BullionByPost | Head of PPC
BullionByPost | Head of PPC

BullionByPost | Head of PPC

Birmingham Full-Time 48000 - 84000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and mentor a high-performing PPC team to optimize campaigns and drive growth.
  • Company: Join BullionByPost, the UK's leading online gold and silver bullion dealer with over £300 million turnover.
  • Benefits: Be part of a thriving e-commerce business with opportunities for growth and innovation.
  • Why this job: Make an impact in the precious metals industry while working with cutting-edge PPC strategies.
  • Qualifications: Proven experience in managing large-scale PPC campaigns and leading teams in eCommerce.
  • Other info: This is an office-based role in Birmingham; applicants must have the right to work in the UK.

The predicted salary is between 48000 - 84000 £ per year.

Are you ready to push the boundaries of paid search and lead a top-performing PPC team?

Have you got what it takes to optimise a multi-million pound click budget and drive growth in the precious metals industry?

BullionByPost is on the hunt for an experienced PPC leader to help drive our growth in the evolving precious metals market.

By joining us, you will become part of the Jewellery Quarter Bullion, a thriving e-commerce business specialising in the sale of gold and silver bullion online. As the UK’s leading online gold and silver bullion dealer—turning over more than £300 million each year—we connect customers with one of the world’s oldest and most trusted stores of value.

We operate multiple websites across the UK and Europe, including BullionByPost.co.uk and Gold.co.uk, providing trusted platforms for customers to buy and sell this safe-haven asset, and continue to focus heavily on growth opportunities across the EU.

If you’re ready to apply your paid search expertise to a company at the forefront of e-commerce and precious metal trading, we’d love to hear from you!

About the Head of Paid Marketing role

In this pivotal role, you will lead, mentor, and develop our internal PPC team to deliver successful, high-performing paid search, shopping, and display campaigns across multiple UK and international websites, working with a multi-million pound click budget.

You’ll take ownership of all PPC strategies—optimising spend to maximise ROI, analysing performance data to uncover actionable insights, and continually improving campaigns through industry-leading approaches. By staying on top of the latest trends and technologies, you’ll test new channels and tactics to drive incremental conversions.

Your ability to communicate effectively with stakeholders and share your knowledge, enthusiasm, and innovative ideas will shape not only our PPC strategy but also inspire the wider Marketing Team.

Who are we looking for?

  • Proven experience in managing large-scale paid search campaigns, particularly on Google and Bing Ads, within an eCommerce environment.
  • Experience leading and growing a team, with strong collaboration skills.
  • Strong analytical abilities to interpret complex data and derive insights that lead to improved campaign performance.
  • Knowledge of other PPC platforms and strategies, and how they can benefit a fast-moving eCommerce business.
  • Excellent communication and leadership skills, with the ability to inspire and guide a team towards achieving ambitious goals.
  • An understanding of how macroeconomic trends and political events impact financial markets.
  • Be willing to approach things differently and challenge the norm.
  • Obsessive attention to detail, especially with numbers and data analysis.

If you are a passionate and experienced leader eager to make an impact in the precious metals industry, we want to hear from you.

Apply now to become a key player at Jewellery Quarter Bullion and help drive our success to new heights.

For more information, please email our team at jobs@gold.co.uk.

**Please note** This is an office-based role at our Birmingham head office and does not qualify for visa sponsorship; all applicants must have the right to work in the UK.

BullionByPost | Head of PPC employer: BullionByPost

At BullionByPost, we pride ourselves on being an exceptional employer, offering a dynamic work environment in the heart of Birmingham's Jewellery Quarter. Our commitment to employee growth is reflected in our supportive culture, where you will have the opportunity to lead and mentor a talented PPC team while driving innovative strategies in the thriving precious metals market. With competitive benefits and a focus on collaboration, we empower our employees to push boundaries and achieve their professional goals.
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Contact Detail:

BullionByPost Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land BullionByPost | Head of PPC

✨Tip Number 1

Familiarize yourself with the latest trends in PPC, especially in the eCommerce sector. This will not only help you understand the current landscape but also allow you to discuss innovative strategies during your interview.

✨Tip Number 2

Prepare to showcase your leadership skills by thinking of specific examples where you've successfully led a PPC team or project. Highlight how you mentored team members and drove campaign success.

✨Tip Number 3

Brush up on your analytical skills. Be ready to discuss how you've used data to optimize campaigns in the past, and think about how you can apply those insights to BullionByPost's multi-million pound click budget.

✨Tip Number 4

Understand the precious metals market and its dynamics. Being knowledgeable about how macroeconomic trends affect this industry will set you apart and show your genuine interest in the role.

We think you need these skills to ace BullionByPost | Head of PPC

Proven experience in managing large-scale paid search campaigns
Expertise in Google Ads and Bing Ads
Strong analytical abilities
Data interpretation and insights generation
Experience in eCommerce environments
Leadership and team development skills
Collaboration and communication skills
Knowledge of various PPC platforms and strategies
Understanding of macroeconomic trends and their impact on financial markets
Attention to detail in data analysis
Ability to innovate and challenge the norm
Experience with performance optimization and ROI maximization

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in managing large-scale PPC campaigns, particularly on Google and Bing Ads. Emphasize any leadership roles you've held and your ability to drive growth in an eCommerce environment.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the precious metals industry and your innovative approach to PPC strategies. Mention specific examples of how you've optimized budgets and improved campaign performance in previous roles.

Showcase Analytical Skills: Demonstrate your strong analytical abilities by including metrics and data from past campaigns in your application. Highlight how you derived insights from complex data to enhance campaign performance.

Communicate Your Leadership Style: Clearly articulate your leadership style and how you inspire and guide teams towards achieving ambitious goals. Provide examples of successful team collaborations and mentorship experiences.

How to prepare for a job interview at BullionByPost

✨Showcase Your PPC Expertise

Be prepared to discuss your previous experience managing large-scale PPC campaigns, particularly on Google and Bing Ads. Highlight specific examples where you optimized budgets and improved ROI, as this will demonstrate your capability to handle their multi-million pound click budget.

✨Demonstrate Leadership Skills

Since the role involves leading and mentoring a PPC team, share your experiences in team management. Discuss how you've successfully guided teams towards achieving ambitious goals and how you foster collaboration among team members.

✨Analytical Mindset is Key

Prepare to talk about your analytical abilities. Be ready to explain how you interpret complex data and derive actionable insights that lead to improved campaign performance. Providing concrete examples of past successes will strengthen your case.

✨Stay Updated on Industry Trends

Show your enthusiasm for the industry by discussing the latest trends and technologies in PPC. Mention any new channels or tactics you've tested recently and how they contributed to incremental conversions, demonstrating your proactive approach to growth.

BullionByPost | Head of PPC
BullionByPost
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  • BullionByPost | Head of PPC

    Birmingham
    Full-Time
    48000 - 84000 £ / year (est.)

    Application deadline: 2027-01-21

  • B

    BullionByPost

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