At a Glance
- Tasks: Execute CRM campaigns and ensure data accuracy while collaborating with cross-functional teams.
- Company: Join B2Spin, a revolutionary force in the gaming industry.
- Benefits: Work with cutting-edge systems and enjoy a collaborative, diverse environment.
- Other info: Embrace diversity and contribute to a culture of continuous improvement.
- Why this job: Make a real impact on player experiences in a fast-paced, innovative setting.
- Qualifications: Experience with CRM tools and strong attention to detail required.
The predicted salary is between 35000 - 45000 £ per year.
We are B2Spin, dedicated to delivering the best Free-to-Play Social Casino and gaming experiences by creating captivating, engaging, and unique products that are accessible to everyone. We have built a team of talented professionals from all over the globe, who are working to continually improve the experiences of our players. We are not looking to just be part of the industry, but to revolutionize it.
The role: In this role, you’ll bring CRM strategies to life through precise campaign execution, rigorous QA, and close collaboration with cross‑functional teams. You’ll work hands‑on with tools like Bloomreach and Retool, ensure data accuracy, follow well‑defined processes, and help shape continuous improvements within our operational workflows. If you’re detail‑oriented, structured, and thrive in a fast‑moving environment where accuracy and reliability matter, this is an exciting opportunity to make a strong impact.
What you’ll be doing:
- Campaign Execution & Delivery: Translate CRM Strategist briefs into accurate campaign builds across Retool, Bloomreach, and other operational platforms. Execute all configurations in line with established processes, documentation, and brand‑specific requirements. Complete end‑to‑end QA on your own builds, ensuring targeting, logic, rewards, and scheduling are correct before handover for final approval. Manage assigned workload proactively, flagging risks to timelines or dependencies early to the Team Lead.
- Quality Assurance & Compliance: Follow the team’s QA framework, checklists, and naming conventions to maintain high operational accuracy. Ensure every campaign meets compliance, data‑privacy, and operational standards prior to launch. Support peer reviews when required, offering constructive, detail‑oriented feedback.
- Data Integrity & Platform Readiness: Validate the availability and correctness of key data points required for your campaigns (segments, attributes, event triggers, reward parameters). Escalate detected data issues to the Team Lead, Martech, or BI as appropriate. Document anomalies clearly to support faster investigation and incident resolution.
- Process Adherence & Improvement: Follow all operational workflows consistently, contributing feedback to help refine them over time. Identify repetitive tasks suitable for templates or automation and share suggestions with the Team Lead. Participate in retrospectives, knowledge‑sharing sessions, and testing of new operational tools or enhancements.
- Cross‑Functional Collaboration: Work closely with CRM Strategists to clarify requirements, feasibility, and edge cases for each campaign. Communicate build timelines, blockers, and dependencies clearly and early. Support the flow of feedback from execution back into the strategy teams by documenting outcomes, constraints, or optimisation opportunities.
- Reporting & Accountability: Maintain accurate records of your campaign builds, QA outcomes, and delivery timelines. Contribute data to operational KPIs such as throughput, error rate, and SLA adherence. Support post‑mortems by providing clear, factual detail on build steps, assumptions, and findings.
What We’re Looking For:
- Hands‑on experience executing CRM or marketing automation campaigns across tools such as Bloomreach, Retool, or similar platforms.
- Strong attention to detail with the ability to follow structured QA processes, naming conventions, and compliance standards.
- A methodical and process‑oriented mindset, ensuring consistency, accuracy, and adherence to operational workflows.
- Solid understanding of CRM data fundamentals, including segments, attributes, event triggers, and reward logic.
- Experience working in fast‑paced environments, managing multiple tasks and deadlines while proactively flagging risks or blockers.
- Excellent communication skills, able to collaborate effectively with CRM Strategists, Martech, BI, and other cross‑functional teams.
- Problem‑solving ability, especially when investigating data issues, identifying process gaps, or proposing improvements.
- Ownership and accountability, maintaining accurate records and contributing to operational KPIs.
- A continuous improvement mindset, eager to streamline workflows, suggest automation opportunities, and participate in knowledge‑sharing.
Why you will love it: Join a team that's revolutionizing the gaming industry while ensuring our players have secure, smooth payment experiences. You'll be at the heart of our operations, working with cutting‑edge systems and making decisions that directly impact player satisfaction. Plus, you'll collaborate with talented professionals from around the world in an environment that values your expertise and growth.
Equal Opportunities Statement: We hire based on skills, drive, and ideas—nothing else. Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us. We also welcome candidates from non‑traditional career journeys and value diverse perspectives that challenge conventional thinking. Diversity fuels our innovation, collaboration, and growth, and we’re committed to creating an environment where everyone can contribute their best work and thrive.
CRM Specialist employer: Bullfinch Recruitment
At B2Spin, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration among talented professionals from around the globe. As a CRM Specialist, you'll have the opportunity to make a significant impact in the gaming industry while enjoying a supportive environment that prioritises employee growth, innovation, and diversity. With access to cutting-edge tools and a commitment to continuous improvement, you'll thrive in a role that not only values your expertise but also encourages you to challenge the status quo.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the gaming and CRM industries on LinkedIn. Join relevant groups, participate in discussions, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your previous CRM campaigns or any relevant projects. Use visuals and data to highlight your successes. This will give potential employers a clear idea of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common CRM-related questions. Think about how you’d handle specific scenarios, especially around campaign execution and data integrity. The more prepared you are, the more confident you’ll feel when it’s time to shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. So, go ahead and hit that apply button!
We think you need these skills to ace CRM Specialist
Some tips for your application 🫡
Show Off Your CRM Skills:Make sure to highlight your hands-on experience with CRM tools like Bloomreach and Retool. We want to see how you've executed campaigns in the past, so share specific examples that demonstrate your expertise!
Be Detail-Oriented:Since this role is all about precision, emphasise your attention to detail. Talk about how you follow structured QA processes and ensure compliance in your previous roles. We love candidates who take pride in their work!
Communicate Clearly:Effective communication is key in our fast-paced environment. In your application, showcase your ability to collaborate with cross-functional teams and how you manage timelines and blockers. We appreciate clear and concise communicators!
Embrace Continuous Improvement:We’re all about refining processes and suggesting improvements. Share any experiences where you identified inefficiencies and proposed solutions. This shows us you're proactive and ready to contribute to our team's success!
How to prepare for a job interview at Bullfinch Recruitment
✨Know Your Tools
Familiarise yourself with CRM tools like Bloomreach and Retool before the interview. Be ready to discuss your hands-on experience with these platforms, as well as any specific campaigns you've executed using them.
✨Showcase Your Attention to Detail
Prepare examples that highlight your strong attention to detail and how you’ve followed structured QA processes in past roles. Discuss how you ensure compliance and data accuracy in your work.
✨Demonstrate Problem-Solving Skills
Think of instances where you've identified data issues or process gaps and how you proposed improvements. This will show your proactive approach and ability to thrive in fast-paced environments.
✨Communicate Effectively
Practice articulating your thoughts clearly, especially when discussing cross-functional collaboration. Be prepared to explain how you’ve worked with different teams to clarify requirements and manage timelines.
