At a Glance
- Tasks: Manage affiliate marketing operations and optimise partner relationships across international markets.
- Company: Join Burberry, a creative leader in sustainable luxury with a rich heritage.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal and professional growth.
- Other info: Work in a vibrant environment that values creativity and diversity.
- Why this job: Be part of a dynamic team driving innovation and change in the luxury industry.
- Qualifications: 1-3 years in affiliate marketing, strong analytical skills, and excellent communication.
The predicted salary is between 30000 - 40000 € per year.
At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today. We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.
JOB PURPOSE
The Affiliate Coordinator is responsible for the day-to-day operations of the affiliate program across four international markets, overseeing partner relationships and optimisation, campaign execution, trade reporting and insight and accurate sales validation through the network.
RESPONSIBILITIES
- Affiliate Program Management
- Support the day-to-day running of the affiliate channel via the affiliate network.
- Maintain accurate and up-to-date affiliate tracking, ensuring consistency in the taxonomy.
- Coordinate global campaigns launch and activations across all partners in multiple markets, ensuring consistency and brand safety.
- Monitor partner activity for adherence to brand guidelines and program terms.
- Regularly audit placements to protect brand integrity and prevent fraudulent behaviour.
- Validation of affiliate sales including reconciling approved sales against returns, cancellations, or fraudulent orders, to maintain data accuracy and ensure correct partner payouts.
- Performance Reporting
- Trade reporting on affiliate channel performance, using both internal analytics tools as well as network platform data.
- Produce clear, actionable insights on trade performance, partner contribution, and ROI to report back to the business.
- Collaborate with analytics and finance teams to reconcile affiliate performance with internal sales and revenue data.
- Identify opportunities for growth and optimisation across partner types and markets through data-led analysis.
- Ensure alignment with the affiliate channel budget across regions and partner types, flagging any potential issues with wider team.
- Publisher Relationship Management
- Build, maintain, and strengthen relationships with affiliate publishers, from content & shopping partners to loyalty sites.
- Support the onboarding of new affiliate publishers and nurture existing partnerships to drive engagement and performance.
- Manage partner communications, creative asset delivery, placement previews and approvals.
- Ensure partners alignment on campaign delivery and brand guidelines, ensuring visual and written brand consistency across partner content and touchpoints.
- Work closely with marketing, trading and regional teams to align affiliate activity with overall trade and marketing plans and ensure internal visibility of affiliate plans and placements.
- Stay informed about affiliate marketing trends, competitor activity, and industry best practices to help evolve the program.
- Have regular touchpoints with the affiliate network, in the form of monthly meetings and quarterly business reviews to identify affiliate industry trends and new technologies available.
PERSONAL PROFILE
- 1-3 years’ experience in affiliate or partnership marketing (in-house, agency or network).
- Experience working with reporting tools and analytics platforms.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent relationship management and communication skills.
- Organised, detail-oriented, and able to manage multiple markets and partners simultaneously.
- A proactive approach and curiosity for finding performance improvement opportunities.
Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.
Affiliate Marketing Coordinator in London employer: Burberry
Burberry is an exceptional employer that fosters a vibrant and inclusive work culture, encouraging creativity and collaboration among its diverse team. With a strong commitment to sustainability and community engagement, employees have the opportunity to contribute to meaningful projects while enjoying professional growth through various training and development initiatives. Located in a dynamic environment, Burberry offers unique advantages such as exposure to international markets and the chance to be part of a leading luxury brand that champions innovation and ethical practices.
StudySmarter Expert Advice🤫
We think this is how you could land Affiliate Marketing Coordinator in London
✨Tip Number 1
Network like a pro! Reach out to people in the affiliate marketing space, especially those connected to Burberry. Attend industry events or webinars, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past affiliate marketing successes. Include case studies, analytics reports, or any creative campaigns you've worked on. This will give you an edge and show Burberry that you mean business!
✨Tip Number 3
Prepare for interviews by diving deep into Burberry’s brand values and recent campaigns. Be ready to discuss how your experience aligns with their mission of creativity and sustainability. Tailoring your responses to reflect their ethos can really make you stand out!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, keep an eye on the careers page for new opportunities and updates. We’re all about making connections, so let’s get you in the door!
We think you need these skills to ace Affiliate Marketing Coordinator in London
Some tips for your application 🫡
Show Your Passion for Creativity:When you're writing your application, let your love for creativity shine through! Burberry values imagination, so share how your unique experiences and ideas can contribute to pushing boundaries in the affiliate marketing space.
Be Data-Driven:Since the role involves performance reporting and analytics, make sure to highlight any experience you have with data analysis. Use specific examples to show how you've turned insights into action in previous roles – we want to see your analytical skills in action!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to the Affiliate Marketing Coordinator role. Mention specific responsibilities from the job description and explain how your skills align with them. It shows us you’re genuinely interested!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Burberry and our values!
How to prepare for a job interview at Burberry
✨Know Your Affiliate Marketing Basics
Before stepping into the interview, brush up on your affiliate marketing knowledge. Understand key concepts like tracking, campaign execution, and performance reporting. This will show that you’re not just familiar with the role but genuinely interested in how it fits into Burberry's creative vision.
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with reporting tools and analytics platforms. Bring examples of how you've used data to drive insights and improve performance in past roles. This will demonstrate your ability to translate numbers into actionable strategies, which is crucial for the Affiliate Marketing Coordinator position.
✨Demonstrate Relationship Management
Think of specific instances where you've built or maintained relationships with partners or clients. Highlight your communication skills and how you’ve ensured brand consistency across different channels. This will resonate well with Burberry’s emphasis on collaboration and partnership.
✨Stay Updated on Industry Trends
Research current trends in affiliate marketing and be ready to discuss them. Showing that you’re proactive and curious about the industry will reflect your commitment to continuous improvement and innovation, aligning perfectly with Burberry's values.
