend or in front of the mirror to nail that confident delivery.
✨Tip Number 3
Network like a pro! Attend local events or join groups where potential clients might hang out. The more connections you make, the better your chances of landing those leads.
✨Tip Number 4
Don’t forget to follow up! After any interaction, whether it’s a venue tour or a casual chat, send a quick message thanking them for their time. It keeps you fresh in their minds and shows you’re keen!
We think you need these skills to ace Sales Executive (Wedding & Events) in Milton Keynes
Some tips for your application 🫡
Show Your Sales Skills: When you're writing your application, make sure to highlight your sales experience and any achievements. We want to see how you've converted enquiries into revenue before, so share those success stories!
Be Personable: Since this role is all about building client relationships, let your personality shine through in your application. We love a confident communicator, so don’t be afraid to show us your friendly side!
Tailor Your Application: Make sure to tailor your application to the specific role of Sales Executive (Wedding & Events). Mention your interest in weddings and events, and how you can contribute to our team at Abbey Hill Golf Centre.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Burhill Group Limited (BGL)
✨Know Your Product Inside Out
Before the interview, make sure you have a solid understanding of Abbey Hill Golf Centre's offerings. Familiarise yourself with their wedding and events services, as well as any unique selling points. This will help you confidently answer questions and demonstrate your enthusiasm for the role.
✨Showcase Your Sales Skills
Prepare to discuss specific examples of how you've successfully converted leads into sales in the past. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will highlight your target-driven mindset and ability to thrive in a customer-facing environment.
✨Practice Your Communication Style
As a Sales Executive, strong communication skills are key. Practice articulating your thoughts clearly and persuasively. Consider doing mock interviews with friends or family to refine your delivery and ensure you come across as confident and engaging.
✨Prepare Questions for Them
At the end of the interview, you'll likely be asked if you have any questions. Prepare thoughtful questions about the company culture, team dynamics, or growth opportunities within the role. This shows your genuine interest in the position and helps you assess if it's the right fit for you.