At a Glance
- Tasks: Lead self-pay strategy and pricing initiatives to enhance patient care and revenue.
- Company: Bupa, a leading health insurer focused on making health happen.
- Benefits: Generous salary, flexible working, health insurance, and 25 days holiday.
- Other info: Join a diverse team committed to helping people live healthier lives.
- Why this job: Make a real impact on healthcare while driving strategic growth and transformation.
- Qualifications: Senior leadership experience in commercial strategy and healthcare operations required.
Job Description: Head of Self Pay Strategy & Sales Hybrid working with up to 3 days per week working from home New Victoria Hospital, Kingston Upon Thames or Cromwell Hospital, London Permanent Salary £90,000 - £105,000 per annum dependent upon experience Fantastic benefits including generous pension, healthcare and 10% Management Bonus Scheme Full-time 37.5 hours per week
We make health happen Working in our UK support functions you’ll play a key part in helping our customer facing colleagues deliver exceptional standards of customer service and patient care.
No matter your role, you’ll have an opportunity to do work that matters. Making a difference to the lives of our customers each and every day.
Due to continued growth we’re looking to appoint a Head of Self Pay for Strategy & Sales.
How you’ll help us make health happen
Own and lead the DASCL Self-Pay growth strategy across all facilities, service lines and specialties, ensuring delivery of activity, revenue and conversion targets
Lead, manage and develop the Self-Pay teams to deliver Annual Operating Plan (AOP) targets, stretch ambitions and sustainable commercial growth.
Lead the integration and alignment of Self-Pay sales, enquiry management and customer conversion teams across DASCL, creating a highly coordinated and centralised operating model.
Establish consistent processes, standards and performance measures for lead generation, enquiry management, quotation, follow-up and conversion across all sites.
Lead the strategic implementation and continuous development of CRM capability to improve customer engagement, lead management, conversion performance and commercial insight.
Act as the organisation's subject matter expert on the Self-Pay market, providing insight on patient demand, consumer behaviour, competitor activity, market trends and emerging growth opportunities.
Lead horizon scanning activities to identify market developments, new service opportunities, customer needs and evolving routes to market, ensuring DASCL remains competitive and responsive.
Develop and maintain strong relationships with consultants, clinical service lines and operational leaders to identify growth opportunities, address barriers to conversion and enhance the Self-Pay proposition.
Identify gaps within the existing Self-Pay portfolio and lead the development of new products, pathways, packages and customer propositions in partnership with operational, clinical, marketing, finance and pricing stakeholders.
Drive continuous improvement in sales effectiveness, customer experience and conversion performance through data-led decision making, process simplification and operational excellence.
Collaborate with Marketing, Digital and Data teams to improve lead generation, customer acquisition and campaign effectiveness.
Under general direction from the CCO, directs the processes, systems, work and results for the Self Pay Management function.
Plans, organises, and works with leadership to develop all aspects of self-pay processes, prior to the Admissions process.
With a background steeped in professionalism and client service focused principles, leads, manages and drive programme and cultural excellence for the DASCL campus.
Participates in implementing the processes and procedures across the wider DASCL campus and ensuring that the procedures are consistently followed.
Provides cross site stakeholder management including with the admissions, reservations and relevant clinical functions.
Assess and respond to organisational and patients' needs with innovative programs to ensure customer satisfaction.
Implement patient friendly guidelines.
Direct and oversee the process for integrating professional customer service and related systems into a single way of working including implementation of a CRM system at call centre and hospital and business unit level.
Directs operations compliant with the bad debt collection, 0% finance and uninsured patient discount policies.
Manages the performance and targets of the Self Pay team.
Key Skills / Qualifications needed for this role:
Essential Experience Significant senior leadership experience in commercial strategy, revenue management or healthcare operations. Familiar with the complexities with the health care / hospital / secondary care environment (front of house, service areas and consultants) Understanding of the central London secondary care environment Demonstrable experience leading enterprise-wide strategies and operational transformation initiatives. Experience managing complex stakeholder environments and influencing executive-level decision-making. Strong financial, commercial and analytical expertise. Experience developing high performing teams, governance frameworks and commercial reporting capabilities.
Essential Skills Strategic thinking and commercial acumen. Executive-level communication and influencing skills. Advanced financial modelling and analytical capability. Strong leadership and stakeholder management skills. Ability to translate complex analysis into clear commercial recommendations. Experience leading change and transformation programmes.
Benefits
Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health – from mental and physical, to financial, social and environmental wellbeing. We support flexible working and have a range of family friendly benefits. Joining Bupa in this role you will receive the following benefits and more:
- 25 days holiday, increasing through length of service, with option to buy or sell
- Bupa health insurance as a benefit in kind
- An enhanced pension plan and life insurance
- Onsite gyms or local discounts where no onsite gym available
- Various other benefits and online discounts
Why Bupa?
We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do. We encourage all of our people to "Be you at Bupa", we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That’s why we especially encourage applications from people with diverse backgrounds and experiences. Bupa takes pride in being a Level 2 Disability Confident Employer and will aim to offer an interview/assessment to disabled applicants who best meet the minimum criteria for the role. We’re committed to ensuring you’re treated fairly during the recruitment process and offer reasonable adjustments to anyone who may benefit from accommodations to the recruitment process.
Time Type: Full time Job Area: Locations: Cromwell Hospital London, New Victoria Hospital
Be at the heart of helping people live longer healthier, happier lives and making a better world. We employ more than 80,000 people globally who are making this a reality. If you've got the belief, the drive and the talent to help us in our ambition then we’d like to hear from you. Wherever you work, one thing stands out about Bupa people. Our customers are our passion – they’re at the heart of our positively different culture of care. At Bupa you’ll be challenged, you’ll be encouraged to innovate, and collaborate with colleagues who are committed to delivering exceptional experiences. We trust, respect and consider everyone, knowing your difference will make the difference.
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Head of Self-Pay Strategy & Sales in London employer: Bupa
Bupa Mindplace in Dartford is an exceptional employer, offering a supportive work culture that prioritises employee wellbeing and professional development. With flexible shifts and a focus on delivering high-quality therapy, employees benefit from a dynamic environment that encourages growth and collaboration, making it an ideal place for those passionate about mental health care.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Self-Pay Strategy & Sales in London
✨Get Involved with Local Health Initiatives
Join local community health events or volunteer for organisations like public health agencies. This not only builds your experience but also helps you network with industry professionals who might know of openings at places like Bupa.
✨Tap into Professional Associations
Check out associations like the Institute of Healthcare Management. They often have job boards, networking events, and conferences that are perfect for connecting with potential employers in health sciences administration.
✨Stay Updated with Industry Trends
Follow health policy news and trends—being knowledgeable about the current landscape will not only help you in interviews but also make you stand out as a candidate. You can discuss recent developments and their implications when chatting with folks at Bupa.
✨Apply Through Our Website for Better Visibility
When you find roles that excite you, especially at places like Bupa, don’t forget to apply through our website. This can sometimes give you an edge by showing the employer you’re savvy and committed to finding the right fit.
Some tips for your application 🫡
Highlight Your Relevant Experience:When applying for a role in health sciences administration, it's super important to spotlight any relevant experience you have in healthcare settings. Whether you've worked in a hospital, a clinic, or any related environment, make sure to detail those roles in your CV – focusing on your responsibilities and achievements that align with the job at Bupa.
Showcase Your Administrative Skills:Administrative skills are key in this field, so don’t hold back! Make sure your CV reflects your proficiency in things like scheduling, data management, and compliance with health regulations. Mention specific software you’ve used, such as patient management systems, as this will demonstrate your hands-on abilities and readiness for the role at Bupa.
Craft a Meaningful Cover Letter:Your cover letter should reflect your passion for the health sciences field and your eagerness to contribute to Bupa. Share a bit about why you’re drawn to this sector, any impactful situations or challenges you’ve encountered, and how they’ve shaped your desire to work in health sciences administration. This personal touch can really set you apart!
Tailor Your Documents to the Job:Don't use a one-size-fits-all approach! Make sure your CV and cover letter are specifically tailored for this role. Highlight any certifications you have relevant to health administration, and ensure you clearly connect your previous roles to the skills needed for the full-time position at Bupa. This way, you're showing them you’ve done your homework and are genuinely interested in being a part of their team.
How to prepare for a job interview at Bupa
✨Showcase Your Administrative Skills
In health sciences administration, being organised is key. Make sure you can demonstrate your skills in managing schedules, paperwork, and data accurately. Be ready to discuss specific tools you've used, like electronic health record systems or scheduling software, and how they improved efficiency in your past experiences.
✨Know Your Regulations
Familiarity with healthcare regulations and compliance is crucial. Brush up on HIPAA, GDPR, or other relevant policies before your interview. We recommend preparing examples of how you've ensured compliance or handled sensitive information in past roles—this will show you're not just knowledgeable but also responsible.
✨Prepare for Scenario Questions
Interviews for administrative roles often involve scenario-based questions to assess your problem-solving skills. Practice responses to common situations you might face, such as dealing with a challenging patient or managing a sudden schedule change. This will not only demonstrate your ability to think on your feet but also highlight your interpersonal skills.
✨Align Your Goals with the Organisation
As a full-time candidate, employers will want to know how your long-term career goals align with their mission. Take some time to research Bupa’s values and be ready to tie your passion for health sciences administration into their objectives. Demonstrating enthusiasm and career alignment can be a game-changer in this competitive field!
