At a Glance
- Tasks: Drive user growth through innovative digital marketing campaigns across social and search platforms.
- Company: Join Bumble, a mission-driven company focused on building healthy relationships.
- Benefits: Unlimited PTO, wellness benefits, and competitive insurance offerings.
- Other info: Inclusive workplace that values diverse perspectives and offers excellent career growth.
- Why this job: Be part of a dynamic team making a real impact in the dating app industry.
- Qualifications: 2-5 years in performance marketing with strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
At Bumble, we’re building the Love Company — a place where healthy, equitable relationships and friendships can start (and keep growing). The Growth Ads team helps bring that mission to more people by running high-quality, trustworthy advertising that respects our community and strengthens our brand. Bumble is looking for a User Acquisition Manager to support our growth marketing efforts on various media channels.
You’ll be responsible for assisting the user acquisition team in promoting Bumble and Badoo in ways that will deliver high-quality registrations at scale. You will be responsible for launching digital marketing campaigns using your data-driven media buying experience, collaborating with cross-functional teams, and analysing the competitive landscape for ways to improve our user acquisition strategy.
Key Accountabilities- Be responsible for planning, buying, and optimising user acquisition campaigns across various paid social, paid search, and programmatic channels (TikTok, Meta, Google Ads, etc).
- Analyze the effectiveness of campaigns across multiple channels and geos, optimizing campaign and creative performance to meet KPIs.
- Work closely with our Growth Creative team to introduce new ad creatives, collaborate on creative strategy, and help develop breakthrough creative ideas to draw in new users.
- Help launch and guide user acquisition in new, exploratory markets and channels using competitive and market intelligence.
- Responsible for producing reports and presentations, including daily pacing and tracking against plan and providing insightful commentary and recommendations.
- Proactively contribute to team meetings, team initiatives, and knowledge sharing.
- 2-5 years of proven experience in performance marketing / user acquisition using channels such as Google UAC, Apple Search Ads, Facebook, Snapchat & TikTok.
- Strong analytical skills with an ability to make data-driven decisions.
- You are comfortable with numbers and have a passion for processing and analyzing data.
- Experience leveraging acquisition channels to drive revenue and/or user acquisition growth.
- Strong Excel and analytical skills are required, SQL is a plus.
- Experience working in a distributed team across different geographies.
- Knowledge of the digital marketing channels, and up-to-date on privacy/attribution challenges in the industry.
- You are comfortable working to meet deadlines and targets.
- Direct experience with analytics and attribution solutions and exposure to data visualization/BI tools.
- You are comfortable in a fast-paced environment where you communicate daily with world‑class talent from our global teams.
- You are positive and committed with a 'can‑do' attitude and a flexible approach.
- You are a problem solver and a forward thinker.
- You have great communication skills, both verbal and written.
- You are deeply passionate about Bumble’s brand vision and values.
- Insurance: Medical/dental/vision, 30-day eligibility. Bumble has multiple competitive offerings that will be available to you on the first of the month following date of hire.
- Unlimited PTO + 1 company‑wide week off + Focus Fridays every week.
- Fully paid life and long-term disability insurance.
- 401k with 4% company match if you contribute 6%, 90-day eligibility.
- Monthly wellness benefit and access to Noom, Unmind, and Your Money Line.
- Maternity and Fertility benefit + 26 week paid parental leave.
- Premium App Access.
Final Compensation will be determined based on factors such as the selected candidate’s qualifications, relevant experience, skill set, and other job‑related considerations.
Bumble Inc. is an equal opportunity employer and we strongly encourage people of all ages, colour, lesbian, gay, bisexual, transgender, queer and non‑binary people, veterans, parents, people with disabilities, and neurodivergent people to apply. We're happy to make any reasonable adjustments that will help you feel more confident throughout the process, please don't hesitate to let us know how we can help.
User Acquisition Manager employer: Bumble Inc.
At Bumble, we pride ourselves on fostering a vibrant and inclusive work culture that champions personal growth and innovation. As a User Acquisition Manager, you'll enjoy a wealth of benefits including unlimited PTO, comprehensive health insurance, and a supportive environment that encourages collaboration with talented individuals from around the globe. Our commitment to employee well-being and professional development makes Bumble an exceptional place to build a meaningful career while contributing to our mission of creating healthy relationships.
StudySmarter Expert Advice🤫
We think this is how you could land User Acquisition Manager
✨Tip Number 1
Get to know Bumble's brand inside out! Dive into their mission and values, and think about how your experience aligns with what they stand for. This will help you connect on a deeper level during interviews.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, and ask them about their experiences. This can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions by practising your responses. Think about your past campaigns and be ready to discuss the data behind your decisions. Show them you're not just numbers-savvy but also a creative thinker!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining the Bumble team. Let's get you that User Acquisition Manager role!
We think you need these skills to ace User Acquisition Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the User Acquisition Manager role. Highlight your experience with performance marketing and user acquisition, especially using channels like Google Ads and TikTok. We want to see how your skills align with our mission at Bumble!
Show Off Your Analytical Skills:Since this role requires strong analytical skills, don’t shy away from showcasing your data-driven decision-making abilities. Include examples of how you've used data to optimise campaigns in the past. We love numbers, so let them shine!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you’re passionate about Bumble’s brand vision. Share your thoughts on healthy relationships and how you can contribute to our growth marketing efforts. Make it personal and engaging!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. We can’t wait to hear from you!
How to prepare for a job interview at Bumble Inc.
✨Know Your Numbers
As a User Acquisition Manager, you'll need to be comfortable with data. Brush up on your analytical skills and be ready to discuss how you've used data to drive decisions in past campaigns. Bring examples of how you optimised campaigns based on performance metrics.
✨Familiarise Yourself with Bumble's Brand
Dive deep into Bumble’s mission and values before the interview. Understand their approach to user acquisition and think about how your experience aligns with their goals. This will show your passion for the brand and help you connect your skills to their needs.
✨Prepare for Creative Collaboration
Since you'll be working closely with the Growth Creative team, think about how you've collaborated on creative strategies in the past. Be ready to share ideas on how to develop breakthrough ad creatives that resonate with users and drive registrations.
✨Stay Updated on Industry Trends
The digital marketing landscape is always changing, so make sure you're up-to-date on the latest trends and challenges, especially around privacy and attribution. Being knowledgeable about current issues will demonstrate your commitment to the role and your proactive approach to problem-solving.