At a Glance
- Tasks: Create engaging social media campaigns that connect with customers and drive results.
- Company: Join Bupa, a health-focused company dedicated to making a positive impact.
- Benefits: Enjoy flexible working, 25 days holiday, health insurance, and a supportive environment.
- Other info: Diverse workplace encouraging applications from all backgrounds.
- Why this job: Kickstart your digital marketing career with hands-on experience in a dynamic team.
- Qualifications: 6 months of paid social media experience and a passion for digital marketing.
The predicted salary is between 25000 - 27000 £ per year.
Bupa Place, Salford Quays - hybrid with 2 days in the office
Permanent
Full time - 37.5 hours per week
From £25,000 - £27,000 DOE
We try to consider all types of flexibility, including locations, hours and working patterns. Please note that we are unable to offer sponsorship for this position.
We make health happen: At Bupa, our purpose is to help people live longer, healthier, happier lives and make a better world. As a Paid Social Media Executive, you'll help bring our products and services to life through engaging, data-driven social media campaigns that connect with customers at the right time and in the right place.
Working within our Digital Commercial team, you'll support paid social activity across a range of Bupa businesses, including Consumer Health Insurance, Business Health Insurance, Clinics, Care Services and Brand. This is a fantastic opportunity for someone early in their digital marketing career who is passionate about social media, analytics and delivering measurable results.
How you'll help us make health happen:
- Support the delivery and optimisation of paid social campaigns across platforms including Facebook and Instagram.
- Execute campaigns in line with marketing briefs and optimise performance against agreed objectives and KPIs.
- Build and manage audience targeting to ensure campaigns reach the right customers.
- Monitor campaign performance, conversion data and key metrics, identifying opportunities to improve results.
- Produce campaign reports and provide insights and recommendations to support future activity.
- Work closely with marketing stakeholders and wider channel teams to deliver integrated campaigns.
- Keep up to date with developments across social media platforms and identify new opportunities for growth and innovation.
- Ensure all activity complies with regulatory requirements and internal governance processes.
Key Skills / Qualifications needed for this role:
Essential
- At least 6 months' experience managing paid social media campaigns.
- Hands-on experience using Meta advertising platforms, including Facebook and Instagram.
- A genuine passion for digital marketing and social media.
- Strong analytical and problem-solving skills.
- Excellent organisational skills and attention to detail.
Desirable
- Experience working within a digital marketing, media or agency environment.
- Understanding of campaign performance reporting, conversion tracking and optimisation techniques.
- Exposure to additional paid social platforms beyond Meta such as TikTok.
What you'll bring:
- A desire to learn and develop your digital marketing expertise.
- Confidence and strong communication skills.
- A collaborative approach and willingness to build strong relationships across teams.
Benefits:
- Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health - from mental and physical, to financial, social and environmental wellbeing.
- We support flexible working and have a range of family friendly benefits.
- 25 days holiday, increasing through length of service, with option to buy or sell.
- Bupa health insurance as a benefit in kind.
- An enhanced pension plan and life insurance.
- Onsite gyms or local discounts where no onsite gym available.
- Various other benefits and online discounts.
Why Bupa?
We're a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose - helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.
We encourage all of our people to "Be you at Bupa", we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That's why we especially encourage applications from people with diverse backgrounds and experiences.
Bupa is a Level 2 Disability Confident Employer. This means we aim to offer an interview/assessment to every disabled applicant who meets the minimum criteria for the role. We'll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them.
If you require information regarding this role in an alternative format, please email: careers@bupa.com
Time Type: Full time
Job Area: PR, Marketing & Brand
Locations: Bupa Place
Paid Social Media Executive in Salford employer: BUPA Care Homes (CFCHomes)
BUPA Care Homes (CFCHomes) is an attractive employer due to its commitment to delivering high-quality healthcare services and fostering a supportive work environment. Employees enjoy competitive salaries, opportunities for career advancement, and a culture that prioritizes teamwork and patient care.
Contact Details:
BUPA Care Homes (CFCHomes) Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Media Executive in Salford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for BUPA Care Homes (CFCHomes) and show them what you can bring to the table.
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✨Attend Industry Events
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We think you need these skills to ace Paid Social Media Executive in Salford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit BUPA Care Homes (CFCHomes). Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at BUPA Care Homes (CFCHomes) will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
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✨Be Ready for Scenario-Based Questions
At BUPA Care Homes (CFCHomes), they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
