At a Glance
- Tasks: Lead creative campaigns and shape LinkedIn's unique voice across various channels.
- Company: Join LinkedIn, a leader in professional networking with a focus on creativity.
- Benefits: Competitive salary, performance bonuses, stock options, and comprehensive benefits.
- Other info: Hybrid work environment with a commitment to diversity and inclusion.
- Why this job: Make a real impact by crafting compelling narratives that resonate globally.
- Qualifications: 10+ years in copywriting and creative leadership with a strong portfolio.
The predicted salary is between 47250 - 57750 £ per year.
This role can be based in New York City, San Francisco, Sunnyvale, or Mountain View offices. The work location is hybrid.
Responsibilities:
- Translate strategy and insight into creative platforms, campaigns, and narratives
- Lead concept development from the earliest stages through execution
- Write and oversee copy across channels—brand, marketing, video, and more
- Shape and evolve LinkedIn’s voice, ensuring it feels consistent, human, and distinctive
- Work side by side with design, strategy, and marketing from the very beginning—co-creating ideas, shaping briefs, and influencing the direction of the work before it’s defined
- Push for simplicity and clarity, especially in how we express complex or abstract ideas
- Bring others into the work early—aligning, influencing, and elevating ideas so the best thinking wins
- Present creative with clarity and conviction, helping teams and stakeholders see not just what works, but what’s worth making
- Mentor and guide writers, raising the bar for thinking, craft, and creative ambition across the team
Qualifications:
- 10+ years of experience in copywriting and creative leadership
- BA/BS degree in design, marketing, or related field experience
- A portfolio that demonstrates original thinking, strong creative instincts, and range across formats
- Ability to translate insight into ideas that resonate culturally and emotionally
- Strong editorial judgment and high standards for craft and detail
- Experience influencing senior stakeholders and driving creative decisions
- A track record of elevating both the work and the people around you
Compensation and Benefits:
Salary range for this role: $149,000 to $233,000. The total compensation package may include annual performance bonus, stock, benefits, and/or other incentive plans.
Equal Opportunity:
LinkedIn is an equal opportunity employer. We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. We consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. We are committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities.
Creative Director, Copy employer: Bullpen Capital
LinkedIn is an exceptional employer that fosters a culture of trust, care, and inclusion, making it an ideal place for individuals seeking meaningful work. With a hybrid work model, employees enjoy the flexibility of working from home while also engaging with a vibrant office community, enhancing collaboration and connection. The company prioritises employee growth through continuous learning opportunities and encourages a fun, dynamic environment where everyone can thrive and contribute to LinkedIn's mission of creating economic opportunity for all.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Director, Copy
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bullpen Capital and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bullpen Capital are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bullpen Capital on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bullpen Capital. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Director, Copy
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bullpen Capital. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bullpen Capital:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bullpen Capital’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bullpen Capital
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bullpen Capital will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bullpen Capital, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
