Lead, Generative Search & SEO Strategy in London

Lead, Generative Search & SEO Strategy in London

London Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Burberry

At a Glance

  • Tasks: Lead Burberry's SEO strategy and enhance organic visibility for our brand.
  • Company: Join the iconic luxury fashion brand, Burberry, known for innovation.
  • Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
  • Other info: Dynamic team atmosphere with a focus on collaboration and creativity.
  • Why this job: Make a significant impact on Burberry's online presence and e-commerce success.
  • Qualifications: 5+ years of SEO experience, especially in e-commerce, with strong leadership skills.

The predicted salary is between 60000 - 80000 £ per year.

Burberry is seeking an SEO and Generative Search leader to drive organic visibility and performance. In this role, you will own Burberry's SEO strategy, ensuring alignment with business objectives while collaborating with various teams to maximize efficiency and performance.

The successful candidate will have over 5 years of experience in SEO, with a strong focus on ecommerce. You'll manage SEO best practices and lead a direct report in a dynamic environment, making a significant impact on Burberry's online growth.

Lead, Generative Search & SEO Strategy in London employer: Burberry

Burberry is an exceptional employer that fosters a collaborative and innovative work culture, where creativity meets strategy. With a strong commitment to employee growth, you will have access to professional development opportunities and the chance to make a meaningful impact on the brand's online presence. Located in a vibrant city, Burberry offers a unique blend of luxury and modernity, making it an inspiring place to work.

Burberry

Contact Details:

Burberry Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Lead, Generative Search & SEO Strategy in London

Get to Know Your E-commerce Community

Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Burberry are looking for when hiring for a Lead, Generative Search & SEO Strategy.

Showcase Your Skills with an Online Portfolio

In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Burberry for the Lead, Generative Search & SEO Strategy, a tangible demonstration of your skills could make a huge difference.

Attend E-commerce Events and Conferences

Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Burberry as a Lead, Generative Search & SEO Strategy, rub shoulders with their representatives when possible!

Utilise Company Resources

Don’t forget to check out Burberry’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Lead, Generative Search & SEO Strategy.

We think you need these skills to ace Lead, Generative Search & SEO Strategy in London

SEO Strategy
Ecommerce SEO
Organic Visibility
Performance Management
Collaboration Skills
Team Leadership
SEO Best Practices

Some tips for your application 🫡

Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Burberry, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.

Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Burberry's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.

Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.

Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Burberry. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.

How to prepare for a job interview at Burberry

Show Off Your E-commerce Know-How

In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Burberry uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.

Portfolio Power: Showcase Your Results

For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.

Technical Questions: Prep for the Specifics

Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!

Engage in a Conversational Style

Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Burberry. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!