Area Sales Manager

Area Sales Manager

Full-Time 35000 - 35000 £ / year (est.) No working from home possible
Bunzl UK and Ireland

At a Glance

  • Tasks: Manage and grow customer accounts while winning new business opportunities.
  • Company: Join Bunzl Guardsman, a global leader in safety solutions.
  • Benefits: Competitive salary, bonus, company car, and career development.
  • Other info: Inclusive workplace with excellent growth opportunities.
  • Why this job: Be part of a dynamic team that values ambition and teamwork.
  • Qualifications: Proven B2B sales experience and strong communication skills.

The predicted salary is between 35000 - 35000 £ per year.

Bunzl Guardsman Safety Solutions is looking for a driven, commercially minded Area Sales Manager to join our growing team. This is a high-impact role where you’ll manage and grow an established portfolio, while also winning new business across the Midlands and Wales.

If you’re a proven B2B sales professional who thrives on building relationships, spotting opportunities, and delivering results – we want to hear from you.

The Role

  • Managing, nurturing and expanding an existing customer portfolio
  • Identifying, targeting and winning new business opportunities (£50k–£1m+)
  • Producing customer business plans aligned to budget and growth targets
  • Preparing quotes and supporting tender submissions to ensure strong commercial returns
  • Working collaboratively with Sales, Purchasing and Contracts teams to win major opportunities
  • Growing sales and margin by extending product range, volume and own-brand solutions
  • Building long-term customer relationships through regular meetings and site visits
  • Managing pricing, customer expectations and contract retention
  • Providing monthly reporting to customers and senior management
  • Ensuring company vehicle safety and compliance with driving regulations

What We’re Looking For

  • Proven success in a complex B2B sales environment
  • Strong track record of key account management and new business wins
  • Commercially astute with the ability to manage margin and contract performance
  • Excellent communicator with confidence presenting and negotiating at all levels
  • Highly organised with strong planning and workload management skills
  • A proactive, self-motivated approach with a hunger to outperform targets
  • Full UK driving licence

Why Bunzl Guardsman?

This is more than a sales role – it’s a chance to join the Bunzl family, a global leader with outstanding career development opportunities. You’ll be part of a business that values ambition, teamwork and customer excellence, with the support and tools to succeed.

Diversity & Inclusion

At Bunzl Guardsman, we are committed to creating an inclusive workplace where everyone feels valued, respected, and supported. We welcome applications from all backgrounds and are proud to be an equal opportunities employer. We believe diversity drives innovation and strengthens our teams, helping us better serve our customers and communities.

Area Sales Manager employer: Bunzl UK and Ireland

Bunzl Guardsman Safety Solutions is an exceptional employer, offering a dynamic work environment in Wednesbury that fosters professional growth and collaboration. With a strong emphasis on career development, diversity, and inclusion, employees are empowered to excel in their roles while enjoying competitive benefits such as a bonus structure and company vehicle. Join a team that values ambition and teamwork, where your contributions directly impact customer success and business growth.

Bunzl UK and Ireland

Contact Details:

Bunzl UK and Ireland Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Area Sales Manager

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!

Tip Number 2

Prepare for those interviews! Research the company and its products, especially if you’re eyeing a role like Area Sales Manager. Be ready to discuss how your experience aligns with their needs and come armed with examples of your past successes.

Tip Number 3

Follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the role. It’s also a great opportunity to reiterate why you’re the perfect fit for the position.

Tip Number 4

Don’t forget to apply through our website! We love seeing applications directly from candidates who are excited about joining our team. Plus, it gives you a chance to showcase your interest in Bunzl Guardsman specifically.

We think you need these skills to ace Area Sales Manager

B2B Sales
Key Account Management
New Business Development
Commercial Acumen
Customer Relationship Management
Negotiation Skills
Planning and Organisation

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Area Sales Manager role. Highlight your B2B sales experience and any key account management successes. We want to see how you’ve driven results in previous roles!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for Bunzl Guardsman. Share specific examples of how you’ve built relationships and won new business – we love a good story!

Showcase Your Commercial Acumen:In your application, demonstrate your understanding of managing margins and contract performance. We’re looking for someone who can think commercially, so don’t hold back on sharing your insights!

Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and get you into our system quickly. Plus, it shows you’re keen to join the Bunzl family!

How to prepare for a job interview at Bunzl UK and Ireland

Know Your Numbers

As an Area Sales Manager, you'll need to demonstrate your understanding of sales metrics. Be prepared to discuss your previous sales figures, how you achieved them, and what strategies you used to grow your accounts. This shows that you're not just a people person but also a numbers-driven professional.

Research the Company

Before the interview, take some time to learn about Bunzl Guardsman and their products. Understand their market position and recent developments. This will help you tailor your answers and show that you're genuinely interested in the role and the company.

Prepare for Scenario Questions

Expect questions that ask you to describe how you would handle specific sales situations. Think of examples from your past experience where you've successfully managed key accounts or won new business. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly.

Showcase Your Relationship-Building Skills

Since this role involves managing customer relationships, be ready to discuss how you build and maintain these connections. Share examples of how you've nurtured client relationships in the past and how you plan to do the same at Bunzl Guardsman.