Job Description
First, let’s talk careers. When it comes to moving forward, we’ve got your back.
We’re growing fast, and with a packed pipeline of new restaurant openings and remodels, there’s never been a more exciting time to join the team. We’ll give you the tools, trust, and backing you need to grow your career with us.
But that’s only the beginning. We want you to get a taste of the good stuff too, so you’ll also be able to make the most of:
- Discretionary annual bonus scheme
- 25 days holiday (plus bank holidays)
- £50k critical illness cover
- Private Medical Cover (self)
- Life insurance, four times salary
- A pension (for when you finally leave us)
- Discount vouchers for places you’ll actually want to go to
- 70% off food and drink for friends and family
- Cycle to work scheme
- Employee assistance programme
- Free mortgage advice
- Wagestream – access your pay when you need to!
About the opportunity:
This is your chance to be part of something big.
We’re on the lookout for a Brand Manager – NROs and Remodels to take the reins on all marketing activity around our exciting new restaurant openings and restaurant remodels. From strategy to execution, you’ll lead bespoke launch plans across media, PR, creative, social, and local —working hand in hand with third party suppliers and internal stakeholders from property, operations and finance.
You’ll be —building bespoke marketing plans for an extensive pipeline through 2025 and beyond. Making sure every launch is bold, brilliant, and bang on-brand!
You’ll be based three days a week from our head office—a.k.a. Whopper Support—but you’ll also need to be ready to hit the road. Whether it’s Glasgow or Guildford, you’ll be out visiting remodels and new openings across the UK, getting stuck in and building strong relationships that help bring our brand to life.
What you’ll do:
- Own the planning and rollout of NRO (new restaurant opening) and remodel marketing campaigns—tailored to each local market
- Lead creative development of launch and sustain campaigns across all channels
- Work closely with agencies, suppliers, and internal teams to deliver campaigns on time and within budget
- Attend site visits to scope out the local area and marketing potential
- Deliver campaign activations on opening day and beyond
- Manage all local marketing requests and print execution
- Keep campaigns aligned with BK brand standards and ensure a killer customer experience
- Use insights and performance data to improve marketing ROI and shape future campaigns
- Collaborate across Property, Operations and Finance to hit CAPEX and commercial targets
- Lead the charge on turning underperforming launches around with sharp local strategies
- Stay ahead of the competition and bring fresh thinking to the table
What you’ll bring:
- 3 years’ experience in brand or marketing roles, we need someone who has the experience to hit the ground running.
- Retail, hospitality, or leisure experience (bonus points for QSR or franchise environments!)
- Experience managing local marketing or new openings preferred
- Strong project management skills—able to juggle it all without breaking a sweat
- Commercial savvy and analytical mindset—you know what works and why
- A creative eye and ability to apply brand across multiple platforms
- Confident communicator with top-notch stakeholder skills
- Self-starter energy with a hands-on, roll-up-your-sleeves attitude
- Passion for delivering best-in-class customer experiences
Ready to join the flame-grilled journey?
Apply now and help us make every new BK launch one to remember.We are a Disability Confident employer. We welcome applications from candidates of all backgrounds and experiences. If you require any adjustments or accommodations during the application or interview process, please do not hesitate to contact us, we are committed to providing a fair and accessible recruitment process for all applicants.
INDBK
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager New Openings and Remodels in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for BURGER KING UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like BURGER KING UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with BURGER KING UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at BURGER KING UK. Bring your business cards and be prepared to chat about how you can contribute!
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit BURGER KING UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of BURGER KING UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about BURGER KING UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at BURGER KING UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at BURGER KING UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At BURGER KING UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
